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Whitby Free Press, 5 Jun 1985, p. 26

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PAGE 26, WEDNESDAY, JUNE5, 1985, WHITBY FREE PRESS 1985 Oldsmobiles OSHAWA, Ont.-- Oldsmobile will offer 29 models for 1985 covering the market with subcompact, sporty specialty, mid-size, full-size and personal luxury cars. The newest Oldsmobile, the Calais, provides an entry designed to appeal to a younger buyer. Sized between the Firenza and Cutlass Ciera, the Calais offers spor- ty, contemporary styling. Although distinctively styled, there is no mistaking the strong Oldsmobile resemblance. A formal roofline, split front grille and clean rear appearance make a Calais statement in keeping with the Oldsmobile tradition. The Calais is versatile. It can be equipped with tradi- tional wire wheel covers for a luxury look, or all new aluminum wheels, for a spor- ty flair. Offered in base and up- level coupes, the Calais is front drive and accommodate five passengers. At the subcompact level, Oldsmobile maintains the Firenza lineup in coupe, sedan and wagon series. Revised rear styling provides model year identification and a multi-port, fuel-injected V6 engine is optional for the first time in 1985 Two speciality cars--the Firenza GT and Firenza ES-- offer customers a sporty op- tion or a more sophisticated look. For the first time, a V6 engine is available. A new multi-port, fuel-injected 2.8 litre V6 engine is optional on all 1985 Firenzas and part of standard equipment with the sporty GT. The 1985 Cutlass Ciera has a fresh look-with a cleaner, more aerodynamic front end appearance. Wrap- around tail lamps and elongated back-up lamps give the Cutlass Ciera models a distinctive look. An energy absorbing rear bumper saves nine kilograms and offers additional protec- tion. The polyethylene honeycomb material is com- bined with a roll-form beam. Available as an option on the 1985 Cutlass Ciera, as well as Calais and Ninety-Eight Regency, is a high-mount stoplight. U.S. Government studies show that the high- mount lamp reduces the in- cidence of rear end collision and will become available throughout the industry in 1986. For selected segments of the market three Cutlass Ciera speciality cars are available--Ciera GT. Ciera ES and Ciera Holiday Coupe. The Cutlass Supreme for 1985 has a new front end treat- ment for model year designa- tion. Available in coupe and sedan models, a sporty ver- sion, called the Salon, is also offered with such standard features as specific paint ac- cent stripes, bucket seats, console with floor shift, leather-wrapped steering wheel, gauges and sport wheels. For performance- oriented buyers, the popular 442 returns for 1985. New grille and elgonated back-up lamps give Delta 88 Royale Brougham and Brougham LS models a definite 1985 identity. Addi- tional standard equipment in- cludes an AM/FM stereo radio and steel-belted, radial all-season tires. The Custom Cruiser wagon continues to be available for 1985. Introduced earlier this year as a 1985 model, the Ninety-Eight is available in coupe and sedan models in both the Ninety-Eight and Ninety-Eight Regency series. For 1985 the Toronado, and specialty car Caliente, provide a personal luxury Oldsmobile. New standard equipment includes the 5.0 litre V8 engine and steel- belted, radial all-season tires. I WORKING TOWARDS THE FUTURE GM MAKING A $1 BILLION COMMITMENT TO DURHAM REGION Oshawa will become a world t was heralded by every sector showplace for automotive of Durham Reglon as the start assembly ln the near future on- of an era of new prosperity. ce General Motors of Canada Construction a aîready well completes Its $1 billion expan- advanced on a $556 million ex- sion plan. pansion to the companys truck According to J.F. Smith, Jr. plant. When completed the ex- president of GM of Canada, the pansion will add 60 per cent ot company plans to turn its thesizeoftheplant. sprawling Oshawa operation Smith ays that the new $228 into the factory of the future. million stamping plant, will When the plan to expand the create some 200 new jobs plant was announced last year, when Il becomes fully operational sometime n 1987. operational sometime ln 1987. The new stamping plant will occupy 300,000 square feet when completed. It will be located adjacent to GM's existing Oshawa car assembly plants and will supply body panels directly to the assembly lines through automated material handlIng systems. The stamping plant will con- sume 83,000 tons of steel an- nually. Of this, 54,000 tons will be high-strength, coated steel. An Important new outlet will thereby be created for Canada's steel companies, which are already planning moderniation investments totalling $3 billion over the next five years. Establishments of the stamping facility is expec- ted to create more than 1,100 jobs in the Canadian steel and auto parts industries, as well as additional direct jobs at the plant. In addition, 1,100 person years of employment will be created during the construc- tion phase. Other benefits to be derived from the project include ac- cess by GM to advanced die technologies now available only in Germany or Japan. The stamping facility is expected to increase GM Canada's produc- tion by more than $100 million per year. He described GM's plans as a "renewed commitment" to Durham Region which will have far reaching effects for the en- tire local economy. Smith notes that GM curren- tly builds $162 million worth of cars and trucks at its Oshawa facilities every week and once the expansion Is completed, that production figure could increase substantially. The glant automobile manufacturer currently Infuses $90 million a year into the local economy through the purchase of goods and services f rom 220 local suppliers. The local economy also gets a shot ln the arm from GM's weekly payroll when its over 17,000 employees receive paycheques totalling $9 million. The future of the Oshawa facility Is looking even brighter since the company decided to convert its production facilities from the regular size "B-size" cars to the smaller, front wheel drive vehicles. The assembly of such GM models as the Chevrolet Impala and Caprice, as well as the Pontiac Parisienne has been moved to the'United States. The Oshawa plant will now concentrate its efforts on the production of cars such as the Chevrolet Celebrity and the Pontiac 6000 and the Old- smobile Cutlass Ciera. Although the conversion of the assembly line was a multi- million dollar Investment for the company, Smith Is con- fident that the long term benef its are going to prove well worth the effort and cost. 1985 OLDSMOBILE CALAIS SUPREME 1985 OLDSMOBILE FIRENZAGT GM Ca nada 31 1 ai 1 ¯

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