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41,8 e ý4ý .7»ý.'ý-ýZ7-,=4ý-ý,J'%-ý--ý.--7----7-"r-----.ZZ.-",7----'.-491!1- -m--- , WH]TIY FREE PRESS, DURHIAM MOVES, MAY 18, 1988, PAGE A3 An 'adventur n the'auto business for owner* Toyota has become the newest car dealership to locate in Pic- kering, at Kingston and Whites roada. And the owner, Andrew Chung of the Chung Corp. which form- erly owned a large auto'body business in Mississauga, is at the saine time opening another Toyota dealership at Dixie Rd. and the 401 in Toronto. Pickering Toyota general sales manager Reg Thody says the two dealerships represent Chung's "frst advenure in the auto industry." But that's not the case for Thody. He's been involved with Toyota for 15 years, including stops. in California and, until recently, Toyotatown in London, Ont. I believe that, Toyota is the best," says Thody,. admitting that while he's naturally going to promote the car, he's also con- vinced that as a company, it's the finest. "Most of the money stays with the company," he says, explaining that the top company executives are not only very aggressive, but, gracious and 'very people- oriented." And Thody says they take home remarkably modest salaries, barely into six figures, as compared 'to, the millions earned- at the top with other car makers. .Toyota began in the 1930's, but only introduced itself te Canada 20"years ago with the Corolla - "It's reputation made it famous," says Th ody. .Now there are 230 dealerships in Canada, selling 13 different lines of vehicle, to a total maximum of 75,000 per year. Thody believes if that restriction on numbers was lifted, mr "Toyota's technology is about The new showroom opens June would-be sold. five years ahead of domestic 4, with special events planned. technology," he adds. R-is deal- And within the next year,. Chung Again he boasts of the Toyota ership W-111 be on e of thosel selling plans to open another dealership attributes - reliability and quality - next door, this one to feature - 'just what the consumer. wants." "high lime products," perhaps And he says the consumer will the new Corollas due te come out Jaguar, Porsche, Mercedes-Benfz have to pay a little more to obtain of the huge new plant in or BMW cars. those standards. Cambridge, Ont. in November For now, however, preparations continue for the. Toyota opening, inclucling the arrangement of the 25-car showroom, service depart- ment and built-in car wash.loa tion couldn't be better with expsure to the 401 and Kingstoný Rd. The dealership will serve aR area froin Scarborough to Whitby. H . 2 HW .1 B., B. à.* 4-~ 5trdA CRMFSMANSIF, INSIDI MD OUT. r