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Whitby Free Press, 3 Mar 1993, p. 5

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Foundation pleased with resuits of first direct mail ap-vpeal Whïtby F rue <P ress, WednesdaY. Marchà, 1993, Page 5 plani aizaUiIanis i ai.nsUU IIU lMi ma ilai ai * Windowvs - Doors -Skylights -Solariums .Heat Mirror -Ktchcfs Custom Additions 0 1L iFree Low EArgonl *RFSSOA SALES * 285 Taunton Rd. E., 5 Points Mail, Oshawa * (416) 436-9733 Showroom ;Ia. agsminl. aua* a.. agmiaaima. mias au uaam îm.a allios @ M By Lucie Rochette Whitby General Hospital Foundation mnembers say they were satisfied with the response te their first-ever direct mail apth a holiday themne in mind, the foundation sent eut its appeal to residents, businesses, industries and clubs in Whitby. Included in the appeal was a holiday greeting frorn foundation chair Terry Bainbridge. Listed were descriptions of equipment te be purchased with funds raised, and descriptions of equipment already purchased from previous donations. Sharon Bell-Wilson, develop- ment director for the Whitby General Hospital Foundation, says direct mail appeals have been around for a few decades, but it was the foundation's first appeal. The foundation's goal was to raise $500 000. Aithougl they are stili collect- ing donations, the total amount raised se far by the foundation is $14,110. For a first-year preject such as this one, the returnis expected are about one per. cent of those sent eut. Fer this particular mail appeal, the return percentage was around one per cent. "I certainly amn satisfied with the first year's resuits,» says Bell-Wilson. She is hoping that the ercen- tage will increase shouZd the foundation use the direct mail appeal next Christmas. Accrding te Bell-Wilson, the averagegift was $79.26. "It really did impress me that the averae gift was se high," she says. It's excellent. People were very genereus." Bell-Wilson feels that the direct mail appeal is a good fundraising method because "it is a primary vehicle te get a mes- sage eut te the entire population. Many orgaizations use. this methd forfundraisirig Much of the hospital's equip- ment is very delicate and, con- sequently, it has quite a* short lifespan. But replacirig equiprnent is very expensive, costing several thousand dollars. The foundation raises meney for equipment and facilities. The government provides funding to cover the hospital's operating costs. Atlamtic may have geeneratng station FVROM PAGE 1 pany. "We could generate energy and utilize stearu in the process," he said. Aithough he did not know the petd savings from such a faciiit, Nelson said Atlantic's main objective is to be more cost-effective. "It's (energy costs) added a sigificant financial burden to the manufacturing process," he said. Nelson admnits Hydre's indeci- sien is "kind of discouraging» for bis company. "With Greenpeace screaming loudly about nuclear (energy) yeu would think cogeneration would be more attractive." Whitby Mayor Tom Edwards lauds the efforts of British Gas and Atlantic. Hie termned the proosaIan Cienvironmentally friendly" method of producing energy «It would provide- cheaper power, put people te, work and use up sorne surplus steam,» said Edwards. "And it would ail be achieved with ne danger te- the environ- ment." Linda cromb A RARE FIND IN WHITBY 1.4 acre beautiful lot backs onto cmeek and is weII treed. This 5 bedroom custom bulit home has hardwood floors, 2 walkouts, 3 baths, oversized garage. Listed at $399,000. Linda Cromnb, Assoc. Broker, 436-1800. DavidRMpey "OLDE WHITBY" $1 29,900 (REALLYII) 1475 sq. ft., 3 bedroorns, 1112 baths, eat-tn kitchen, main floor family room, attached garage at back of house, 3 entrances, 45'X108'lot Unbelievable value! Call right now. David Roney, Sales Rep., 436-1800,668-8339 (res.). M.aý~ore Aukema ' 0 NORTH- ST. BROOKLIN - $10,900 Lovely 3 bedroom rancher on large lot. Kichen has new oak cupboards & wÈ/>o Iare deck.Oak floors in livng &dining roomrs & 2 bdrrrs. 2 -4 piece baths. Professionally tandscaped. Many extras. Don't miýss this one! Marjorle Aukema, Sales Rep., 436-1800 'B air Buchanan SUPER LOCATION, CLOSE TO SCHOOLS r Raised bungalow, ,gleaminq oak kitchen. Finished rec. room; 4th bedroom in basement. Some hardwood f looring; watkout to yard. $149,900. Blair Buchanan, Broker/OwflSr, 436-1800. I TEL (416) 725-1155 TORONTOLUNE 428-2890 FAX (416)576-3862 * CANADA e e Beverley j'-ýv'eI'tt. e SaFarnum *Saes 7'.',eV'eetat" LMI"RePeeta On uty...6-8rn CANADA Tue best nortaý,~e Thn.&Fr. vnig T RUST pcae1i Canada Trust Branch cwnxa utemoy ftlra1cka ge n ana a? 408 Dundas St. W. (0 Euclid) W Whitby, Ontario .ilL 9L9I± .,youbethejuge 11 Ths Isnot Intended ta solicit propertios already tsted YSHISKO S 1 arn pIeased to announce we wiII be opening Thurs. Mar. 4th 9:00Oam S ' N. ... . A L S ...... . Bacon - 990 lb. Green Onions - 31.990 Broccoi - 1.19 ea. Frozen 8" Pies - 2.49 ea. Celery - 1.69 ea. Red Grapefruit - 41.990 43037672 __ ý 1

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