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pnin22 Whithv Free Press, Wednesday, October 26, 1994 MAINTENANCE FREE CALIFORNIA $HUTTERS by VinyIbilt L UHA EGO CLFONASHUTTER SPECIALIST ) 5 0offSVEAN ADDrrONA3 Zof 0L2Z. MINI BUNDS 20 *BRINGU HUNTERDOUGLAS SHEER MICRO BLINDS YOUROM~ PRODUCTS DRAPERY & MEAUREMENTSON Plated Shades, BALLOON SELECTED VERTICA.S& VERTIC vLS VENETIAN DRAPERIES Duets & Mini Blinds FABRIC Friendly, Ask about <o4dZt Courteous, The oldest nae in sheer material SENIOt 0RS No-pressure AASEB IS'N Shopping! OWA AL1LDICU "Don't settefra hnbtte bestl" RUTSON CENTRE Mon.Wedl.19mp 300 Taunton Rd. E, Oshawa 8pm Sat. 10am-5pm -ayu dc4c, QUALITY! 0c LiW v ALlIE! SOLID PINE ENTERTAINNIENT UNIT WITH POCKET D OORS, SW1VEL PULLOUT FOR TV, SH-ELF FOR V.C.R., CHOICE0F COLOURS $ tooot oo F/URNITRE 1735 BAYLY ST. PJCKREING (905) 420-3599. Monday, Tuesday, Wecinesday 9am-5pm; Thursday& Friday 9am-8pm; Saturday 1 Oam-5pm; Closed- Sunday Ci~T Th Q(M I i 3 m r Buying avorising is 1ke buylng a computer! Would you always buy the cheapest? 0f course not! When you shop for a computer, you compare their memory, operating system, speed, warranty etc. as well as the price. You buy the best value that lits your needs. Advertising is no different... The value pqints for advertising are: circulation,. readershi p, creativity and price. Circulation: The Whitbyl Free Press delivers 27,000 papers every week. 95%'Y of that right here in Whitby. We reach 99%o of the homes on a year-round weekly average. What's more, our circulation is independently verified by the Canadiari Circulation Audit Board-CCAB. Readership: People read the Whitby Free Press cover-to-cover because it's the only place where they cari find ail the local news. Creativity: Our creative staff are ail coltege graduates ini Graphic Arts. An ad has to get noticed before it cari work. Size helps but good design can make a smaller ad jump ri ght off the page. Price: In comparison to other papcrs, some advertisers find us expensive, some find us cheap. Since we have consistent advertising pricing, that must mean that other papers favour some while gouging others. Circulation, Readership, Creativity & Price. You don't need a computer to add up the BEST advertising VALUE Àrciy on me ffhitby Fcrue Press ù.l 66&-6x1