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PAGE FOUR THE OSHAWA DAILY TIMES, WEDNESDAY, SEPTEMBER 26, 1928 The Oshaoa Maly Times Succeeding DAILY REFORMER Alloway, Secretary. The Oshawa Daily Times is a member of the Cana- dian Press, the Canadian Daily Newspapers' As- { soclation, The Ontario Provincial Dailies and the * Audit Bureau of Circulations, SUBSCRIPTION RATES Delivered by carrier; 30¢ a week, By mail (out- side Oshawa carrier delivery limits): in the Counties of Ontario, Durham and Neorthumber. land, $3.00 a year; e'sewhere in Canada, $4.00 a year; United States, $5.00 a year. TORONTO OFFICE 407 Bond Building, 66 Temperance Street, Tele- phone Adelaide 0107, H. D. 'Tresiddev, repre sentative, REPRESENTATIVES IN UA. Powers and Stone, Inc, New York and Chicago. WEDNESDAY, SEPTEMBER 26, 1928 ADVERTISING GRAFTS Petty advertising grafts, designed to get the business men's money, spring up daily and are operated with apparently a great deal of success in the cities and towns of the land. Pamphlets with magazine names jammed full of advertisements and containing little or no constructive material of a kind helpful to the upbuilding of a city are one means of getting the money, while calendars, bulletin boards, programs, score cards, directories which direct no one, come in for their share of the business men's advertising appropria- tions, The average person, when in need of a little ready cash, seems to think that the proper thing to do is to get out semething with an ad on it and raise the money regard- less of the fact that his scheme from an ad- vertising standpoint is absolutely valueless, Persons who find business a little dull in their own line immediately launch them. selves into the advertising field, Solicitors appeal to the merchant to patro- nize these various schemes on the theory that they are cheap, but they are, in reality, the most expensive form of advertising, With uncertain circulation and unorganized distribution, the various pamphlets in which merchants are asked to advertise reach a relatively small proportion of the city and county population as compared to the num- ber of subscribers of the newspaper. The advertising rate in these pamphlets in proportion to their circulation, will in every instance be found to be much higher than the rates in a newspaper and yet many mer- chants patronize them because they can get the same size ad in a pamphlet for a little less money than they can in a newspaper, disregarding the fact that circulation and quality are the principal factors in determin- ing the value of an advertisement, Their publishers have little or nothing in- vested and suffer no loss if publication is suspended. In comparison, consider the newspaper, It goes into thousands of homes every day, not because it is distributed free, but for the simple reason that thousands of people buy it for its. own worth, The news- paper pays out thousands of dollars for tele- graph services, news pictures, news features and at all times employs a staff of trained people whose life work is to gather news and put it before the public in the most attract- ive form. The newspaper is one of the city's indus- tries and has a large weekly payroll. The newspaper has many thousands of dollars invested in equipment. The newspaper at all times stands as the » defender of the city in which it is printed and always boosts the home town and its people. Mr. Business Man, the newspaper boosts your city, your business and you always. When you are solicited for advertising pat- ronage of the various schemes afoot, find out what you are getting for your money, Consider your newspaper and its service to you and your city ; the amount its proprie- tors have invested in it; the money they are expending in making it a credit to your city and its employees who spend their money with you ; take everything into consideration and we confidently believe that youll find newspaper advertising the best and most successful way in the world of putting your messages before the people. The newspaper man does not want your advertisements because he is trying to put something over, attempting an exper iment or working a graft. He is selling you a com- modity on the same basis as you sell your merchandise to him; one hundred cents' worth of advertising for every dollar you spend. SOVIET ASKS FOREIGN AID Russian Communists have had it again brought home to them that they cannot re- store the industries they destroyed, much less develop the national resources, without the assistance of foreign capital. Their leaders are also likely to discover that before any considerable movement of capital oe- curs, the Soviet government must provide ample proof and assurance regarding its real and permanent change of attitude towards the sanctity of contractual obligations, In plain words, European and American capital. ists will certainly demand definite and sub- stantial guarantees behind the Moscow de- crees before taking advantage of the Soviet's proposal of large concessions in exchange for industrial investments, Under the sweeping change of policy in- dicated by these decrees a number of in- dustries hitherto monopolies of the Soviet government will be thrown open to foreign concessionaires, Among them are mining, transport, fuel, timber, building construction, and, what is still more significant a wide range of manufactures, including machinery, paper, automobiles and leather, Further. more, outside investors will be permitted to import raw materials free of duty, and a hint is given of favourable tax regulation, This is a practical confession that the earlier attempts to attract foreign capital have fail- ed to bring results, attended, as they were, by many vicissitudes not always of econo- mic origin, Under eompulsion of its official Commun- ist principles the Soviet government, faced by internal difficulties has played a fast-and- loose game with regard to both foreign and domestic private enterprises, Its irregular policy has been conditioned alternately by the exigencies of the country and the advis- ability of placating the rigid Marxian ele- ment in the party that insists on absolute conformity to doctrinaire Communism, So the government has weakened wherever the stern pressure of necessity has compelled the service of the capitalist, and hardened again whenever the more orthodox of the party have proved too restive against the encroach- ments of capitalism, This appears to be the reason why the much-vaunted (in the United States) Harriman manganese conces- gion has, to all appearance, definitely col- lapsed, Russia's grain export having virtually disappeared, although at one time the most important item of its foreign trade, an ef- fort was made to fill the gap by encouraging the production of petroleum, but without ap- preciable benefit, Since then the adverse foreign trade balance has increased, thus curtailing purchases abroad necessary for the maintenance and expansion of industrial plants, Foreign capital is needed to redress the goverment's financial difficulties by the importation of machinery and raw materials, Latent, because unwise to give nutward ex- pression, is the expectation that foreign en- terprise will reveal a higher efficiency than the government-managed factories and so help to bring about lower commodity prices, But it is not to be expected that the irrecon- cilable contradiction between the Soviet's need of the foreign capitalist and its official and anti-capitalist doctrines will again fail to emerge, If precedent counts for any- thing, the very success that attends the op- erations of foreign capital will arouse fears for the fate of the Bolshevist experiment, But for some time to come it is not unlikely that hard necessity will outweigh Commun- ist doctrine, . EDITORIAL NOTES Even if women do have more sense than men you never see a man with powder on his nose. In the old days the reformed drunkard joined the church; now he sells his experi- ence to a magazine, The scientists who found a skull an inch thick in Arizona didn't have to go to Ari- zona, : : Becoming sophisticated is merely a pro- cess of turning illusions into disagreeable memories. Many a man ultimately succeeds because he has the ability to look prosperous and happy when he is neither. Man isn't the only one whose hereafter is uncertain. A cotton seed never knows whether it 'will be hog lard or olive oil. There is no word in our language to de- scribe the "friend" who gets rid of an agent by telling him you will probably be interest- ed in his proposition, dt a Glance With Christmas only three months away, we beg to advise wary spenders that the bulk of Xmas bargains are now on display in practically every store in town, Why wait until it snows when you will get all your parcels damp carrying them home. % % % Christmas trees will take a slump in price this year. reason is obvious. Those who used to make a profitable business in Christmas trees now find that the shekkels roll in faster to the tune of "Amd how many cases do you want?" * The only {Ting merchants cannot safely advertise as yet, Christmas Turkeys. Although we appreciate the fact that many merchants be lieve in securing their stocks early, * * » We were wondering if there will be sufficient people left in the city by Chistmas time to make it a successful go this year. Florida, and California seem to claim a large percent. age of our Canadian Citizens during the winter season each year. There is one consolation, however, this Colyumnist decms it necessary to put in an appearance at the office prac. tically every morning, other he would be following the nat- ural trend of civilization to the southern sunny skies, * ¥ HEY, HEY, APPLE CRATE FLIERS UNCOVER MYSTERIOUS TRACES OF PREVIOUS HABITATION According to short messages re- ceived from So Slokum, the emmi- nent (?) Apple Crate Center scien- tist as he is wont to be called now, the giant Moth Lap Wind aeroplane is sitting idly on the beach on a barren island in the Arctic near the North Pole. Having made a tour of discovery, the two fliers, Bon Ami and So pitched a camp and settled down to enjoy the strange Arctic night. They hoth were tired, and decided to get a little rest before they ventured forth on the marrow to inspect the island, which they christened Worm Haven, on ac- count of the number of wiggly specimens of the earthal tribe which hourly came in contact with them, Darker and darker it grew. For- tunately the fliers had brought along a tent, which So Slokum had foreseen would be of inestimable use if they had dropped into the sea to fight whales with. As their tired eyelids ¢losed through no fault of theirs, the darkness crept on apace, A shrill cry like the warning hoot of a polar coyote cut the air like a razor cuts a beard. Our two fliers were up in their bunks of soft pebbles and dried chips. What was that. A' soft red glow shone through their canvass covered tent. It must he a forest fire, But there weren't any big trees here. Then what could it he? Another shrill shriek rent the air like the lanad- iady's voice hollering for the week- ly room and board, With their blunderbusses and shrapnel mach- ines, the two proceeded to the door, and poked their heads out simultaneously. Well, I never. Im- agine that, bein' scairt' o' the likes of that, Them was So's own words, he said. The Arctic midnight sun. : One will notice as they pro- ceed along the highway to To- ronto a sign placed beside the concrete at which laborers are toiling, It speaks for itself, DRIVE SLOWLY SOFT SHOULDERS * 5 VENI, VIDI, VICI Above is pictured a map of the couree which Caesar took in his route over the Alps to Gaul where he 'Came, saw and conquered". By the light of yon moon, we know that he crossed the Alps at even- tide, a fact which as yet has not heen ascertained by history, and if it has, then it is based upon facts entirely wrong. At any rate, the map clearly defines the course over the Alps. In front of the pie- ture so ably painted by our emi- nent arcist, O, Brushem, may be seen the large barrels of the guns employed by Caecar's Army in silencing for ever the appeals of the Gauls to be allowed to import American Cigarettes without a high tariff. Below and some- what to the right hand corner of the masterpiece may be seen the hag of salt, which Ceasar's ingen-. uity whispered to him to bring along. This would be utilized to sprinkle on the trails of the Gauls, thus disempowering them entirely and making the conquest one of comparative ease. Standing in the center of the picture, and proudly displayed is the plume on the new Christie hat which Ceasar wore to the conquest. It is thought that the wearing of this hat was respon- sile for Ceasar's ultimate success as a bartender which business he laterally went into for amusement at the Ceasarenian Palece, some- where in Rome. - These narraiives of Caius Julius Ceasar will be continued in the next issue of this daily publication. * = * Came the dawn. » Ed * Renrut. What Others Say CHRISTIAN NATIONS (Glasgow Herald) One disadvantage is being a Christian nation is that it costs so much for an army and navy. FINANCIAL . (Montreal Star) Isn't it funny how people emtire- ly without principle manage to draw so much interest? : "Yr w-- CHICAGO'S CHURCHES (Detroit Free Press) The Frenchman who remarked that the English must be an extra- ordinary dirty race, as they were always, bathing. would probably say that Chicago's expenditure ot $25,000 on new church buildings last year proved it a wicked city. This interpretation of its outlay on houses of worship would be as il- logical as it would be ungenerous. A modern city does not have to be more than ordinarily ungodly to realize that the church stands for the highest ideals in home and state; that is a rock upon which doubt, selfishness and greed even- tually wear themselves out William Hale Thompson and "Searface" Al Capone to the contrary, notwith- standing. Chicago probably stands in no greater need of churches than do some other American cities. The realization of its need in this re- spect is to Chicago's eredit; and if, after having built the churches, BRITISH CAPITAL (From London Morning Express) The truth is that neither our po- liticians nor our business men have realised the magnitude of the un- developed territories of the Em- pire. Their eyes are fixed on Eur- ope rather than the great Domin- fons and the Crown colonies. It is proposed to send next year a thousand British schoolboys to Canada for a stay of six weeks, in exchange for a thousand Canadian schoolboys. This interchange of schoolboys might be supplemented by a larger exchange of politicians and business men. The economic mission to Australia, led by Sir Arthur Duckham, is a long step in this direction. It is a mistake to regard the lands across the sea as refuges for our surplus workers. They are far more than alms hous- es. They are rich in resources which thirst for development by our in- vestors as well as by our workers. We should export our capital as well as our labor, MOTOR CAR INSURANCE (From the Guelph Mercury) Periodically there is an agita- tion all over the country for some legislation that will compel all own- ers of motor cars, new or old, good or bad, to carry liability insurance as a matter of protection to those who might be damaged through carelessness or unavoidable acci- dent in which they figure. There is a measure of reason in the demand that all motor vehicles should carry insurance, There are many cases where drivers of cars have absolutely no regard for the safety of others, providing they can get through the traffic. Damage is done to cars and the offender says: "What are you go-| ing to do about it?" He has neither | money nor property, his car is next to worthless, and the owner of a good car foots a big bill of repairs for damages he did his best to avoid. Knowing the impossibility of col- lecting, the other laughs at the fury of the injured party. It matters not to him, since he has nothing to lose and he cannot always he convicted of recklessness hecause of fallure to produce proof of that fact. Per- sons may be Injured and there is no redress. Some legislation in this direction ought to help and might tend to produce a degree of care in driv- ing not now apparent with all mo- torists, ONLY A PORTER BUT-- (From Stratford Beacon-Herald) 'Yes, gir, your berth is ready -- we leave in six minutes--your bag, sir?" As the Stratford man boarded the Canadian National Pullman he was impressed subconsciously per- haps, with the courtesy, speech and general bearing of this colored por- ter. Next morning our possenger rose quite early, by accident rather than by intent, and in due course made his way to the smoker. There he encountered the same porter, snatching a little rest, He tried to make conversation with the color- ed gentleman--for he was a gentle- man--but it was a rather one-sided game for a while. He displayed a reticence that often characterizes the behaviorf of men of humble oc- cupation toward those who are as- sumed to be of more exalted sta- tion--and color, However, he did open up. Our porter was a Toronto boy and his family made their home there. He has obviously proved himself to be a good porter, the kind that the railways want, be- cause he can always find a job at the same place, though he works as a porter for only a few months each summer. The rest of the year he spends in South Carolina, at- tending university. FALSE IDEALS--Woe unto them that are mighty to drink wine, and men of strength to mingle strong drink: Which justify the wicked for reward, and take away the righteous- ness of the righteous from himi-- Isa. 5:22 and 23. PRAYER--Lord, keep wus. from presumptuous sins, let them not have dominion over any one of us BRITISH EDITORS SAIL FOR STATES Party of Fourteen Will Make Two Months' Tour of America London, Sept. 25. ---- Fourteen prominent British editors -- pil- grims of the press--sailed from London Saturday in the steamship Minnewaka, for a two months tour of the United States as guests of the Carnegie Endowment for Inter. national. Peace. The object of the tour is promotion of good will and understanding between the people of Great Britain and the United States. The British Institute of Journal- ists chose the pilgrims from all ov- er the British Isles. It will be their purpose to probe deep into the heart of the American in a manner impossible for the ordinary tour ist so that until their return to Britain, when writing upon matters concerning the United States, the editors will be able to make full use of their observations. The Minnewaska is due in New York Oct, 1, landing the editora in the midst of the presidential elec- tion eampaign and affording them the opportunity of studying Amer- ican politics at close range, The leader of the party is R. D, Blum- enfield, president of the institute of journalists and editor of the Daily Express. HUGE INDUSTRY AT OJIBWAY POSSIBLE DURING NEXT YEAR Windsor, Sept. 25.--If the Ontar- io Legislature wi]l pass special legislation to legalize a ten-year fixed assessment concession, the Border Cities will have a huge new industry operating at Ojibway next year. The Canadian Steel Corporation, the Canadian subsidiary of the' United States Steel Corporation, is the concern, and tonight Essex county council in session at Sand- wich, agreed to a fixed assessment for ten years on the industrial property. The Legislature, of course, has to legalize such con- cession. Under the agreement, assess- ment upon the Ojibway industrial area is fixed at $900,000 from 1929 to 1931, inclusive. Condi- tional upon 500 hona fide employ- ees being engaged in the company'! operations at 'the end of 1031, the assessment for the next three years will be $1,100,000, and up- on the further condition that at least 800 bona fide employees are engaged at the end of that period, it wil be $1,300,000 up to and in- cluding the end of the three-year period. The Canadian Steel Corporation has owned a large tract at Ojibway for more than fifteen years. Mil- lions of dollars have heen invest- ed in this plant and a blast fur. nace nearly completed, but nev- er used. At present there is a wire mill located on the plant, al- though not yet in operation, There is not much activity at Ojibway at present and the agreement with the County Couneil is taken to mean that the company intends developing this property. TWO YEARS IN JAIL AND LASH SENTENCE AT OWEN SOUND Owen Sbund, Sept, 25. --Frank Hutton, aged 23 years, was senten- ced hy olice Magistrate A. D. Creas- or today to a term of two years In the Kingston penitentiary and to re- ceive ten lashes, five at the end nt the first month and five at the end of the second month, for an offense against a young girl, A.L. HUDSON & Co. NEW YORK STOCK EXCHANGE CHICAGO BOARD OF TRADE WINNIPEG GRAIN EXCHANGE STANDARD STOCK and MINING EXCHANGER NEW YORK PRODUCE EXCHANGE (Ass'te) NEW YORK CURB MARKET (Ass'te) DIRECT PRIVATE WIRE TO ALL PRINCIPAL MARKETS OUT CANADA and UNITED STATES ONT, Oshawa Office Times Building Telephone 2700. Resident Manager: C. N. HENRY Independence The best way to assure in dence later in life is to start vision for it now Regular saving be- comes a habit-- which once formed affords pleasure and satisfaction. WR {_TELLEW] Oshawa Branch T. W. JOYCE, MGR, -- -- StoBIE-FORLONG &(G STOCKS BONDS GRAIN Office: Reford Buildin AND WELLINGTON STS. TORON S. F. EVERSON, Local Manager Private Wire System 11 King Street East, Oshawa -- Above C.P.R. Office Phones 143 and 144 - SPEAKING OF FLORIDA FEARED DROWNED AT (Philadelphia Ledger) CORNWALL, GIRL RE. The trouble with the people of PORTED AT BUFFALO Florida was that for a while they r talked only of magni'icence, They| Buffalo, Sept, 25.--Although her seem to have felt that the state [body was reported found in a ca- could he one vast Riviera, filled {nal at Cornwall, Ont., a week ago, with the rich and the fashionable |Miss Maud Nesselrodt, missing St, and bright, with beach umbrellas [Lawrence University student, is like those of the Lido. There was |still alive, Michael Karanas, candy little in the land boom propa-|store owner, declared today, The ganda to attract the builders, the |girl, he said, lived in his home and workers the pioneers, the innova- {worked in his store until she left tors, without whom no com-|for Cleveland on the day the body munity can become and remain |was found at Cornwall. She was prosperous, All that is changed. |known to him he, said, as Sallie Florida is now inviting ordinary | Sanders, but when she went people in and is glad to have them. laway, she left a card on which was At last it is back on the right written the name of Maud Nessel- tack, rodt. pls 2 a 2 A a po 2 2 a a TZ 2 I J ZK U/i\W)(\ G/T) ERE STENOGRAPHERS Are you interested in improving your speed in shorthand and typewriting? Join Our Speed Classes Monday and Thursday evenings--7.30 to 9.30, Your initial outlay is small; the benefit will last a lifetime. Learn More - Earn More All day school subjects taught at night school. You may, begin day, classes at any, time. Peerless Business College H. G. FAIRBAIRN -- Principals -- G, W. COWAN Y.M.C.A. Building, Oshawa, Ontario j 208 JIE DNB BANA BANE (BANA