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GENERAL MOTORS CARS AND TRUCKS GENERAL MOTORS 104,551 OUTSELL ALL COMPETITION NEAREST COMPETITOR 72,888 CHEVROLET IS THE UNCHALLENGED LEADER IN SALES YEAR AFTER YEAR GENERAL MOTORS TRUCKS, TOO, COLL RE [DORN EEV.(e: The nation's largest and busiest automotive assembly line, here in Oshawa, Each of us in the General Motors family, whether our job is in one of the has paused for the annual two-week holiday of our factory employees. And several factories or in one of the thriving dealerships, which reach from coast - so we take this mid-year opportunity of reporting to you our unparalleled 0 coast, welcomes this opportunity to express our appreciation. record of sales and production. The latest 1953 official registration figures shown here are convincing evi- es : dence of your preference for the cars and trucks we make and sell. When all is history we have not yet satisfied the overwhelming demand for our products. said and done, you, the public, are the final judge of what constitutes quality General 'Motors gladly accepts the great responsibility of leadership. It will and value. Your approval, backed up by your purchases, have given the honor be our unfaltering purpose, therefore, always to deserve the confidence and of Sales Leadership to General Motors. It is really thanks to you, therefore, that goodwill of the ever-growing number of people who own and drive our cars the unanswerable facts recorded on this page have been accomplished. and trucks. Despite the fact that this year's production record is the greatest in our CANADA'S FAVORITE AUTOMOTIVE FAMILY ~~ CHEVROLET - PONTIAC - LDSMOBILE - BUICK - CADILLAC - VAUXHALL - CHEVROLET & GHC TRUCKS | 4