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" +WAGE EIGHT "3 ONTARIO TODAY SATURDAY, AUGUST 5, 1961 Photographs taken specially for Ontario Today. 'White and dark evening stole by Norman Rogul. BY MARGARET NESS seems incredible that, less than a century ago, Indian trappers thought so little of mink that they didn't even bother to include the pelts of these bad-tempered little animals in their catch. Today mink is every woman's dream coat, jacket or stole. Canada is one of the important mink producing countries in the world. Our wild mink, such as Mackenzie River and Labrador, is world renowned and unmistakably identified with Canada. This has not been the case with our ranch mink. The natural dark ranch pelts have for some years been marketed by the Canada Mink Breeders Association under its own "Majestic" label. But other pelts, the color mutations -- have been sold under the Emba label. Emba is not a color as many people erro- neously believe. It is the trade name for the American Mutation Mink Breeders Association. Recently the Canada Mink Breeders severed its connection with Emba and decided to market the top 50% of its mutation minks under its Majestic label. This ensures that Canada Majestic* Mink will always be the cream of *Registered Trade Mark -- Canada Mink Breeders the yearly pelts. The high standard will also re-assert Canadian mink prestige abroad as well as at home. Naturally it will mean, too, that the finest of Canadian pelts will be used by top fur designers. Photographed especially for these pages of Ontario Today are several advanced styles in various mutations. The cape stole in Canada Mink Majestic Pastel, designed by Revillon, is part of a Revillon collection at Eaton's. Soft shirring on the sides gives a sleeve effect. It has a stand-away. shawl collar and clutch pockets. Another Revillon design is the softly gather- ed suit stole in Canada Mink Majestic Pastel (right) in the double photograph. On the left is a bubble cape designed by Creed's of Toronto in Canada Mink Majestic Sapphire. It has two clutch pockets and a set-away collar. The elegant evening wrap that Norman Rogul of Toronto calls a "dresser scarf stole" (it is 10 feet long and perfectly straight) is in Canada Mink Majestic. White with a deep border of Majestic Dark. It can be draped most effectively in numerous ways. Two handsome mink designs from Mont- real are also included in these special pho- tographs. One is a cape stole by Seymour in Majestic Homo Sapphire. Its turn-back collar can be draped to give the effect of a portrait neckline. The illusion sleeves are actually side slits for the arms. The latest trend in fur designs; the.circular look, is to be seen in the J. K. Walkden jacket. This look is achieved by working dropped skins horizontally in both the body and the sleeves. OU will have noticed that the glamorous color names used by Emba are not being used by the Canada Mink Breeders. After all what colordoes such a name as Cerulean or Lutetia conjure up in one's mind? Instead the Canada Mink Breeders select descriptive words and preface them by its Majestic label, to cover the range of ranch minks available from white to a dark brown that is almost black. These present basic colors are now called simply Majestic White, Majestic Lavender, Majestic Violet (pale blue), Majestic Sapphire, Majestic Silverbu (grey), Majestic Taupe (grey taupe), Majestic Gunmetal, Majestic Pearl (pale beige), Majestic Palomino (pale brown), Majestic Topazo (light brown) Majestic Pastel (brown), and Majestic Dark. In addition to these basic shades, ranchers keep the fashion spotlight on mink by intro- ducing a new derivative color mutation almost every year, through their experimental breed- ing. One of the newest -- and still extremely rare -- mutations is the beautiful Canada Mink Majestic Hope Lavender, shown on these pages in the stunning full length coat by Nor- man Rogul. It is styled with the new barrel