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Page IB IIIL1 OUTLOOK Saturday October Fashion Outlook Fashioning trends in the USSR is back In their heyday The Beatles set style trends and Influenced social mo res But who could have known what cultural visionaries those Liverpool lads would prove to be when l hey playfully crooned The Ukraine girls really knock out gonna leave the West behind Yes is back In Jie S S First Balsa Gorbachev wowed the world with her fancy French duds then Pierre Cor din announced he was opening up shop in Moscow Now two years later Russian style Is making news again Nurtured by the new Soviet policy of a flurry of fashion shows in the United States and the Soviet Union Is promoting cultural exchange through couture To be sure the Soviets goal is not Just to make nice with the Yanks by sharing style tips The of apparel design and manufacturing ideas gives the Russians sorely need advancements In their production of consumer Items For Americans the cultural exchange could be a first step toward economic gain through exports and joint business ventures with the Soviets Still several different fashion re lated projects ail initiated in the past months suggest that par on both sides of the Iron cur tain are interested In sharing Ideas if not rubles and dollars sponsored expos lion of Soviet life Is touting several S clt this fall and it features fashion shows of Soviet designs The program has been presented In New Orleans and Atlanta and wilt travel on to Memphis Tenn Cincinnati Kansas City Mo and Washington The pro gram fashion segment was produced by the government run All Union Fashion House a Soviet knitwear manufacturer FASHION IP Joan Lebow On Oct a leading Soviet designer and couturier to Mrs Gorbachev will stage a New York fashion show His new designs arc still under wraps The Soviet gov has signed a licensing deal with a San Francisco apparel facturer that gives the S company the rights to make designs here The pact signed in Moscow In July is the first joint venture pro mote Soviet fashions In the West Just as Soviet designs have found their way to the lately American designers have been completing the circle In mid September 10 designtrs Dallas and Los Angeles in by the Soviet government to work with 10 Russian designers In a 10 day exchange program Working In the Soviet Georgian capital of Tbilisi the designers together created an piece collection for It will be made under the label Designs for Peace and should be available In stores Internationally next year At about the same lime more lhan American apparel manufacturers participated In a fiveday Moscow fashion show Among the American designer labels represented were Adricnnc Vitiadini Marithe and Francois Girbaud WllllWear Albert Anne Klein It Alexander Ju lian Victor Costa and Mary MeFad den Children clothes and accesso ries were alio shown The show held at Moscow Sovin was conceived by Dallas fash ion show producers Owen Associates Three large apparel companies Jockey International Apparel and Wolverine Worldwide picked up the tab We think doing business In the So viet Union is a long way off admits Howard Cooley president of Jockey Ho says the brand is already sold In more than 100 countries but adds that the Moscow show was a viable way to provide even more worldwide expo sure for the Jockey trademark The runway presentations were lowed by seminars during which American fashion experts shared both mmufactunng and style tips with the Soviet know everything about American women hair style makeup and accessories says Sam McClcndon a New York public rela tlons executive and one of the show organizers Participants in these fashion ex changes seem to agree that the image of Russian clothing as grim layers of dark clothes topped with dowdy ba bushkas Is way out of date But It likely to be a long time before cow goes on the map as a new fashion capital The Russians as drab as we think they arc says Christopher Ion a 35yearold dress designer from Dallas who worked closely with the Russians in Tbilisi Although he raves about the designers talent and he also concedes that he saw little on the street that resembled the stylish designs on their drawing tables I got the impression that a lot of these clothes won see the light of day he concludes -KentuchyFriedChicken- WATCH FOR FAILING PRICES W htn you it driving your nearest Ki ky I nwl outlet from October ihrouijti I pick up ml on mi Kentucky Look for details insult every outlet 116AGuelph St Georgetown 8775241 AND SOVIET designers traded Ideas at a recent fashion show In Moscow Denim creations like American men a ensemble by Girbaud left scored big with the Soviets Two sweater sets right from the All Union Fashion House the leading knitwear manufacturer On the average outfits like these which were shown la New Orleans as part of a six city tour retail for about Improving our image NC It is important give as much care and attention lo dressing below knee as it is to dressing above the knee after all our image goes all ihc way down lo our Many great outfits are ruined by inappropriate shoes by dirty kepi shoes or by run down shape shoes can improve our footwear image by choosing the right footwear for he right and the right occasion Here arc some BIG NO NO in a good footwear image Suede hush puppies and non matching socks with the male bust Open sandal and reinforced toe nylons with the ladies business It is important that take ihe time ensure that the footwear we ore purchasing will help to improve Our image can also be ruined by worn unpolished and out of shape shoes A visit to local shoe or HOW AVAR ABIE Till A w I I MOVIE RENTALS thud 1 shoe repair shops tan work miracles on a footwear wardrobe Some helpful hints For OUT Or SHAPE SHOES ask for shoe when we remove our shoes they arc warm if a is inserted immediately the shoe will be pushed back into shape A quick spray of Shu fresh when removing shoes each time will keep them SANITIZED AND ready for the next wearing Repair worn and scuffed shoes with Scuf a heavily pigmented Polish shoes regularly with shoe cream Creams nourish the leather and buff to a high shine Prated footwear against future dirt and slams by spraying regularly with Tana All Protector Turn shoe upside down to ensure protector reaches sole edges where it is a regular shoe care pro gram of Protection Cleaning Polishing and Inside Care to sec how our Image Improves Del Foxton Is VicePresident of Corporate and Public Relations for Tana Canada Inc For more Information or for a shoe cars booklet writs Del Foxton Tana Shoe Care Corner Dalton Road Montreal Quebec ENTERTAINING THIS WEEK RAY KEETING AND I SCOTIA SUNSHINE Country Western Country Rock THURSDAY FRIDAY SATURDAY THE FINEST DINING EVERY FRIDAY 1 m I SPECIAL PRICE I