THE ALTON HILLS Saturday Page Page THE HALTON HILLS HOMESTYLE Saturday August 1990 Proper planting of spruce trees is a must Many homeowners often plant young spruce trees with little or no regard for how large the trees will be in just a few short decades It doesnt matter whether it be one of the much sought after blue spruce or the one of the lesser known white Norway or spruce All of these which are hardy in virtually all of Canada will easily attain 12 to 25 metres ft in height with a spread approaching three metres ten ft The popularity and beauty of the blue spruce seems to cause homeowners to plant the small trees in areas where their growth will be restricted after only a few years The difficulty comes in that there is almost no way that the growth can be restricted unless the homeowner is willing to undertake severe clipping regimen on the new growth each and every year Since the latter does not happen the most common scenario is for the larger lower branches to be chopped off in order to regain access to a walkway driveway or the entrance to the house itself This is where the trou ble for the tree begins It is most important when planting not only spruce trees but other large trees whether evergreens such as fir and pine or deciduous trees such as maples and oaks that sufficient room be allowed for he trees to achieve their full growth The Cana dian Garden Council advises that an Tea and coffee producers ready to strike at rivals Canadian tea and coffee pro ducers be poised for a com petitive strike against their cold beverage rivals thanks to some prize winning product concepts developed of Toronto MBA students The shift towards cold beerages and products with natural profiles is irreversible The lea ami toffee industries tan attempt to buck this trend or tan take heed of the age old adage If tan em join em said Julie Olio a number of I of tea team and a gradual i published In tin Canada show that coffee ill bteragt salt groccr Mors from per cent in 19811 to pen en I while lea sales Helmed from lit per cent drink sales jumped from per tent in 1980 lo per cent in and juice and other drinks excluding alcoholic beverages and mineral waters climbed to 24 per cent from per cent With ils members experiencing changes in market positions the Tea and Coffee Association of Canada recently commissioned teams of MBA students from University and the University of Toronto to develop ideas for new retail brands of lea and coffee The competition called for the business school teams to conduct marketing research com bine creativity with their research data to prepare complete marketing plans retom mendations on pricing advertising and promotion and distribution of new brands and present their proposals at a Teams from of T Faculty of Manage ment won the two SI prizes available for best marketing plan in both tea and coffee categories We decided to approach the problem as if we were an advertis pitching for new business In order to win the business we had to sell the client on our ideas and the key to doing that was to be able to have the client customers tell them how promising our ideas were In that context we concept tested all the ideas in Vancouver Winnipeg Toronto and Montreal said Kevin Greenwood a member of of Ts coffee team and a 1990 MBA graduate The following are brand concept highlights from of winning proposals TEA SPLASH is an all natural carbonated fruit and tea drink served cold an alternative to pop or fruit seltzers It is made with per cent all natural fruit juice sparkling water and a mild blend of tea brewed with spring water SPLASH in tall clear bottles and cans and in mam flavors lemon raspberrv peach lime and an assortment of tropical fruits combines tea with spring water plus added vitamins fluid Cafe Cool is a refreshing bol tied coffee beverage served cold or on ice and made from the finest toffee beans and fresh spring water A convenient told coffee pro due would provide the toffee in an into the cold beverage market which the soft dnnk are and expanding said Doug maikctmg slier and his dutt Cat he I iced i I ofl pro alt lor example would have verv dim adult appeal in vc veil shoppi mall inU r it is it sounds 1 In r substitute looking or Thcv said it was a rink vou luld feel is com ordering a bar as would novum serving fill for in tup brewing It provides a superior lasting coffee through combination of consistent portion control and a select blend of inter national or flavored coffee beans is an assortment of aromatic and flavored coffees acid and caffeine reduced that provides a rich tasting full bodied coffee for quiet late evening moments inquiry lo your garden centre should bring a close estimate as to just what ultimate size the tree you have chosen may be expected to achieve in your area By the way if you are presently planting a blue spruce tree there are several types available The most common is the Colorado blue spruce These vary in color considerably and through the winter months retain more of a green than blue color It is generally the most economical variety to pur chase The oldest of the real blue blue spruces is Koster pungens Koster major drawback has been a tendency to have a crooked mam stem that needs to upright for the first few years The spruce though still very much available has now been superseded by at least two other varieties vou want to check out a your favorite garden centres blue spruce Hoopsu and blue spruce P Both of these have a much belter conical shape straight mam stem and excellent silver blue needle color throughout the enure although the color is at ils best in June A common habit of homeowners oik i sprue achieves a large sie is to rtinovi the lower blanches Often this is done to accommodate mess around the tree because was loo close to a walk or But sometimes lis done because it s thought to be thing to do manj sioual landstapers are of this sin If this pruning up sin can be avoided it should be at whatever the cost According to the Canadian Garden Council on of the problems that feet older spruce trees is a canker disease known as Cystospora It curs generally on older branches at the interior of the trees One of the best methods of avoiding the disease is to keep older trees in a healthy slate An important way of doing this is to ensure thai all of the lower remain on the tree only dead or dying limbs It is likewise important to leave all of the old needles which annually fall from he tree beneath the branches This material acts as a natural mulch both keeping the surface roots cool and moist and maintain ing an acid soil condition which the trees prefer Though the aforementioned care is the optimum most homeowners do just the opposite by cutting away the lower limbs and removing all the valuable old needle mulch The Canadian Garden Council says do your spruce Irees a favour leave the needle mulch intact and don remove the lower branches from Ihe trees either The canker disease is most easily 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