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Square One Mall 84207333 27501175 567°9111 Streetsville Oakville Audrey Brathwalte Certified Fitter Home Health are Consultmt HI Ll tt tlu with captioning capability, captioning will become widely available Currently, captioning is only accessible with decoders resembling and functioning like converters, avail- able from a number of cable compa- nies for a $25 refundable deposit. Companies with decoders available include Rogers, Maclean-Hunter, Shaw Cablesystems and Cablenet. Captioning, although required of broadcasters, is not government fund- ed in Canada, unlike the United States. The US. Department of ed in Canada. unlike the United States. The US. Department of Education "recognizes the literacy benefits of closed captioning and has funded it since captioning became available," said Chanyi, explaining why 95% of American programs and movies are captioned, as are Canadian movies made with Telefilm funding. Between 30% to 40% of television commercials made in Canada are cap- tioned, he added. "In Canada it's always been the responsibility of the broadcasters, with the cost's to be raised from advertising revenue. And, with costs of $600 to $1.000 per hour, the reces- sion and no government funding for captioning. broadcasters are finding it increasingly difficult to fund it." He says the timing of CCI's arrival on the Canadian television broadcasting scene "couldn't be better." Currently, less than half of all television pro- grams seen in Canada are captioned. 1n larger The Canadian Captioning Development Agency (CCDA), estab- lished in 1981 with a 10-year 'sunset clause' to create a domestic caption- ing industry. "has made it very clear md h New legislation governs TV sets han lnad 1lthough 'llii(,il,1)lin,ll!i),.a)lii,iilv),.jiiy! ttwwerrr TIME T0 BEPlABE 1ftllllil TUB tlil WAll? snugly over existing tubs high cost of bath. room remodelling . Acrylic, non-slip, made-to-measure Bathtub Linen fit . 1pttalliiIL2 My; or less without disturbing existing tub, walls, tiles, plumbing or tloom Mon.-Thurs, f f a.m.-5 pm. Fri. ff a.m.-2 p.m. Tues. tl Wed. 7:30 p.m.-9:30 p.m. HOTLINE 8 a.m.-Midnight 18003286683 (We 've got. . lon more ffort "ifi"ii"iiiaoriii<eii"i-1'-e"""" FU1tlliNRAliSER THE AKMADILLO TEXAS GRILL THE OAKVILLE TKAFALGAK HOSPITAL Invite Ya'll To Our FIRST ANNUAL ClRlllu "i'ii,vi:'i','i,-,ii'":ii;,iiiii,,i,t-,i, Continued from page terns! gh cot SATURDAY JUNE 5, 1995 - 12 pm. to 5 pm. COME ON AND JOIN IN THE FUN! old in the 1fter July JU m With )n .mn r a umque practical ve to the it “k mt Jim 0 ibk "lt ain't Chilly In Texas...it’5 Real HOTI potential ro ation requir 3 inches am afichuk and tt 607-1566 SI There will be lotsa fun, lotsa prizes, live music, \ and a whole lotta Chlllil ACRYLIC 'A_Trdn" UNEIS the Imp; mak il MACK? m WW 1l SUITE 209 HOPEDALE MALL th th O: ers to $231 for a national network audience of over 20 million, explained Chanyi. With captioning, "everyone's a winner. The .broadcaster logs cap- tioned hours at no cost; the sponsor wins by being recognized as a good corporate citizen (the logo and/or company name is broadcast) and receives a charitable receipt for 80% of the cost; the deaf community bene- fits by having more programming made accessible to them . . . we insist on top quality close captioning with 100% of the audio track including all off-screen noises and sound effects (door slams, honking horns, guns shots) be described." "Any broadcaster providing l0 hours of Canadian captioned pro- gramming ought to be applauded." Buying the American captioning rights costs from $46 for a potential audience of under one million view- ers to $231 for a national network audience of over 20 million. CCI is also establishing the National Captioning Resorce Centre, a reference library, and a quarterly newsletter, Captioning Today. Ivtfchuk, "They've made the pl rector, the broadcaster responsible 157 Cross /U., Oakvllle 844-5775 th a Better Idea) undin tu q Manufacturer's Warranty . . Custom-formed one-piece tub-to- ceiling Bath Walls . Virtually maintenance free . Tested & proven in thousands of com- mercial & residential Worm rnmem h Call now for FREE in-home estimate apuonlng and that," said made the public no Intention and See caption technology listens to it. Hall of the enjoyment ol television viewing is hearing the audio track, and for the deaf community and. hard-of-hearing, television has remained in inaccessible medium - despite the picture. The same is true for the blind and visually impaired. Although they, hear the audio, they can 't see the picture. Enter 'descriptive video' and 'closed captioning.' Descriptive video provides a running commentary of television pro- gramming for the visually impaired, and 'closed captioning' allows the deaf com- munity to 'read' television. Captioning is now new - it's been round since 1960 with the subtitling of Hollywood movies and since the 1970s on television - but the incentive for television broadcasters to make their medium more accessible is. In fact, that incentive is only l-l/2 years old, the brainchild of Ostafichuk, who after a successful career in television publicity and promotion, launched her company, Captioning is identified in TV list ings with (CC) or til. CIN close captioned Monday's m Shirley Show - Bringing Up t" Disabled Child June 3- Days of Our Lives, 1 pm. TVOntario June 5 - Saturday Night at the Movie (The Way to the Stars), 8 p.m. June 4 - Maniac Mansion, 6 pm Since its inception in Januaryl992. CCI has negotiated sponsorships for 92 hours of closed captioning for the CBC's coverage of the Winter Olympics, and 182 hours of the CTN's coverage of the Summer Olympics. June 2 .. The Wonder Years, 7 p.m. June 3 - Designing Women, 7 p.m. June 4 - Empty Nest , 7 pm. June 6 - Road to Avonlea, 7 p.m. Plus all Molson's Hockey Night Canada playoffs June 4 - Casablanca 1 pm. descriptive video 8 p.m., open captioning Inside Sports, 7 pm Canada Caption Inc. (CCI), as a non profit charitable venture. Captioning will make ‘television reading' available to not only the 10% of Canadians, or 2.5 million, with hear- ing impairments, but also an increasing senior population expected within the next 20 years to reach 30%, many of whom having suffered hearing loss thanks to portable headphones and industrial noise, the 5% of Canadians who are functionally illiterate, and New Canadians learning English. "I'm optimistic that we can eliminate, illiteracy by the year 2020," says' Ostafichuk, stressing CCI aims to have all, television programming captioned by the year 2000. To demonstrate 'closed captioning' and 'descriptive video,' a Broadcast‘ Consortium of seven television stations‘ and networks -CBC, CITY, CTV,' TSN, Global. TVOntario, and. YTV -, are broadcasting captioned program: ming this week in recognition of National Access Awareness Week and Captioning Awareness Week. 1 The specialized programming. con tinues this week as follows: Joe How do j What m rl In 0 IU afichuk. She realize menux. bne realizes one watch television; we also GLOBAL many CITY TSN CBC stch tt mu not an m xldt IOU Ir