Oakville Beaver, 27 Jul 1994, p. 44

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4 â€" Aute The Ontario government has launched a series of hardâ€"hitting televiâ€" sion ads to raise public awareness of the Safety is responstbility of all drivers OAKVILLE Double AIR MILES offer expires September 10, 1994. *Come into a participating Goodyear retailer until July 30th to enter for a chance to win a ride on the Goodyear Blimp. No purchase necessary. See details at participating Goodyear retailers. P155/80R13 XNW P195/75R14 XNW P185/70R14 VSB P205/70R1 4 XNW P205/75R15 XNW P205/70R15 XNW Regatta Aquatred Eagu e GA Workhog:: on oo All Season ials Aqua Channel High Perlorrnance + E d E d E d a E d Size tog Prck Size Size Low Prce Size Low ce TNATIONAL CELLULAR * Applicable on bronze service package only. Minimum 12 month service commitment. * Free Weekend package for 6 months only. Requires new Bell Mobility activation 297 Speers Road (at Dorval) 845â€"4227 P175/7Z0R13 BXS $103.00 P185/7Z0R13BXS 108.00 P185/70R14 BXS_ 111.00 P195/75R14 WXS 117.00 P205/7ZOR14 BXS _ 122.00 P205/75R14 WXS 123.00 P185/70R14 Bs P195/70R14 BS P205/60R15 Bs P205/65R15 V P215/60R16 Bs P225/60R16 BS Earn AIR MILES on all Goodyear tires and service including the great values listed in this ad. Ask your participating retailer. Call for additional sizes. Ask for details on our new credit payment system. v Rotation Included / Installation Included need to improve road safety. "‘Too many people believe that colliâ€" sions are like the weather â€" sometimes Bell Mobility P185/70R14 BSL P195/70R14 BSL P205/60R15 BSL P205/65R15 VSB P215/60R16 BSL P225/60R16 BSL Cellular Plus Centre 303 Upper Middle Road E. 338â€"0011 422 SPEERS RD OAKVILLE (across from Lansing Buidall) * FREE WEEKEND CALLING e FREE ACTIVATION e FREE CALLS TO CAA, 911, OPP cruel and unpredictable, but nothing that ‘"This public awareness campaign â€" can be changed," said transportation â€" one component of our Road Safety minister Gilles Pouliot. Agenda â€" is designed to lay to rest those and other myths associated with driving. It encourages each and every one of us to take personal responsibility for road safety." 235/75R15OWL $106.00 215/85RI6OBL _ 112.00 225/75R16BSL 124.00 875R1650BL 126.00 235/85R16OBL 127.00 245/75R16BSL 137.00 Pouliot said the campaign is a joint effort of the Ontario government and its many partners. "The Ministry of the Attorney General is working with the Ministry of Transportation and our partners to help make Ontario‘s roads the safest in North America," said Attorneyâ€"General Marion Boyd. "We have one message for drivers: when you take chances on the road â€" whether you‘re speeding, driving aggressively or drinking and driving â€" the consequences are tragic, not just for yourself and other motorists, but for your own family as well." The ad was launched June 28th at a news conference, which also featured a new television ad targeting chronic drinking drivers. * public education campaigns to increase the use of seatbelts and bicycle helmets, and cut down on aggressive driving. The province‘s road safety agenda includes: * graduated licensing of new drivers; * installation of, and improvements to median barriers and highway lighting:; ‘"The ads make us all think a little more carefully about the role we can personally play in making Ontario‘s roads the safest in North America," the minister said. "If they motivate even one person to drive more responsibly, they will have done their job." The ads depict, in very realistic terms, how a family is affected by a colâ€" lision, and why every step possible must be taken to reduce the 1,100 deaths and 90,000 injuries annually on Ontario roads. "We will be actively seeking partnerâ€" Take a basic course in auto mainteâ€" nance and repairs. If you know the basics, you may be able to quickly fix the problem and get back safely on the road. Ensure your car is in good repair â€" so it starts and runs reliably. Use steelâ€"beltâ€" ed radial tires to reduce the chance of a flat. Keep the gas tank over a quarter full at all times, check the battery and elecâ€" trical system regularly. You don‘t want car trouble to put you in a dangerous sitâ€" uation. How to ‘street proof your car If possible, install a cellular car phone â€" so you can always call for help wherever you are. Otherwise, always keep a handful of quarters in the car so you can call from a payphone. If the hood of the car can be opened from the outside â€" without first triggerâ€" ing something inside the car â€" consider using hasps and a padlock or another locking device to secure the hood. may not be attractive, but it‘s a goo idea. Ensure that you have a gas cap lock. Consider having your car equipped with a vehicle alarm â€" one that sounds like a siren. Another deterrent is special steel devices that lock the gas pedal and steering, or the gearshift, and make it more difficult for someone to steal your When buying a car, check for securiâ€" ty features such as a headlight timer and delay switches, antiâ€"theft door locks, antiâ€"theft windows, and power door locks. The locks will help protect both you and your car. The lighting features will keep the car lights on long enough to light your way of a parking lot, or up to the door of your house â€" so you aren‘t forced to walk in the dark. ships with other groups that share our commitment to road safety, because we recognize that as the best way to reach people at the grassroots level. "I would also like to commend the Traffic Injury Research Foundation and the Ontario Safety League for their supâ€" port of this campaign," Pouliot said. ""Working together with them, and with all of our partners, we will make drivers more aware of the problem, and change their attitudes about road safety." g Many people feel so safe when the; travel by car, they fail to take easy, sen sible precautions that can enhance their safety. By being over confident, you may make yourself more vulnerable to attack. The following is a list of things to consider for ‘street proofing‘ your Only in...

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