The following text may have been generated by Optical Character Recognition, with varying degrees of accuracy. Reader beware!

Page 18 THE HERALD Wednesday September I Stay alert stay alive protects children Stay Alert Slay Safe a registered Canadian chanty has a mandate to provide an integrated national education program to en courage practical and intelligent child safety practices among school children Lesley Parrott a founding member and director of Stay Alert Stay Safe remarks Our pro gram answers the urgent and critical need children and their families have for practical well researched safety information Our goal is to make children more aware of potential problems by teaching them to identify and avoid trouble situations This is an upbeat program that goes far beyond It is design ed to encourage kids to use safety tips as second nature We want them to be alert not afraid Our hope is that by educating them properly we will give them the confidence to recognize and deal with potentially difficult The concept of Stay Alert Stay Safe was established in 1987 through the combined efforts of Carole Cameron Lesley and Janet three mothers of murdered children Ms Parrott brought the idea for an educational child safety pro gram to the advertising agency J Walter Thompson Canada Limited for who she works Ms Parrott joined staff from JWT public relations agency Hill and Knowlton Canada Limited and other commun cations experts in creating a Staj Alert Stay Safe volunteer management commit tee Together Ihe teams devised strategies for developing and securing support for the Stay Alert program S nee then the group work has been impressive and well reward Stay Alert Stay Safe solicited and received support andor en dorsement from the Metropolitan Toronto Police Department and the Toronto Board of Education shortly after its inception The committee volunteers worked to have Toronto Mayor Art Eggleton declare June Stay Alert Stay Safe Day The event was timed to heighten awareness of children s vulnerability to crime prior to the summer holidays when children are at their most vulnerable To date the Stay Alert team s major project has been the resear writing and distribution of a safetv education brochure English and French for elemen students in the Metropolitan Toronto area In tljia brochure a sisterbrother pair of cartoon rab bits named Bert and Gert speak directly to the children giving them smart friendly advise and safety tips and encouraging their young readers to keep their radar up In September Stay Alert Stay Safe was granted charitable status and received the endorse ment of the Canadian Association of Chiefs of Police In October they received a crime preven tion award from the Solicitor General of Canada Their prime supporter dian Tire came on board in November 1989 with total cor commitment to Slay Alert Stay Safe a first year donation to expand the project into a fuil scale elementary education program aimed at grade 3 and students across Canada Their involvement will allow Stay Alert Stay Safe program to enter over elementary schools nationwide The company will also provide the marketing resources of its network of over associate dealer stores to bring the safety message to the people This is a long term pledge of support A Main Street South Downtown Georgetown 8731470 PEOPLE DO READ THE HERALD CLASSIFIEDS CALL 877B822 TODAY TO PLACE YOUR AD WILLOW LANE NATURAL FOODS 19 Willow St ACTON amy w LOWER THAN ACNAKICMUT IN A WAGON RUT DENTURE THERAPY CLINIC TH METTLER Denture Therapist Mill St Georgetown 8778974 uzabati Present This Ad and Receive DISCOUNT on the chase of you pa J ON A BUDGET Why not check out our select on MAIN ST GEORGETOWN 4168731470 Emerald Isle Bedroom Gallery 130 St Georgetown 8732753 BRIDAL SPOTLIGHT ATTENTION 1991 BRIDES We hove a BRIDAL PACKAGE that will help you and look BREATHTAKING M for the whole day You started to the mom you fo complete Fein Looft 8734907 116 Guelph St Rear Entrance Georgetown OPEN DAYS A WEEK Georgetown mm OPEN DAYS A WEEK WEDDING INVITATIONS TO the HERALD St Georgetown