Businessman receives Google award for second year by David Lea Oakville Beaver Staff 15 | Friday, August 14, 2015 | OAKVILLE BEAVER | www.insideHALTON.com An Oakville entrepreneur has been recognized for his innovative work with Google's prestigious Search Excellence Award for the second year in a row. Eric Rodgers, co-founder of Burlingtonbased Direct Access Digital, was one of 12 people across North America to receive the annual award, which honours excellent work and strong leadership in search marketing among Google's partner agencies. "We are extremely excited," said Rodgers. "Google themselves mentioned they never expected anyone to be selected more than once. It is very unusual, but it comes down to the level at which we are operating compared to the other players in the Canadian marketplace," he said. "That's what we were told. I did end up receiving it, but I am only as good as the team here at the company," Rodgers added. Founded in 2011, Direct Access Digital is a digital-performance marketing agency, which Rodgers said has evolved into one of Canada's leading boutique agencies. The company currently serves mid-sized businesses and Fortune 500 companies alike. "Really what we do with any kind of business is just help them accomplish business objectives through the online channel," said Rodgers. "Whether that means selling refrigerators or signing up credit cardholders, if it can be completed online we help businesses grow and operate at a significant improvement... We do that through a lot of paid search marketing activities, like running ads on Google, Bing, Yahoo as well as banner ads, videos on YouTube, that sort of thing...We help them plan out their year, map out their strategy, work on their website," said the Oakville resident. see Scientific on p.16 Peer pressure can sometimes lead good kids to do the wrong thing. At Fern Hill if any peer pressure exists at all, it would be to make the honour roll. We provide a safe and supportive environmentwhere students can step out of their comfort zones in order to step into their passions. Eric Rodgers BULK MULCH, SOIL, SAND, COMPOST, INTERLOCK, STEPS, AGGREGATES, ARMOUR STONE, JUMBO FLAGSTONE, PIZZA OVEN, FIRE PITS AND MORE!! WE SELL ..... Pre-K to Grade 12 Grammar The Best s Come From Understanding Approach the process of learning properly and you wind up creating more than hard-working students with good marks. You build motivated, self-assured, independent thinkers who really understand what they learn. That means better grades...on every test, in every subject, and on every report card. A' Reading Study Skills Writing Homework Math French Call or visit oxfordlearning.com Call today, today, or visit oxfordlearning.com Call today, or visit oxfordlearning.com Oakville South 905.849.4027 oakvillesouth@oxfordlearning.com Oakville South 905.849.4027 oakvillesouth@oxfordlearning.com oakvillesouth@oxfordlearning.com Oakville North East 905.469.1929 905.257.1207 oakville@oxfordlearning.com oakvillene@oxfordlearning.com Oakville South 905.849.4027 Summer registration now open WE DELIVER!! 4th Line QEW 450 Wyecroft Rd., Unit 4 Oakville North 905.469.1929 Oakville North East 905.469.1929 905.616.9444 Oakville North Oakville North 905.469.1929 oakvillene@oxfordlearning.com oakville@oxfordlearning.com oakville@oxfordlearning.com oakville@oxfordlearning.com Get Your Rocks Off Us! landscapeelements.ca 905-337-7625 Dorval