Oakville Beaver, 9 Jun 2016, p. 17

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Sheridan students will benefit from real-life experience continued from p.9 but we needed clients," said Molodecky. "We were very lucky to find AWAKE Chocolate and Reko Pizzelle Cookies right away. They're very supportive of what Sheridan's doing. They were looking to post something on YouTube or use for social media." After internal presentations, which included background and target information and a storyboard with video and audio scripts, each team selected a final concept to develop and submit to the client. The groups came up with three proposals, with one getting developed into a finished commercial for the companies to post online. "They gave really good feedback, they chose the concepts. We went back-and-forth. There were some minor revisions that happened. They were very much a part of the entire process," said Molodecky. "Students got to know them and got to have an experience working with real clients, on top of producing a video." A joint effort The teams then merged as one agency in a joint effort with SPH to produce the final commercial, which had students assisting with art direction, script, sound, casting and props. The winning concept group became the lead faction and liaison between the SPH director and agency teams, while a second unit was tasked with working directly with the client, making sure its branding needs were met. During the eight-week project, students took part in preproduction meetings, filming and editing, and also worked together to solve issues that arose. The Sheridan professor said the experience prepares them for the workforce, which is important in advertising because most of the jobs involve collaboration. "Regardless of whether you're in creative or accounting or sales, you are, at some point in your career in advertising, going to work on a TV commercial. You're going to be a part of the production for a commercial," said Molodecky. "They can walk into a job now and be very prepared to talk about the process. "For employers, to have students who understand the process of filming and putting together a production gives them an added advantage." Screenings of the final commercials took place during the last week of school in April. The AWAKE Chocolate ad, Shoulda Been Awake, has received more than 800 views on YouTube so far. It can be viewed at www.youtube. com/watch?v=qVflXbiqqpM and the Pizzelle commercial, How do you Pizzelle?, is to be posted on its website at www.pizzellecookies. com. "It was a great opportunity for us to bring in real clients. It's definitely something we want to go forward with and we will continue doing this. Both clients are happy to participate again next year," added Molodecky. 17 | Thursday, June 9, 2016 | OAKVILLE BEAVER | www.insideHALTON.com NOTICE OF PUBLIC INFORMATION CENTRE MUNICIPAL CLASS ENVIRONMENTAL ASSESSMENT STUDY Capacity Increase of the Oakville Water Purification Plant from 109 to 130 ML/d, Town of Oakville The Process The study is being conducted in accordance with Schedule B of the Municipal Class Environmental Assessment process (October 2000, amended 2007 and 2011), which is approved under the Ontario Environmental Assessment Act. The preliminary preferred solution is to achieve the capacity increase through rerating of the plant. This solution includes minor in-plant upgrades to optimize performance and implementation of a plant-based solution to address security of supply risks associated with raw water turbidity episodes. This solution has the least impact on the local community by avoiding large scale process changes and optimizing the plant within its existing footprint. Public Information Centre As part of the study, a Public Information Centre (PIC) is planned to allow the public and interested stakeholders to learn more about the study and provide input and comments on the preliminary preferred alternative. Representatives from the Region and its consultant will be present at the PIC to answer questions and discuss next steps in the study. Date: Time: Location: Thursday, June 9, 2016 6:30 ­ 8:30 p.m. St. James Elementary School (Gymnasium) 255 Morden Road, Oakville Background Halton Region is undertaking a Municipal Class Environmental Assessment (Class EA) study for the increase in capacity of the Oakville Water Purification Plant (WPP). This project was identified in the Sustainable Halton Water and Wastewater Master Plan (Master Plan), completed in 2011, as part of the preferred water and wastewater servicing strategies for all urban service areas within Halton Region. The Master Plan and supporting documentation are available at: www.halton.ca/watermasterplan. The Master Plan recommended that the existing capacity of the Oakville WPP, located at 21 Kerr Street, be increased from 109 million litres per day (ML/d) to 130 ML/d to ensure that the growing demand for drinking water within Halton Region for the 2031 planning horizon is met. Halton Region is also undertaking a separate, stand-alone study considering additional risk to security of supply related to primary power interruptions. The study consists of a system-wide risk assessment to determine the need to implement a standby power system at the Oakville WPP. Information about this study will be available at the PIC. Comments Comments and information regarding the project are being collected to assist the project team in meeting the requirements of the Class EA process. You are encouraged to attend the PIC and provide comments for the study. Comments received through the course of the study will be considered in the final Project File for this study. With the exception of personal information, all written comments will become part of the public record. If you are unable to attend the PIC and would like to provide comments, please forward them by Friday, June 24, 2016 to either of the project team members listed below: Michelle Gillespie, P. Eng. Project Manager, Plant Capital and Engineering Halton Region 1151 Bronte Road Oakville, ON L6M 3L1 Phone: 905-825-6000 ext. 3309 Email: michelle.gillespie@halton.ca The Master Plan also identified the potential for an interrelated project to upgrade the plant intake. The Arun P. Jain, M.Eng., P.Eng. plant is susceptible to raw water quality issues due to Manager, Linear Infrastructure and Class EA Lead interference from Sixteen Mile Creek after rainfall events. Problem Statement The purpose of the Class Environmental Assessment study is to identify a preferred solution to meet the water servicing objectives for the South Halton area in accordance with the Sustainable Halton Water and Wastewater Master Plan, 2011. The study is also investigating potential risks to security of supply including occasional raw water quality issues as the result of Sixteen Mile Creek influences. exp Services Inc. 1595 Clark Blvd. Brampton, ON L6T 4V1 Phone: 905-793-9800 ext. 2373 Email: arun.jain@exp.com PLANNING This notice was first issued on Thursday, June 2, 2016. halton.ca/EAprojects Please contact us, as soon as possible, if you have any accessibility needs at Halton Region events or meetings. 090616

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