www.insideHALTON.com | OAKVILLE BEAVER | Thursday, July 21, 2016 | 18 Going to bat for Kerr Street Mission Kerr Street Mission (KSM) was again the beneficiary of the ninth annual Mayor's Invitational Softball Tournament held July 14 at Glenashton Park. The event, which raises funds and awareness for KSM in its work to improve the lives of those in need in Oakville, was presented by Mattamy Homes and Trinison Management Corp. Pictured, clockwise from top left, are: Oakville's Steve Mullaley, a first baseman from Team Canada's Pan Am Games, Oakville Mayor Rob Burton and KSM Executive Director Gary O'Neill. Mullaley, who threw the first pitch, shows off his Pan Am Gold medal from Team Canada's fast-pitch softball win, and he also played for his First Ontario Credit Union team, one of the event sponsors. Ian Martin Group pitcher Sarah Fell aims for a perfect pitch. Oakville Hydro's Cody McMullin belts out a hit while Oakville Hydro's Keisha Adamson fouls off a pitch. | photo by Graham Paine Oakville Beaver (Follow on Twitter @halton_photog or facebook.com/ HaltonPhotog) Good hearing but trouble with conversation? A lot of people have trouble catching what people say, especially in group situations, despite having good hearing. What a lot of people don't know is that this may be caused by damage to the so-called motor or amplifier function of special cells in the ear. A new type of hearing aid can help balance this out. A great many people have difficulty hearing others clearly on a daily basis. Bad acoustics, unclear pronunciation, background noise and music often make it challenging to catch what people say. This results in them having to repeatedly ask questions, straining to hear and perhaps increasingly avoiding discussions in large groups. As mentioned earlier, this may be caused by malfunctions in special cells in the ear. According to a theory proposed by hearing researchers, "motor cells" are a type of hair cell responsible for amplifying quiet sounds. They vibrate up to 20,000 times per second. If these hair cells do not work properly then quiet sounds are no longer naturally This improvement in hearing can be achieved for some clients through the new Phonak Audéo V's hearing aids. This cutting-edge hearing technology comes in a miniature casing that can significantly enhance the user's ability to hear speech in company. The hearing aids attune to the person you are speaking to and can also recognize if ambient noise increases in the background. Hair cells in the ear move very rapidly and can act as an amplifier or dampener. If these cells are damaged, they can no longer properly amplify speech and dampen loud noises. amplified in the ear and loud sounds no longer dampened. This leads to more difficulty in hearing what is said in a lot of situations. If the hair cells have been damaged by noise or blood circulation problems, hearing aids that amplify quiet speech and dampen loud ambient noise can be a good solution for most people. Connect Hearing is currently looking to improve hearing for people who experience these challenges and want to try this new technology. We are particularly interested in candidates who have trouble hearing speech in the situations discussed above and can benefit from a trial to see whether they notice an improvement. Interested people can register for a free hearing evaluation and a no-obligation trial of the Audéo V hearing aids by calling 1.888.408.7377. Hearing sensation! Swiss researchers: Audéo V is superior for conversation. ow Trial n E E for FR Call today to book your FREE hearing test.* ACT NOW! 1.888.408.7377 connecthearing.ca/fine *Complimentary hearing tests only applicable for clients over 50 years of age and no fees or purchase are necessary CAA Rebate for Private clients only and cannot be combined with any other offer, rebate or previous purchase and is non-redeemable for cash. Lyric, BAHA and Econo aids excluded. Certain conditions apply to the Price Match Guarantee. See clinic for details. ®CAA, CAA logo and CAA Rewards trademarks owned by, and use is authorized by, the Canadian Automobile Association. VAC, WCB, WSIB, ADP accepted.