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A Canadianâ€"owned company started in Edmonton in 1976, Mr. Lube strives to be an industry leader by offering an extremely high level of service to customers who patronize its 94 locations coast to coast. Since 1984, the franchise operation has been a division of the Imperial Oil Company. by Stephanie Henderson If you don‘t leave Mr. Lube ith a smile on your face, then ou‘re probably in the midst of an »xceptionally bad day. Even so, 15 inutes with the crack team at the peers Road and Dorval Drive ocation is bound to give you a lift. "You‘ll get the same great serâ€" »reat service in 15 minutes at 10% OFF All Services 897â€"4393 Cold weather starts and driving in winter weather can break down the oil in your car. Now is the time to get ready for spring driving at your nearest Mr. Lube. We‘ll not only do a professional oil and oil filter changé, but we also feature a wide range of auto maintenance services. We‘re quick and convenient and “PE“ you can save money with the offers below. And after _ _ inays the winter we‘ve just had, don‘t you think a aa a a am If you think this winter has been rough _ on you, think of what it‘s done to your car. The Mr. Lube store at Speers Road and Dorval Drive is a test store for the Canadianâ€"owned company. vice and efficient procedures from St. John‘s right through to Victoria," says Bob Anderson, area manager. That service starts with an offer of free coffee, a newspaper, and a THE OAKVILLE BEAVER your car deserves it? An Advertising Feature The Oakville store is a test facility for the company, and its bold new design is the prototype for future buildings. It‘s brightly lit, cheerful, and you know exactly what is done and when; team members call out verbal checks as part of a detailed set of procedures performed on every vehicle. polite, deferential manner from the tidily clad staff members when you pull your vehicle into the spotless service area. "We didn‘t always offer coffee and papers, but we‘ve introduced them in response to customer demand. If the customer wants it, we‘ll do it," he says. "It‘s done to ensure that there is adequate communication between staff working above and below the Wednesday, May 4, 1994 Mr. Lube car," Anderson explains. Mr. Lube used to be known for oil changes only, but in recent years they‘ve expanded their area of expertise to include transmisâ€" sion work, radiator flushes, and replacing headlights and windâ€" shield wipers. There are 18 brands of oil available, which Anderson says "pretty much covers what everybody‘s using." As you watch them work, you‘ll notice little touches that impress â€" they oil hinges and locks, check and fill tires, and wipe everything clean after they‘re finished. What may not be immediately evident is an automatic 21â€"point visual inspection that comes free with every oil change. All oil changes are guaranteed in writing, and warranty approved. At the Oakville location, manâ€" ager Harold Smith stops to share a joke with a one customer, and later stops what he‘s doing to install rubber tire inflation extensions for the owner of a recent model car with tricky wheel covers. The computer also allows each store to keep longterm service records for customers, and to check that each procedure is comâ€" plete. "Bring your 1995 car in now," Anderson suggests. The friendly staff members work quickly and efficiently, one helping the other as each phase of the service is completed. To become Hot Change Professionals, they undergo extensive inâ€"house training and field supervision, including annual refresher courses and programs to stay on top of new information. "We‘re very service oriented, because we realize how important it is for people to properly mainâ€" tain their cars. It‘s a major safety issue as well as a financial one," Anderson says. "Our computerized information system links us to all major manuâ€" facturers, which keeps us up to date on new recommendations." Oil filters and coolant are also recycled, and plastic oil bottles are donated to an Ontario firm which manufacturers plastic roadside curbing. Make a quick trip to Mr. Lube when it‘s time for your next oil changeâ€" it‘ll be 15 minutes well spent. Mr. Lube is open Mon. to Fri. 8 to 8, Sat. 8 to 6, and Sun. 10 until 5. Mr. Lube is also deeply comâ€" mitted to the environment, offerâ€" ing doâ€"itâ€"yourselfers access to their oil depository, which is reguâ€" larly emptied and the contents removed for recycling. "Free of charge," he tells the woman, who is clearly pleased by this unexpected attention. 1 FREE SET of Wiper Blades with Every Windshield