Oakville-Trafalgar Journal, 12 Apr 1951, p. 11

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J husday, Avril 12, 1951 : THE OAKVILLE-TRAFALGAR JOURNAL 7 Page 11 This Small Advertisement Sud! APPLES WHOLESALE ry No. 1 Fancy Grade Mcintosh -- Spy BASKET OR BUSHEL ANY QUANTITY Delivered Locally W. H. POST AND SON FARMERS Macdonald Rd. & 8th Line PHONE 163- MR. POST, GROWER OF THE DISTRICT'S FINEST FRUITS, HAD OVER 4,000 - BUSHELS OF FINEST APPLES IN HIS COLD STORAGE WHEN HE FIRST AD- VERTISED WITH US, WITH THE IDEA OF SAVING TRUCKING COSTS TO TORONTO. 3,000 Sales at a Total Sales Cost of $6.72 Here's what Mr. Cliff Post said last week: I REALIZED THAT | COULD MARKET MY APPLES LOCALLY AT A ° PRICE WHICH WOULD BE ATTRACTIVE, IF PEOPLE ONLY KNEW ABOUT. THE JOURNAL CERTAINLY FIXED IT SO THAT THEY KNEW ABOUT IT. WHY, | HAD CALLS FROM HOMES ON THE WEST SIDE OF TOWN THAT I DIDN'T EVEN KNOW WERE THERE, AND PVE LIVED HERE ALL MY LIFE. AND I GOT NO LESS THAN SEVEN FAMILIES FROM THE NEW SUBDIVISION RIGHT ACROSS THE ROAD FROM MY ORCHARDS. THESE RESIDENTS DIDN'T KNOW THEY COULD BUY BY THE BUSHEL OR BAS- KET THE FRUIT THEY SAW GROWING AS THEY PASSED EACH DAY. THERE WASN'T A SINGLE AREA IN TOWN WHERE THE AD DIDN'T BRING RESULTS, SO NATURALLY | 'M MORE THAN SATISFIED. ALL IN ALL, | HAD ABOUT 4,200 BUSHELS IN STORAGE WHEN | STARTED ou, AND NOWI'VE ONLY ABOUT 1,000 BUSHELS LEFT. | ~~ Buy YOUR Advertising | in the Paper with the READERS who BUY JOURNAL READERS BUY LOCALLY... TELL THEM WHAT YOU HAVE To SELL |

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