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v feh i ijiw fo jiaar- the actoh free press t ii- paobthbib suje jfttt prggnri fetoyi a j easter aftermath j t y edith e btllktey l atersiay was really perfect the air balmy the trees faintly green if winter unfrered at all in s lap of sprlng7 ltttay thete of course tterevjiniiftv uce loveable purring jdtten with cruel nails concealed jfcck cardljpri and sister grace had returned from ar early church service had lingered 6ver breakfast- findnow wire leisurely wash lng dishes r vft sepras strange fax have mother and father away at easter time remarked the girl a wt wirtfuuy but i suppose slnqe aunt julias ul she needed them right now more than we do cheer up sis jack comforted giv ing the girl a reassuring clap on tvie shoulder remember sou invited that rascally cousin of ounmdjnper lies a sure i cure for the blues custom jjj the carolton household had jong favored exchange of easter gifts so when grace departed nonchalantly to the upper floor jack made ar shrewd guess that she would return presently with a remembrance for him he hoped it would be a baseball glove or atetuiis racket he sauntered quietly out to the garage peeped through the window of the new sedan and whistled to a young bull ujrrler that lay in an easter basket on the floor of- the car when the dte whlrripered in areply jack opened the door and lifted vout basket and contents you un- gratf jilatomhe said cheerily dont you know youre the first canine who ever slept in this new sedan shame on you to whimper even if- it wasnt just like nestling up to your mother come on and ill- introduce you to your new mistress jack and pedro already so christened reached the house just as grace return- ed from upstairs at sight of the tiny cuddling pedro she was so elated that she neglected to present her gift witli due ceremony aistead she thrust it at her brother and knelt down to the basket this was fortunate in that she missed the agony of despair in jacks face as the boy took a violently pink shirt from her outstretched hand he wondered desperately if- one with red iiair could manage to wear such a color aa admirable exhibit of inhibition came to his aid and enabled him to manage k facial contortion that passed for a jsmlie of delight when grexe anally look ed up from her worship of pedro do you like it jack before he could answer she replied for him im so glad i you poukuvt have pleased me more ootne prn tnrfc supplied as she paused this last wast a most unhappy state- ment leading asit did to graces oh jack show bob your shirt too then but exhibit the monstrosity bob took ft gingerly scarcely i concealing a loiid guffaw great caesar he cried and after returning- the shirt he wipad his angers unconsciously i dn hlsjiand- kerchief somehow the awful day passed for jack and the next easter monday was a sctoool holiday he had promised to motor grace out to the woods for young ferns arid was regarding- it as a highly agreeable way to worship at springs shrine until she was inspired with a great idea which she voiced jwith a rabiant smile ohjack and weu give the presents an outing too pedro and ycur shlrtj jack searched pitiably for- an alibi sure pedro of- course itll be- 3 good time to start training him but- why should i wear my shirt ive got to wear my sweater why muss the shirt under it this speech was- such a farce that jack prayed instantly to lie forgiven it but its a bit mussed from handling shady section of the garden when bob strolled over well boo suppose you have thought up by something nice tyoud like to have ah grace ii dont want anything holiest l- it wouldnt be- quite decenttol ask for it thats what bob feigned discomfort that showed marked histronic ability ah grace- he stopped abruptly v what by now the- pretended embarrassment had changed io real jear what if he should makea sllpl weil yon know grace jcve gone daft over that shirt you give jack for easter the girl gasped j i dont suppose jack would- care to handitoverbob went on youknow we wear tlie same jslze this speeoh weht oyer very well why i ddht know bob he might jack jack called grace promthe house sauntered the boy whistling be indifferent tell him bob grace addressed her cousin no you why jack bob has a crush on your pink shirt the girl made the an nouncement with a certain gusto of pride in a taste that was presumably the envy ofher adored cousin would you nothing doing interrupted t the seemingly horrified jack- well of all things take chances on utlnzatfori of products you buy products worth buyingtsmubl with fullinsirafotlons how t6 erect to t install or to put into use reputable one of the most important manufac manufacturers will go to almo6t ajiy the five points of wise buying by b- b rider vicepresident panadian steel corporation ltd isnt he a dear 1 jack who felt like being alone with fate shirt as one often does with a grief started out or the room- but grace de tained him j jack we must teach pedro to ride oh- the running board do you in time perhaps and after that on the hood theres a4igoargoesby ncarljfeveryday witn a dog on the hood i guess ydull have to let him get accustomed to the motion of the car first hell probably like to ride most iogs get akickout of it but he may be nervous at nrsf jack again headed ffir upstairs arentyou feeling well jack grace was all concern i thought id stretch out for a bit im hot quite top notch a a11 right uedown till bob comes when jack accomplished ihis exit he did not lie down instead ihe threw the pink shirt on the bed with a ven geance and burled bis face to his hands as a small boy he had been hightem pered and he would have given any- thing now to have lost the control that training had won him an indulge for a brief period in a- good tantrum 6ver thy ill luck- thaj had befallen him how could grace have been so blind even lf hot redhatred pink was riot admonition until late afternoon when with the recovered pedro in leash he andbobstbod talking on the curb oh a marascolor anyway- only girls wore say7oid tp- tne f exclaimed sud- plnkl as it was he thought of a number cienly most forgot something grace of desperate measures to all the wants you to let her know sranethlng kir way from presenting the shirt to a rummage sale to suing the company that had made it in the icnd however all he did was to put the offending article in a corner of his drawer of shirts far removed from the others lest us odious coloring contamlrmtehheurf defiled race hallooed upstairs presently efe you going to dress up in your new shirt today jack hardly just to loll around i thought you might like to impress bob witit well ill see oh here he comes now i gues theres the bell presently bob ward then- cousin home from college for the spring holi day bounded upstairs grace at hli heels he pounded jack in vigorous greeting until the girt objected oh bob have a heart thats my only brother and hes a little of color to day off color art dlagnoslpl thought jack s hey old timer roared bob why pick out the finest day of spring to be oft color why indeed jack- thought miser- tibfy if youd only open that top drhwrjsudsee wfly aloud he said 38mit hpi come jorijqut to the garag and ill show sou fatkert new edari pint though you must meet pedro ulieady t on- her fuue any real nice occasion before its laun dered so jack donned the shirt after all he would be fortunate he decided if he could always hide it under a sweater a couple of hours later grace jack shirt and ferns arid pedro were al con tentedly heading home after a gala afternoon lri the open pedro had be haved admirably talcing to motoring like the proverbial duck to water grace relaxed tension on the plump little body on her lap when a passing car let out a siren blast pedro bounded in terror over the 3lde of tlie car and made for a dense thicket on the roadside by the time jack cpuld stop the car and institute a search the dog had delved farther and farther into a mass of undergrowth- and either from lack of proximity or fear granted m response- ten the calls of his distressed owners to complicate the situation hlgrlt was approaching at a rapid pace grace grew hysterical and jack frowned to desperation it was apparent that pedro wherever he was had camped for the night theres only one thing to do jack decided get out here at dawn tomor row- hell be over his fright by that time and will come when we call ill phone bob when we get home and ask him to go with us wwy t words he led grace back to ffienatttrndtrisy- journeyed homeward some luck he mused sullenly of course pedro had to be lost instead oi the awful shirt it was gripping him now like a pink leeclu pedrowa3 perhaps permaiiently gone that would be theirbnyitlhetnisfor plnkshu1 would be with him always at eight oclock that same evening bob who had been acquainted with the agai tele the news of pedros recovery he had reconnoltered the spot directly after hearing of the dogs dis appearance and he had fp him pedro was spending a peaceful night at ihp w hrwine ami m out for him next day bobs a darung i could hug him right now grace glowed the next morn- lngthenoftei a thoughtful pause she added we ought to give him a present jack find out this afternoon soaiething he might like oih bobs got junk enough why jack carolton do you begrudge bob arfeward oh noi certataly not ill ask him jack retracted quicklyarid forthwith dismissed the matter from his mind le did not aga rnrnll the youd like to have wants to make you a little present for finding pedro can it what dye think- 1 am but bob youve got to name some thing or gracell think i didnt put the thing up to you as though i really meant ftr- apple sauce then while jack was wondering as to the next logical step in the procedure a happy thought pipped into hils mind an inspiration if ever there was one look here bob do you really mean you arent- gowg to accept anything absolutaly on the level well look here then if your cousinly spirit doesnt ordinarily let you take rewards- maybp it will this once just to help me outof a tight place bob youve got to demand that pink shirt ofrnine i dont want that thing bob gave way to such prolonged merriment that jack became a bit piqued say look here mr funny man if some one presented you with a hideous gift that you had to make- a fuss over you wouldnt find it sd laughable vi begin to get ypu old man conic through cleaner just whatrdp you want me to do n the two consplratorspihen held a deep and lengthy conference lri fact a re hearsal then with jubilant onftdence in the success of theventure they parted in excellent splrltsvntil evening grace was planting the ferns in a turlng interests of the canadian steel corporation tjuafeotlsffiemanuracture of f arm jence which is marketed under our own ojibway brand our experi ence in selling to farmers through dealers who handle our product has given us material on- which this article is based the five points of t buying as we see them are know what you want know why you want it know who makes it know what it costs know how to use it the first point what you want j needs little elaboration for the farm owners they of allpeoplevprob- ablytcnow their purchase needs best but generally speaking it is amazing tomatk how few people- buy according in a waiy that was meant to so or bu purchases rent well prtadess tesxat a salesmart- slflp today ests ririvthe weakness in stead of the strength of human nature how often both men and women buy something they dont want because for thernoment the critlcai-opinidn- of some clerk seerns more important than their financial welfare men in general are actual- victim of propaganda to the ef fect that they are too sensible to shop around when very often it is merely a sort of- pride that satisfies no orie so much as the sales person able to take advantage of it this is to be found in current humor where tiarrassed hus bands are depicted as martyrs to then- wives eminently sensible attitude that husht grace insisted lets all go in and talk it over she led the way and the two boys exchanged satisfied winks behind her back the ruse was proceeding a abhf j a chill pervaded the house and grace touched a match to the woodalready jafld for a fire the quick blaze lighted it thoughtful of course jack she began presently seat ing herself on the floor f appreciate your- position but since bob oh call it off then put hi bob sacrlficlalty i dont want to make any hard feelings aver the shirt the color sort of got me thats all isnt it stunning exclaimed grace with enthusiasm oh say jack said finally im not going to let bob be any better sport than i am take it boy its yours- graces face was radiant ill get it the girl offered and started off like a flash at the door of the room turning suddenly apparently to ask a question she beheld peculiar smiles that aroused her suspicions particularly since the wearers strove quickly but vainly to com- posetheir ifeatures the rest of the trip upstairs she acompllshed with slow deliberate steps indeed she did not reappear but calling to jack she flung the pink shirt down jack ignorant as yet to the change in his sisters demeanor grabbed the odious piece of apparel arid darted back to the living roornd thanks old top lie exulted wrapping it hastily in a piece of paper and handing it to bob do as much for you some time stuff the thing down the first trash can you pass bob departed immediately but jack remained by the open are waiting for bis sister to return as mrrmtespsssedr however- and grace did not appear a feeling of apprehension replaced that of satisfaction almost timidly he tiptoea upstairs to his room there in theydoor- way upon floor lay- a heap of his possessions his fountain pen his flash light rsbmeriek ties ari clocka pair of slippers all articles he sensed quickly that grace had given him at various tunes he looked in questioning surprise from the pile to his sister who was busily making further contributions jhere are some more things to give bb she blazed head high youre pretty good but i saw through it finally jyou just wanted to get rid of that shirt oh i say grace so thats how you appreciated my easter gift but gracej i- and i sacrifice the price of a pair of easter gloves grace jack looked most miserable there were deep lines of- distress to his forehead and he ran excited fingers through his red hair i didnt mean to hurt your feelings grace honestly t was only trying to spare youl- grace nirtit yon i couldnt wear that shirt knowing why you want it is a very important point in wise buying a young inarried couple for example may pur chase six dining room chairs left hi the dining room they can give only parj time service in most newly established homes reflection if not experience would show that- those chairs will find their way over the whole house they accomo date unexpectedly numerous guests in the living rooiri serve in the kitchen during rainy spells to dry the weeks laundry later on very likely they can be used as a cage for the first little toddler all this is to indicate that most things can be and should be used for other purposes than the direct need which lead to their purchase one dt our fencing products for example protects cattle in a field from lightning not en tirely of course and we make no such claim but the man- who loses a valu able bull by lightning would have been glad if he had considered that point when he purchased his fence hired meri work at all jobs and the more intelligent ones- with a minimum- of direction materials will often do several jobs also but somebody else has to think for them and usually in advance knowing who makes it is mighty sound advice no fanner expects good crops from poor land there 13 no more reason to value in a -product-if- there are not outstanding resources at the command of the manufacturer re- with my red hair slowly at last graces sense of humor pressed to the front and the girl was convulsed with laughter- when her brother became cohvlnced that this was a normal response not merely hysteria he too joined in when pedtostrolled into the room arid made a bed of the jumbled articles on the floor the two humans roared well this has been a hectic three days grace summed up jsoberlrig fln- alryriwnsa dumbbell cverto have made such a poor selection im a worse one ever to have thought to get by with such a stunt he ex plained the game betweeri bob and him self bob is the hero or this deat- grace concluded he riot only found pedro for nle but he tried to help you out of your double dilemma getting rid of the shirt and sparing my feelings i think the kindest thing we can do is to make him- believe this play went over success fully what do you say r i say grace jack- grinned broad ly youre one good- utfte scout many mothers can testify to the virtue of mother graves worm exterminator because they know from experience how useful it is in soochow china where the making of silk is almost a religion there are prodvioed- today rriore tifia 300 var ieties of satin- 200 weaves of silk and 200 kinds of gauzes that are virtually unknown outside of that city as buyers they are just as entitled to- get the most for their dollars as the sellars are entitled to get the most profit for their goods sources mean capital to buy the best materials at the lowest prices that is inquantity when the market isjinjthe manufacturers favor if that capital lsnt toreasonthst in the purchase of materials to sell at a competitive price there will be some tendency to sacrifice quality the only philanthropists in this mighty business of selling and buying are the buyers resources also mean equipment doc tors arent the only people who buiy their mistakes they can be burled in the heart o the m milk bucket in knowing who makes it ask about the makers resources his equipment the type of labor employed and and out from your dealer not how far that maker stands behind his pro duct but how long he will stand back of it next and in importance second to no other point is know what it costs- approach this question from the stand point of the successful banker he mea sures- all things in terms of interest not because he likes to particularly but because all cost includes interest cost this fundamental fact about buying is rarely considered but whenever you exchange your own money for some pro duct notmateer what itsuse you never cease paying for that product so long as you live and your estate when you die long afterwards will be the poorer because of that purchase for money in the form of owned capital can draw interest if invested if you pay 50000 to fence your land the reasonable tate of interest which you could have obtained on-that-b0000- eacli year means what you are paying for the use of that fence which must event ually toe replaced wise buying moans taking this into account so that your purchases of mater ial will not be so soon duplicated that you will be losing double interest for a service which should have been obtained by one investment of capital no land is rich enough no labor by the farmer is effective enough to overcome the handicap of the invisible mortgages you incur through unwise buying what farmer would run two parallel rows of fence about one pieceof proper ty but many properties nevertheless have phantom double and triple rows of fence because the first erected a bar- gam didnt stand up and had to be replaced again and perhaps again there is of course nothing tiylt can be done about the loss of interest on money yon expend except to spend so wisely that profits elsewhere will more than make up for that loss only in that way can independence be achieved the final point in wise buying is fcnow how to use it this means dbnt length to help you erect install or use properly potthfibest made products cannot get a chance to show their true worth unless the man who uses them does as directed jt knowing fann fence as we do we also know that improper erection is the cause of many thousands of dollars- being lost yearly on many farms but fencing is only one example of how important ft is for the wise buyer to know bow to use his purchase if you have any doubt about how to handle any product use his majestys malls write to the manufacturer dir ectly arid yon will not only geviariy information- or assistance desired blt you will get that manufacturers deepest appreciation for yout courtesy fragrance sealed lit metal persian balm cool and refreshing soothing and protective j the perfect aid to beauty unrivalled in its soft ening and beautifying effect on the skin imparts a fresh and fragrant charm to the loveliest complexion banishes roughness caused by weather conditions safeguards the skin and keeps it smooth soft and flawless use it for the hands and face always results in the highest expression df beauty only important some times rev harry emerson fosdlck rioted minister and theologian of new york relates that he was awakened one morn ing about two oclock dy the persistent ringing of his doorbell going to the windqw he looked out and inquired what was wnntpri mr ipbsdick said the drunk at the door i have come to get you to explain the difference between modernism and fundamentalism i dont- think i can explain that to you at uhls late hour and in your present condition come back tomorrow when y6uare sober and well talk about it but mr fbsdfck protested the ln- ebrlateone when im sober i dont care a cuss fish from the garden t j v r a made of canadian wheat economical healthfulsatrsfying the canadian shredded wheat company ltd free press ads will sell your goods let us convince you k are you amdngi say i never read ernents y oiafry i trrever never read advertisements would be much like saying iri never reachn ui n teach me anything or i know everything many good but not very wise persons seem to think that all advertisements are just the vainglorious braggings of those who ptit3lishhmhdesig to part fools andtliem6nythetrutb is that most advertisements are incitements to their readers to do or be or buy or use something for their iminediateor prospec tive advantage advertisers to be successful and to live fong have to offer something of value or of desire something really wanted or needed by the public advertisers to live long must not cheat the expectations or confidence of those wtio buy what theyofferorpropose r here are some questions to be answered by those who say i never read advertisements 1 what alarm clock would you buy if you needed one 2 what camera would you buy for your own use or to tjive to a son or daughter 3 what motor car possesses your favor 4 what face ream or- shaving soap or creany or tooth paste w did you use today f r 5 what laundry soap or flakes is in your kitchen right now 6 does the breakfast bacon which you like best have a brand name 7 the watch on your wrists what name does it bear 8 your shoes who made them 9 your life insurance policy what company issued it 10 the ginger ale which you serve to guests what brand is it 11 the tea which you huy regularly what brand is it 12 the soap and baked beans and the tomato catsup irfow on your pantry shelves what brands are they r you see whether or not you consciously or habitually read advertisements you buy by preference what advertisements have recommended to your confidence and what experience has proved to be satisfactory y the things which w dotct buy and which have a sickisih life are those wliich are not advertised and which try to ride into public favoron the backs of welladvertised products yr is to ones discredit tq say never read advertisements i s i i j this advt is sponsored by the canadian weekly newspapers laaocfeuon vv m im d j v v r u-a- utiv 1577 arii v