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pp ill 1*1 mini 18 THE -T-AKK SHORE NEWS, FRIDAY. MARCH 16, 1923 QFI^TTEREST ^^ only to our ADVERTISERS A full-page advertisement has tre- mendous selling power. It catches the reader's eye and holds his at- tention. He remembers the name of the full-page advertiser, and when in need of the article which is of- fered, the name comes at once to his mind. Certain of our merchants have such great faith in the value of what they sell that they make frequent use of full page advertising. We are instituting a Roll of Honorftff these advertisers. The Roll ofJHonor will show how many full parfes each of these merchants has useM since January 1, 1923, and will be revised each week. Full Page Roll of Honor Hubbard Woods Lumber and Coal Company ........................ * Shoreen Motor Company .......... 2 North Shore Bootery ............ 1 R. H. Schell & Company ......... 1 Wilmette Shoe Store .............. 1 The North Shore Suburban Electric Shop, 415 Linden avenue, Wilmette. has secured the exclusive agency of the entire north shore for the cele- brated Iver-Johnson bicycle. The Motor Car Electric Service at 328 Linden avenue, has acquired the Exide Battery agency. George J. Madilt, proprietor, announces that trie company will sell and service these batteries. He will tell more about t44s-sei*v-iee in the advertising columns of The Lake Shore News. representative for Childs and Frank- lin, Evanston wholesale grocers, for a number of years, is now represent- ing in the same capacity the Mallott, Johnson company, wholesale grocers, of Chicago. Mr. Cazel has been well knowft-^oâ€"northâ€"shore business~men for 18 years. He was formerly con- nected with the Progressive Grocery at Winnetka. He will continue to transact business with north shore merchants. ^nerr^i "Good Things to Eat" is the watch- word of the new bakery soon to be opened aft 1183 Wilmette avenue, in the Rockkdld building. The concern is adverting a complete line of bak- ery goods/ including home made bread, ca/fces and pies. Cosefas Brothers and company, ___._____ avenue fruit dealers, report the week ending March 10, to have witnessed the best business since the establishment of the concern. The company advertises consistenty in the columns of The Lake Shore News. The Millen Hardware company on Main street this week signed a con- tract with The Lake Shore News for continuous advertising over a period of one year. The company is one of the oldest established firms in the illage. Mr. aiidL^Mrs^JoL^â€"_ -,-â- ** . 1022^Lake avenue, have purchased and are now occupying the residence at 1012 Linden avenue. Mrs. Stevens of the Van Arsdale Handy Shoppe this week asked ad solicitor Grant whether, in his opinion, this was the opportune-time to ad- vertise spring apparel or^a,i<slickTto-|- winter lines." GrrnrtV^sage"^dviee was: "Advertise some of each." "It is not too late to get in on some real winter bargains and not too early for the advance spring goods." Mrs. Stevens deduced. A new restaurant and lunch room opens at Main street and Wilmette avenue, Monday, March 19. under the name "Sheridan Lunch Room and Cafe." "A Better Place to Eat," is the advertising slogan of the new eating place. The modern tailoring establishment is to be found right in Wilmette. It Wilson's Bakery is advertising some 'specials for the Lenten season."^ rfTTrTr-ScTTOTtTTWr â€"Nerekijttstwess on Central avenue op- posite the Wilmette village hall. Elec- tricity plays a prominent part in the work turned out at the shop. Every tailor's "goose" is electrically heated and every sewing machine is motor propelled. This weetc Schultz and Nord re- ceived anew and extremely attractive office and salesroom equipment: It is well worth beholding. Emil Nord is the genial and efficient guide. Homer G. Cazel, 408 E. Railroad avenue, who ha* been north shore AUTOMOBILE PAINTING of the Highest Quality Wersted Motor Co. Phone Winnetka 165 Kenilworth's Auto Doctor says: The Spring Brings joy both day and night, If your machine • is behaving right. YOUR auto ought to be as "fit as a fiddle" if you expect to enjoy the Nature- brightness of the glorious Spring days that are to come. We are expert ear mechanics and can put your car in shape in a hurry. You only pay for the actual time it takes us, and for the materials used. Authorized dealer for Agni Motor Fuel Kenilworth Motor Co. SERVICE - SATISFACTION Ted R. Twining, Mgr. C. A. Thorsen, Prop. PHONE KENILWORTH 261 RAZOR BLADES Sharpened Mail us your old dull safety razor blades. We will sharpen them like new and mail back to you. Double edge blades...35c dozen Single edge blades___25c dozen Satisfaction guaranteedâ€"24 hour service. Give us a trial. Chandler's J* + fountain. Square ♦ Afc *[ E, VAN £3 T O M 7 FORD iSMmSBBSJBMSaBSmaeiSBBasmBUSMBM STORAGE Skokie Motor Co. 712- 714- 716 Elm Street Winnetka Authorized FORD Dealers ^â- milllHimiMMmilMllHIIflMMIMIllltlllMltlMtllltlfmiMIIMIIIIIIIimillllllllHMIiniMHMIMI.....I..............HIinillHtlHIIIinlHHIIIIIIIIMIIIIHIIHMIIIIIIIIHIIIIII,,,,,,,,,^ A good Oriental or Shenell rug will stand exceptionally hard wear, yet they have to be cleaned occasionally, but must be cleaned in the right way, In trusting your rugs to our care for cleaning you may be sure that our scientific process will not only clean them well, but will also help to preserve them. Our aim during 13 years we have been located in Wilmette has been to build up a business strictly on the merit of our work. The present large volume we do is a pleasing indication of our success. _7_^hian_S__ros. Cleaners of Oriental and Domestic Rugs m. 1145 Greenleaf Avenue Phone Wilmette 1200 ^MIIimllllHIIIIHIIIIIIIIIIIIIIIIIMIIIIIIIIIIIIIIIIimilllHIIIIIIIIIIIIIIIHIIIIIIIIIIIMHIimillllM^ Water Heaters Bought in our current sale obtain for buyers the lowest possible price and as the appliances are installed without cost a saving amounting to more than $25 in each case. CWe have had Jto largelYL increase the number of Lovekins origin- ally ordered, but we advise action. itȤ& Terms of payment $10 down and $10 a month Demonstrations at our Gas and Electric Stores, Evanston 911 Church Street, Telephone 3900 Our Wilmette customers__may reach__our----------------â€" ?}'â- --'. : Evsvntson Stores or any Department in our Evanston office through phone Wilmette 58. ________ ?iitMlc1Senace^wn of Northern Illinois PREPARE TO OWNTA-FORD SPRING IS HERE! Place Your _ _ _ • __ Order Now For Early Delivery ---- Lincoln and Fordson Largest and most complete Sales and Service Station on the North Shore â€"2524W7 Railroad Ave. EVANSTON Phone Evanston 5913 ^WrBT^