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6 \VILMETTE LIFE, FRID:\ Y, .l\IARCH 14, 1924 HERON·SCORES HIT IN TALK N. T. C. A. Now Wilmette Chamber of Commerce "Business is business,· And when understood, Business is service For all ht1man good; And service means striving Always to give Sincere effort, aiding Others to live; Trusting all men, All tllell will trust you, Believing all mm, For all men are true; Then sucass a11d happi1uss Coml' without strife; For business is service, A11d service is life." - Jamie Heron. Thus might be described the talk given before the Wilmette Chamber of Commerce Monday evening of this week by Jamie Heron . internationally known author, humorist and lecturer, whose chief pleasure iu li f£> is giving "pep" talks to business men . The gathering was in the nature of a rally dinner held in celebration of the recent successful t£>nnination of a whirlwind mcmber~hip campaign which brought more than 50 new names to the organization roll. Heron's subject was, "Building Better Business by Building Better Men." It was an enthusiastic, applause provoking lecture that served to accentuate the spirit of the occasion. Humor, pathos, poetry, stories and anecdotes illustrating pronouncements of sound, common sense business principles, combined to make Jamie Heron's talk one of the most impressive addresses ever heard in a gathering of local business and professional men. Monday's meeting marked the occasion for the change of the name of the local commercial body from New Trier Commercial association to the Wilmette Chamber of Commerce. Organization in recent months of Winnetka and Glencoe Chambers of Commcrcl.', promptl'd the \Vilmette business and l?rof~·ssional men to decide upou a localizatiOn of the Commercial association. Henceforth the organization will be known as the Wilmette Chamber of Commerce and its activities will be confined largely to Wilmette commercial HI-YCLUBS TO HOLD NORTH SHORE RAUY An Older Boy's conference will be held in the First Congregational church of Wilmette, on Saturday, March 29, and Sunday, March 30. An invitat ion is extended to all the boy s of the township to attend the meet ing. Th e ;-Jew Trier Hi- Y club , th e Evan ston Hi- Y club and the Evanston \ ·. :\1 . C. A. are sponsoring the conferen ce and will make it the be~ t one held >0 far, they declare. The purpose of the conference is to pro vide an opportunity for north shore young men to get togeth er. listen to the ideas of prominent men and to hold discussion groups among themselve s. It is a chance no fellow s hould mi ss to get the view of oth er fellows hi s age and of men who ha ve had experience s which will aid th e boys in their life work. · The conference is unique in that a discussion among the fellows will he held after every talk , to give an oppor tunity for those who wish to expre ss their opinions to do so. The conference theme is "Live At Your Best." 'a turday afternoon there will he a rcgi tration period, a song service peri od and two talk s on the way to live life ad,·antageously. ~ tory dwelling at 1724 Lake avenue, value $12,000; C. H. Brethold, $3,000 addition and alterations at 910 Elmwood avenue; Mitchele Cicchiui, $600 garage at 1606 Spencer street; Everett W. Proctor, $9,000 two-stury dwelling at 1226 Hill street · F. A. Cushing Smith, $500 garage 431 C.:ntral avenue; .and Felix Dolder, $5,000 one-story dwellmg at 1716 Washington arenue. ====-----r-----------~~ r Drug Store Needs · I Call Phones Wilmette at . j I Snider-Cazel Drug Co. 400-401 Wilmette and Central Aves. Jean Slayton, small daughtt:r of :-.rr. and Mrs. Collin H. Slayton, 611 l.ak e avenue, passed away Sunday mori11ng. March 9 at the Evanston hospital, a victim of pneumonia. The chil d had been ill about one week. Serrices were held from the residence on Tue day and burial was at Rosc hill . VICTIM OF PNEUMONIA GOITRE REDUCED FOUR INCHES Elizabeth Follett, South New Berlin, New York, says, "Sorbol-Quadruple reduced my neck four · Inches. On e application relieves the awful choking. lt Improves your health and does not run It down as so many goitre treatments do. I had goitre for twelve years. You may publish this letter. " For further Information write Miss Follett or Sorbo! Company. Mechanicsburg, Ohio. Sold by all drug stores. Lo<'ally at Rennnckar Drug Co. -Adv. East End Market 4031h Linden Ave. Phone Wilmette 1436 New York Lady Tella of Succ:eu From External Home Treatment. Special Week End Sale Armour's Star Hams Armour's Shield Brand Bacon Whole or half Clear Ground for Huge Linden Ave. Apartment Ground is rapidly being cleared at Fifth street and Linden for the erection of a $250,000 58-apartment building, which is being financed by Richard T . Davis. The permit was issued on February 28, and work is progressing rapidly, it is explained. Other building permits recently granted by the Village of \Vilmette follows: To F. H. Gathcrcoal, to build a $7,000 two-story dwelling at 1430 Hill street; 0. C. Carlson, to erect a one- SPRING SUITS No thing better can be had in quality, price and style. Everything for the ladies. We have everything ready to wear. 2lc Rib Rout of Beef Best Quality 25c Fresh Ox Tongue 3-4 lb. average Unique Style Shop 1126 CENTRAL AVE. Ph. Wil. 2403 lllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllltlllllllllllll COAL You can get immediate deliveries 35c Pot Roast of Beef Best Quality 29c Pork Loin Small, lean, tender pork Whole or half New Tri ship team soccer and such may ordinary those two· ning activ ing, which tained po the two a i ~ becomi1 teresting. The fir s ever had New Trier the Open l debaters t ing- all op Philippine find the tcrial on States' en Kat ions, to keep t pionship a c In the Village Theatre Building The ........-...---~~·,~·.._ .afF~~~~ -~ .. ~4J ' t...+\.~·IJ_.}~_'iA.J.ii-..IHII!liiiiiiiiHI!iiltiji.!J:IIIIIIJ~ljU.WIUIUIJIIIIIWJ,ULIIIUIIIIIIIIU.,....""-E:'t'H!P-"JT'tain an active interest in New Trier township advancement enterprises. I Evans ton Village Chocolate Shop ---- 18c Fancy Routing Chickens 19c Brookfield Brick Butter OUR READERS-COD BLESS 'EM I It makes little difference whether some people read your ad or whether they don't. You're not appealing to babies, lunatics, paupers, or angels. You are appealing to non-babies, to normal people, to people with more or less money at their disposal, to ordinary and extraordinary human beings, in short, to OUR READERS I Building Material Company EVANSTON IWNOIS Phone Evanston 8906 1320 toJIIIII'W ~:-... ...D St. 1 · or ---~-- 37c fish during Lent. 53c The coa ~cc the work amo November out for t cedented 1 tion specc these call place duri1 the aspira Immedi vacation a nd from regulars arc divide members c the affirn while the the negati Of the t Your Sandwiches, Ice Cream, Pop ' Corn and C d an ~ We will have a complete line of fresh and smoked ~ pearances By it the help from finding m talkers. Where Quality Chocolate Rulea Mee The firs on Friday LaGrange mentione Champion Eeoncuny Car The new Overland Champion is aD entirely new kind of closed car. Removabl~ rear seat and upholsterybig carrying space useful to merchants, talesmen, farmers. Both seats adjust backward and forward- comfort for tall and short people. A business car, family car and camping car- in one! Seats make into a full-size bed in the ~-your own hotel on wheel$. ' Bic power. Big reliability. T ouriDc $49S. Sedan $795, f. o. b. Toledo. LULIAS BROTHERS 635 MAIN STREET 1135 CENTRAL AVE. FINE FRUITS .AND VEGETABLES You will find it greatly to your advantage to buy your fruita and vegetables at either of our 'two stores. We are experts in thia field and buy the best 1uppliea in large quantities. 635 MaiD Street Phone 159 Store No. 1 By ao doing we are able to aell to you at a price that will mean a distinct aaving to you. 1135 Central Ave. Phone 154 Store No.2 C. H. BRIGGS 41 Greenleaf Ave. We guarantee that if you buy your fruita and vegetables from ua, you wDl not only be aatiafied with their quality but you will alao aave money for our big money-aaving aalea. WILMETIE