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November 25. 1927 WILMETTE LIFE 19 _... , ANNOUNCING 0 0 · · ·. · · · · · · stri inglq new·· New in its everq aspect I / T ~ (. ~ ,, · ' HIS is the most momentous -render it irresistible to the Pve. day in Pierce-Arrow's twenty- Rich in interior appointment~, a~ six years. It marks the arrival of one naturally expects of a Piercetlte Pierce-Arrow8l-anewmotor· Arrow, it will entice and thrill the car which strikingly transcends all most fastidious. predecessors-which in beauty Revoluiionary in its responsive· and perform~nce incorporates sig- ness, it will instantly captivate ·the nificantly more than eveD Pierce· most critical driver. Arrow ever before offered. . Distinctively Pierce-Arrow, it is Pierce-Arrow designers and en- · on all occasions, formal or other· gineers have reached into ~~e wise, an unmistakable social asset. future and made tomorrow's car For.Pierce-Arrowis and.always has an existing creation. been the car of fins cars. Its charm and symmetry-its LikeallPierce-Arrowcars,itisgendistinctively Continental atmos- eroubl)r roomy and luxuriously com· pl1ere-its spirited lines and poise fortable. ltisinnosenseasmallcar.· BABBBB, &06 GROVE STREET CBAPIK A WILLIOK PROD GBEEIILBD 1860 Across /rom the Fire Station