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November 23. i928 WILMETTE LIFE Motor Company. Production CHEVROLET TURNING OUT Chevrolet of the new car was started last week the company's fifteen giant fac6 CYLINDER MOTOR CAR and tories across the country will be turn- Company Announces An Important Manufacturing Step- ing out cars to be shipped to dealers by December 15. Dt:liverie3 to the publjc will start January first. Higb Compression Motor Delivery is Set for January Chevrolet has jumped into the field of "Sixes," the announcement being made that the outstanding Chevrolet has just been introduced. It is pointed out that t~is ·step has been made possible by the tremenduous p:oduction and sales volume. The S1x remains in the same price range as the Four. W. S. Knudsen, president and general manager of Chevrolet, '.5tates that the sensational public reception accorded the car in recent .years has enabled Chevrolet at this time to offer the added power, speed and smoothness of six cylinder performance at practically the same price'.5 that c?ntributed so much to the world-wtde popularity of th~ four. . Preparations for the greatest year 111 its history are now being made by the In its new offering- Chevrolet has retained the highly successful valve-inhead principle. The motor is of the high compression type with a nondetonating_ head and developt3 32 per cent more power than its famous predecessor; its acceleration is measurably greater and its speed has been stepped up to '.5atisfy maximum requirement.s. The piston displacement is 194 cubtc inches. Despite this greatly improved p-erformance standard, thousands of miles. of testing under every road and weather condition's .at the General Motors Proving grounds in addition to many cross country runs, have shown that the new Chevrolet engine will operate .with an economy averaging better than 20 miles to a gallon of gasoline. The .motor develops 46 horse power at low engine '.5peed and as a result of the automatic lubrication of the valve mechanism the motor is exceptionally quiet throughout the entire speed range. Color · Ranl'e ia Wide From an appearance standpoint as welt . as from inherent design, the car The Ford Motor company has is completely new with a wide range of formed a $35,000,000 British company attractive colors and fine care ap- to be known as the Ford Motor compointment's formerly found only on the pany Ltd. - which · will acquire all more expensive makes. Ford~s Eu;opean subsidiaries. It is Advance showings of the new announced that 40 per cent of t~e Chevrolet line will be held in leading capital stock of the new concern wtll cities strategically located throughout be offered to the public. · A new plant will be erected at the country beginning November 24 and continuing until December 22. Dagenham, Essex, England, with First deliveries to purchasers will start capacity of 200,000 cars ann';lally. The factory at Cork, Ireland, w11l be ?eJanuary first. No deliveries will be· voted exclusively to the production . made prior to that time, officials stated. of tractors with the entire Fordson The advance showing in Chicago, will plant at Detroit moving t? Ireland. be on December 1-6, in the Pure Oil Sir Percival Perry, cha1rman of the building, Wacker Drive and Wabash new Ford company, who introduced avenue. the first Ford car into this country, L. and R. Auto Service of Wilmette said that Henry Ford and Edsel Ford is the Chevrolet distributor. will be on the board of directors. British Company Is Formed by Ford; $35,000,000 Concern DESOTO SIX PRODUCT OF CHRYSLER The kind of car the whole world expects Walter P. Chrysler to produce. A '1{\MtiifRONi It's Automatic Real Automobile at. less than $1,000 delivered, equipped. All models on display at Get one aow ,.. belo·e the eold damages yo... moto·! INSTALLE.D WHILE YOU WAIT We aa.·y tbe eo··eat size 1011 yoiiJI aa.. i'ERD.PLATE HYDRO · ELECTRIC BRAKE SERVICE A utltoriseJ Service M·e"a·ical Brakes PEACOCK MOTOR IALBS Exclusive Dealers for Evanston and North Shore Beadlx Loakheed H,draulir Bralles LORRAINE LIGHTS 2212 W. Railroad Ave. - Corner· Noyes St. EVANSTON Greenleaf 2122 1135 CHICAGO AVE., EVANSTON GREENLEAF 6789