Illinois News Index

Wilmette Life (Wilmette, Illinois), 18 Apr 1935, p. 55

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e e est That WiiMETtE LIFE Want-Ads produce "laboratory test" of any medium. resuits is a statemnent b ased on the 1.WILMETTE LIFE carrnes> the messages of nurnerous àdvertisers who demand resuits froni the hundreds..of, dollars they spend. The greater number have been advertî-çing in WILMETTE IFE for years. Your Want-Adbelongs in, such a >dominant adfvertising:-mediuni. 2. )WILMETTE LiFE iîs read ini nearly.every home i the village. It prints complete, accounits of alllage happenings and is, a necessity to the thrifty shopper and well-inforrned resident. This "news interest" makes it the logical medium for your Want-Ad! 3. For more than 20 vears it has already carried thousands -of Want-Ads. Many people use them regularly. Want-Ad offerings are diversified and p'rovide numerous, opportunities to bux' and seli1. They can .be adapted to. the season andmake money foruser and bayer.-' Youwhodernand reasons -why ivili find in just these three thé any advertising medium. The uiltirnaie end -is RESULTS now there are laboratory test of uses ýWILMETTE LIFE is a neces-o . .. ,ê Eýaeh week WILNIETTE LIFE is chock-full of things1 alert peoplIe should zîot miss. Not the least among these is news! Behind its news stories is a. world of activity . . . twenty. four hours a day... day ini and day out. Every possible contact is inade .. every source of news is tapped... to give you conîplete accounts of village happenings. And these news stories are accurate. Every bit is checked and. more tauanexpression o e by APRIL, 18, 1935, I Ftest! f 1 "fi.

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