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You taste it on y< draw. You taste it with every puff you take. Extra taste. That's 'Enriched Flavor! smoking. That's MERIT. The cigarette that delivers the taste of leading brands having up to twice the tar. There's nothing ^ halfway about it. MERIT We •Spr made it for you. Warning: Thfi Surgeon General Has Determined That Cigarette Smoking Is Dangerous to Your Health. X © Philip Morris Inc. 1982 7 mg "tar." 0.5 mg nicotine av. per cigarette, FTC Report Dec.'81