As © WINNETKA WEEKLY TALK, SATURDAY, MARCH 27, 1920 3 An Open Letter About--Indian Hill To the Property Owners of South- east Winnetka: It has been said that the property owners surrounding the proposed In- dian Hill park should pay for it. Most of them are doing their share, and many are paying far above the average sum asked. But they are not the ones who will suffer most if commercialism comes. Don't forget this: the whole section south of Elm street is involved in this upward or downward trend of property values. It isn't the petty question of who should pay the most. It is the ques- tion of "how much will it benefit my property to keep all south-east Win- netka high-grade instead of letting it get cheap?" If the matter involved was simply the pleasure to be derived from a park, the interest might safely be confined to the neighborhood of it. But such is not the case. In Indian Hill gets cheap and "thrashy", the whole of Winnetka will be lowered in property values. Let us not be found "asleep at the switch." Let us not be lulled to peace- ful slumber by the present home- like tranquility and believe it will continue. There may be a rude awak- ening when it is too late. Shall we admit mediocrity and yield to in- feriority in the near guture? Do we think the present peaceful conditions will go no without effort on our part in the big construction period now coming? Who is so blind as no to see the impending change? South-east Winnetka is full of good busines men. Why not put the same good business judgment into the study of your own property? Did you ever know of a community which became high-grade except by the alertness and pull-together spirit of its property owners? Nobody out- side of our own community is going to help us. We must help ourselves to advance. This is the stronges and probably the FINAL effort for civic betterment in south-east Win- netka. The Ugly Picture ; If we were lacking in community pride and were content to let every- thing come in that wants to, WHAT WOULD SURELY HAPPEN? No more good residences would be built, the present ones would be allowed to get out of repair, cheap "unga- lettes" would go up and the present ones would get to look cheaper than ever. Little corner shops would ap- pear, with flats and apartmen build- ings. The property located in the new commercial district, near the stations, would advance; but purely residential property farther away, as for instance adjacent to Willow street, would advance very little or not at all, while other suburban vil- Jages which have started right would witness a wonderful growth. The home-lovers would move, away, rent- ers taking their places, and we would have citiy condition on a small scale. If that time comes, there will be an apartment building where my house stands and my home will be far away. But now about the lots farther from the stations? Will they not be the first to suffer in values? They can't all be used for apartment buildings. Would you trade a lot in south-east Winnetka for one of equal size in Kenilworth or Lake Forest? Of course, you would. Why is prop- erty there worth more? There can be but one answer--the owners have kept these villages exclusive. We cannot hope to overtake them in the race, but we can prevent falling back still farther. The raising of money to buy this store-lot means these things: 1. The keeping out of stores. 2. Prevention of stores on the pro- posed larger park property. ' 3. The zoning of south-east Win- netka for residences only. 4. The prevention of flats apartments. 5. The making of a large and beau- tiful park in the near future with railroad stations to correspond. 6. Higher real estate values every- where south of Elm street. 7. A united community spirit that will get us other things equally im- portant. Winnetka has almost a national reputation for its community efforts and unity of work along certain lines. The work of Mr. Davies and our record during the war are known everywhere. It is time we started in to help the Zoning Commission with their plans, of which this is an im- portant part. For Property Owners Elsewhere Property owners living outside of Winnetka, be advised and warned: You are not being asked to sub- scribe to a charity; you are not be- ing asked for disinterested benevol- ence toward the residents of Indian Hill; you are not being apealed to for civic pride and community spirit --although the plan means much along this line. We are presenting to you a plan business proposition, and Telephone Evanston 455 1709 SHERMAN AVENUE Residence Telephone Evanston 3397-J CONRAD SCHMEISSER PLUMBING EVANSTON which any real estate man will con- firm but which you have not under- stood because of not living here. The business proposition is--make a small investment now to get big re- turns in increased valuation of your property later. Like most good business proposi- tions, quick action is necessary. We win NOW or we lose. Are you going to say to yourself in a year or two-- "why did I ever buy in Winnetka, the cheapest town on the north shore? Why have values gone down ther when they have been going up most everywhere else?" Nothing but the keeping out of commercialism and the beautifying of a residence section ever has, or ever will, make it high-grade or higher in value. Your Help Needed | We have a few good workers. We need many more. ' The fund is grow- ing steadily and enthusiastic meet- ings are being held. Who will help with their subscriptions, according to their means, and with their in- fluence also? Who are going to re- member this drive with pride after helping it to succeed; or who would be pointed to as slackers three or four years from now is our efforts failed and. Indian Hill had become a mongrel mixture instead of a pedigreed population? Yours, for a better Indian Hill, J D. Pierce, Chairman, Indian Hill Improvement Association You need a car to hold your own-- The greatest comfort ever known. HE greatest health ad- vice ever handed out is "get the air." A change of scenery is bound to do you and your family good. You'll get closer to Nature and to your own folks if you buy a car. Let McDonald's Auto Doctor look after your car's health C. M. McDONALD Phone 307 519 Davis Street IOIOK ne 0 -- O EX "OEIOL 10I0OX ST. "FURNISHINGS oF Style and Cualit We won't be pleased unless we please YOU. But there will be no trouble about this. We know WHAT to buy and fo a) st 9») \ /, Zo o0ae WHERE to buy it. Picking out the "right things" in furnishings and hats is an ART. Come in to our store. In one second you will see that we are on to our job; you will find furnishings to please you and a new "lid" to your liking. "Try it once." J.H. DETHLOFF Phone 1077 Wear our good, "Nifty" clothes. GENTS' FURNISHINGS 788 ELM ST., WINNETKA 10 JO JOO ------"--"J10r=0 > | | | | | | FOR SALE New Modern 7-Room Stucco House. Dining and Sleeping Porch. Hot water heat. J. A. SHANE, Real Estate 1122 Central Avenue, Wilmette BARGAIN. Phone Wilmette 1079 \ A. LIPS Proprietor 1 OS YOU WILL FIND That our products are the best obtainable. That our service is the most courteous. Progressive Grocery 801 Elm Street Telephones Winnetka 888 and 889 Winnetka 1 MONEY TO LOAN WINNETKA REAL ESTATE in this vicinity. Wanted: Good Mortgages, First or Second, on Improved Property P. W. BRADSTREET Headquarters Winnetka Real Estate RENTING : Telephone 162 LOANS : INSURANCE Winnetka, Illinois $25 00 IN GOLD TO THE LUCKY ONE We have discovered a formula for manufacturing Ice Cream that is so delicious that no other cream will taste quite so good after eating ours. It is made from the best and purest in- gredients obtainable--in our new factory where the walls are all painted white. The building stands out in the open where the sun shines brightly and pure air circulates freely all day long--Here OO Watson Ice Cream Co. 1920 Ashland Ave. Telephone Evanston 1005 Evanston, Ill. in Evanston away from the dirt and smoke of the big city. Our Ice Cream is clean, pure and whole- some, and so good that we want the best name obtainable for it. We will give $25.00 in GOLD to the per- son submitting to us the best name in our judgment for this delicious cream. Entries must be in before April 15. Fill out this coupon and send it in ' : i 1 I submit the following name: i i [ : I My Name is [ i Address ' EAA ER LL LL LLL LLL LLL LL TTT} i] ¥ ] i ] ] B t ® ¥ ¥ 5 » » ] i ] 1 1 wt