Illinois News Index

Winnetka Weekly Talk, 4 Oct 1924, p. 20

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20 WINNETKA WEEKLY TALK, SATURDAY, OCTOBER 4, 1924 TRUE ART IN STYLE SALON Cadillac Secures Neysa Mc- Mein Painting Expressing the very spirit of the Style Salon now being conducted by Cadillac distributors and dealers in every part of the country is a pastel drawing produced by Neysa McMein, possibly America's most liked woman artist at the present time, whose work has been popularized by the use of her illustrations and cover designs in magazines of the higher class. In her particular line if is generally recog- nized that Miss McMein exemplifies the present-day vogue and that the type of American woman portrayed by her is the most popular. The Cadillac Style Salon is being conducted for the purpose of acquaint- ing Cadillac owners and the general public with the many body styles now obtainable upon the Cadillac. V-63 chassis. It also marks the first pub- lic showing of the new custom coach- work being built for the same chassis. In supplying the motif for the salon the popular New York artist has cre- ated the figure of a young woman seated in a limousine. The theme is vigorously handled and the central figure, flooded with a golden glow of light, reflects the warmth and dignity characteristically produced by Miss McMein's inimitatable handling of pastel colors. Reproductions of the drawing in the original colors are displayed in the Cadillac showrooms, and the same figure has been used in newspapers and national magazines and upon the invitations and Salon announcements distributed by the local Cadillac organ- ization. ! The custom bodies have been de- signed for those who desire the great- est possible degree of exclusiveness and individuality. The fact that they are designed and built by the same Cadillac and Fisher organizations which have continuously built bodies for Cadillac chassis assures the pro- duction of a superstructure of marked durability, balance and suitability, with the minimum of additional cost and of depreciation. The addition of the custom line of bodies presents the care in a greater variety of body styles, finish, color combinations and interior appoint- ments than at any previous time. Designs for the new bodies preserve the characteristically = Cadillac fea- tures. Changes have been conserva- tive and blend harmoniously. The streamline effect is retained and the longer wheelbase gives added spac- iousness. # Among the features which attract especial attention are the nickel- plated radiator casings, headlamps and side lamps and a new hood with a nickel-plated center-hinge. The radi- ator casing is of a new design, the main feature of whichis a scroll em- bossment with the lines of the scroll flowing from either side of the radi- ator cap. There is also a full mold- ing on the sides of the body and hood, for which artists have developed a variety of paint and stripe combina- tions. Standards for the interiors call for consistent development of the draw- ing room atmosphere by the use of specially selected crystal plate glass for the windows, first selections of highest grade mohair and broadcloths for the upholstery in shades to har- monize with the exterior, walnut trimmings on doors and above the in- strument board inlaid with polished burl walnut panels edged with pewter bands, dome and pillar lamps, door and window lift handles of modified classic design, assist cords of silk rope on rear door posts, and headlinings of the same material as the rest of the interior. The new line of bodies in no way interferes with the standard line which is also on display at the Salon in an unusual variety of models with many contrasting color schemes and inter- iors of great richness. Among the decorations of buildings and showrooms, the painting by Neysa McMein appears as the inspiring genie. It is one of a number, and probably the most inspirational of them, which has been produced for the Cadillac company by this gifted artist since the introduction of the new V-63 car. SAFETY AT RAIL CROSSINGS When approaching a grade crossing bring the automobile to a stop, then look in both- directions, listening: intently for the sound of an approaching train. If vou have made sure that there is no train approaching from either direction, proceed to cross the track--in low or second gear is the best way. To some people "this instruction may seem ab- surd, but it may be said the 9,000 per- sons who have lost their lives at grade crossings did not stop to ascertain whether or not a train was approaching before proceeding to cross the tracks. . Read the Want-Ads PACKARD NEGOTIATES "IMPOSSIBLE" TOUR Word has been received by the Packard Motor Car company that A. F. Bement, secretary and vice presi- dent of the Lincoln Highway associa- tion, and E. S. Evans, one of the found- ers of the association, have succeeded in "driving the association's official Packard Six car from Winnipeg to Vancouver, a trip which had been thought impossible for an automobile. The two Lincoln Highway men dared the hazards of the roadless mountain fastness to arouse interest in the proposed Canadian National Highway. They were to receive a gold medal for their trail-blazing efforts. It is an award offered several years ago as an inducement for in- trepid motorists to attempt the pas- sage of the passes of the Canadian Rockies and the dangerous Fraser River Canyon. Many persons had at- tempted to win the medal but each previous attempt had met failure. Telegrams to the headquarters of the Lincoln Highway Association in Detroit from Bement said the country was so difficult that 36 hours were con- sumed in traveling one stretch of 60 miles. Covering another 63 miles the trail blazers were forced to run through 17 railroad tunnels and tra- verse seven trestles bridging the Fra- ser Canyon. For several days the route was such that a single slip at any time would have resulted in disaster. WARN AGAINST 'GYP' CONCERNS Motor Club Fights Clever Swindlers Local motorists are urged to con- sult the staff of the Chicago Motor club when in doubt regarding any offers made by representatives of questionable automobile organizations, according to an announcement made by H. M. Brown, manager of the club. "This step is being taken as a means of protecting the motorist from being mulcted by 'gyp' organizations which are flourishing in all parts of the country," he says. Mr. Brown also points out that the motorist's cooperation will be sufficient compensation for the service of the club in this connection, since every effort is being made by clubs affili- ated with the American Automobile association to rid the motor world of these outfits that promise much and take everything for themselves. "The A. A. A. has been actively en- gaged in putting fake outfits out of commission, and the latest information is available, to all who care to con- sult this club regarding- the mat- ter," he says. "Many motorists SIX LAKE SHORE AUTO SALES Sales Room and Service Station 1010-16 Chicago Ave., Evanston, Ill. First Aid for Doctors 2-Pass. Utility Coupé 640 f. o. b. Flint, Mich. WELLS-WESCOT CO., INC. 1103 Chicago Ave. Phone 8856-8857 Evanston Evanston Peoria . Bloomington are interested in motordom to the extent where they are anxious to sup- port every worth while organization, and it is in their eagerness to help that they are often caugnt by pro- fessional swindlers. It is not a diffi- cult matter to decide whether an organization is legitimate or otherwise if only the matter is discussed with the staff of the local club, for here the motorist will observe the conventional procedure that is typical of the great body of the A. A. A. clubs. He will immediately observe the difference be- tween a club that is elaborately de- picted in print and one that is active- ly engaged in offering service to thousands of motorists. We want the motorist who is in doubt to know the facts and all the officers of the club ask in return is the privilege of know- ing more about these 'gyp' clubs that shake the public's confidence in the sort of organization work that is so urgently needed in motordom." 15,552,077 Cars in U. S., Half Year Count Automobiles registered in the various states during the first six months of 1924 amounted to 15,552,077, an increase of 20 per cent over the same period for last year, according to figures just re- ceived from the National Headquarters of the American Automobile Association at Washington. These figures are the result of the semi-annual count made by the United States Bureau of Public Roads. There were registered during the first six months of the year 13,645,726 pas- senger cars, 1,831,405 motor trucks and 74,946 taxicabs, busses and cars for hire. It is estimated that before the end of the year the total number of all classes of cars in use on the streets and high- ways of this country will exceed 18,- y DODGE BROTHERS MOTOR CARS COMPLETE AUTOMOBILE SERVICE FOR ALL MAKES WERSTED MOTOR CO. Telephone Winnetka 165 SERVICE SUPREME CAB AND GARAGE BLACK & WHITE CAB and GARAGE SERVICE 552-554 Linden Avenue Phones Winn. 72-74 and 155 ! IT'S 'DONE WITH GAS' - Thread enough to stretch from Balti- more across the Atlantic to London, 4200 miles, is heated, steamed, dried Otis Heath, 336 Warwick road, spent part of last week in St. Louis on busi- ness. Mr. and Mrs. Otis Heath expect to move into their apartment, 2133 Ridge and made ready for spinning every |avenue, Evanston, this week. Us hour by means of a recent application | Heath was formerly Miss Elizabet of manufactured gas in an eastern mill. Stolp. WE SELL Good Auto Supplies Goobp Auto REPAIRING 3 Agency 'Oakland Motor Cars Studebaker - Wolff Tires Hanson Motor Co. 555-557 CHESTNUT STREET Phone Winnetka 330 HOOD. GENERAL AND GOODYEAR TIRES Are excellent tire equipment for any auto- mobile and our tire service is the best you can get and it's convenient. Everything you can think of in AUTOMOBILE ACCESSORIES Three Stores BRAUN BROTHERS 621 Main St. Wilmette 3243 Ridge and Wilmette Aves. Wilmette 290 723 Oak St. . Winnetka 1565 MAKE ARRANGEMENTS Now for Your Winter "The Home of the Well-Groomed Car" 724 Elm St. STORAGE before the space is all taken and while you can get it at a reasonable price. We can take care of a few more cars. PAINTING Let us paint your car. We are equipped to do a job that will make you proud of the old bus, and our painters sure know their business. Richardson's Garage WINNETKA Phone 841 and 25 Ww

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