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B6 THE OAKVILLE BEAVER Wednesday October 4, 2000 Life begins at 40 By Kym Funnell Looking back at 4 decades of commun community and retail commitment. It began in the early post-war era, a time before popular, trendy chains took over down town streets and shopping malls, a time when shopping centres catered to residents who could drive right up to the store. A time when the classic paradigm of the industry was Lshaped malls. It was the Sixties. It was a thriving, optimistic era when thousands of returning ser vicemen had come home to pick up their lives and start long awaited families. This was the time that David Sher and his family pur chased a large parcel of land in the area of Rebecca Street and Third Line. Sher and his family dreamt of a vigorous, welcoming commu nity, a combination of amenities and friendliness. Upon agreeing that David Sher would be the operative head of the development of the land, David went on to sell land to individual contractors that would result in the homes that front Third Line today, (north of Rebecca Street), and plan an Lshaped shopping plaza. Reflecting the prosperity of the time, David called his new development "Hopedale Plaza". David's daughter and son-inlaw, Vicki and Barney Loftus, were part of the business from the beginning. While Barney and Building partnerships, from then to now. David have passed away, Vicki and son Michael are still involved with the company, (Hopedale Group Ltd., the new updated name). Vicki's daughter, Deny, is also involved with the company as a graphic designer, and designed the company's logo. "Many people are surprised when they real ize this is a family owned and operated busi ness," explains Vicki, "but my father's dream of running a community-minded operation is still evident in the mall and its initiatives to this day." One well-known community partnership back in the 60's was between local radio sta tion CHWO 1250 and Hopedale Mall. Pictured below is the official signing of their first contract together, lasting one year. This saw CHWO covering all events held at the mall, and various live remotes. This was an important milestone for both sides, as it was CHWO's first year-contract they signed in Oakville. vents For October · O uter Clothing Drive O ctober 2nd - November 11th In partnership with the Oakville Beaver & CHWO 1250, on b ehalf o f K err Street Ministries · O TM H Good Health Expo & Teddy Bear Hospital Saturday, October 21st, 9:30 am - 4:00 pm Hopedale is pleased to be hosting this event on behalf o f Oakville Trafalgar M em orial Hospital. The expo will consist o f 40 interactive displays and a Teddy bear Hospital that children can bring their teddy bears o r dolls to fo r m edical treatment. · Entrepreneurial Tra de Show Tuesday, October 24th · 55 Plus C lub 2nd A nniversary Celebration Thursday, October 26th, 3:00 pm - 7:00 pm Com plim entary refreshm ents and gifts, including a special card for a free coffee & dessert a t P.A.M. 's, on y o u r own Birthday. If y o u 're already a m em b e rwatch for the special invitation com ing yo ur way soon. Interested in becom ing a member, call 905-827-0229 fo r m ore inform ation. LOOKS LIKE THE BIGGEST CHRISTMAS EVER HOPEDALE PLAZA Throughout its history, Hopedale has been committed to the principle of being a part of the community. Hopedale has always been very active in supporting the community, sponsoring festivals, teams, and local awards, holding fundraisers, education fairs, and a host of other charitable events. So as it began in the Sixties, Hopedale Shopping Centre continued to be a good neigh bour to know, and will remain a friend to the community. r o » ^ Pop in & celebrate our Saturday, October 28th · 1:00 pm - 5 :0 0 pm · F ree b irth d a y c a k e · F ree b a llo o n s & a rc a d e rid e s fo r kids · L iv e C H W O 1250 re m o te w ith N o rm E d w a rd s · F O R T Y c h a n c e s to g ra b m all b u c k s o u t o f th in a ir · F O R T Y $ 4 0 G ift C e rtific a te D R A W S Tenant NO THING HOLDS A CANDLE TO THE BARGAINS TH A T CHKI8TMAS ARE AVAILABLE IN H O I K * Om* Envy Wmk K > < 4< HOPEDALE PLAZA Cm m » | & ·>. M i * ft* «* HOHDAU l` NTH. » p>m. «**»t Iw r ti> a M 3 · tu rn . AP In recognition of the 60's A&P is offering a Can of pop & chips for a W w Donation to the Kerr St. Ministries' Youth Program Saturday, October 28th (ONLY) Calling Hopedale home for 40 years, A&P (previously Dominion ) Manager Larry Smatana and Assistant Manager Harvey Bard are pleased to be a part of the Hopedale family. Harvey, thinking back 40 years, recalls when the mall was surrounded by fields. The community has since grown along with A& P's involvement with non-profit organizations including the Fareshare Food Bank. *M m ** $$>.* %m tp tm p m *. m p m * 8m » (Larry & Harvey) A n d th e c a n d le is still b u rn in g b rig h t at H o p e d a le . Watch for our MALL-ennium offer in our next 40th Anniversary Feature on Wednesday, October 11th, 2000. Hopedale ShoppingCentre 3rd L in e & R ebecca · 827-0229 · w w w .hopedalem all.on.ca · S h o p : M o n . - F ri. 9:30 a m to 9:00 p m · Sat. 9:30 am to 6:00 p m · Sun. N o o n to 5:00 p in