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BUSINESS F R ID A Y . A l ( il S T 2 2 . 2 < X )3 · 1A G E Manning Fine Jewellery G O L D S M IT H S D IA M O N D MERCHANT · Finest Quality · Reliable Servicc for 22 Yean 125 CROSS AVE · TRAFALGAR VILLAGE · 844-2868 Y Have a lick, see a flick at Star Scoops By Andrea Lepore SPECIAL TO THE BEAVER Usually, I start off my day the same way on my way to work I grab a hot chocolate, arrive at work and try to make sense of the mess that is my desk. But after visiting Star Scoops, previously known as What's the Scoop? located at 200 Lakeshore Rd., I might have to change my regular routine. Although nutritionists might balk at my careless consumption of ice cream so early in the morning, I found it a refreshing change and after enjoying a scoop of Pistachio Almond Crunch, and being offered and accepting a scoop of Butter Pecan, I wasn't going to complain. The ice cream was deliciously rich and creamy, not too sweet and total ly refreshing. The store, which re-opened in July, is the creation of Oakville resi dent Eduardo de Abreu, who believes he was destined to one day run his own eatery. "I always wanted to run a bar or restaurant from as far back as I can remember," he says. It's been a long road to seeing his destiny materialize after 27 years in advertising and marketing, de Abreu travelled from a different continent to eventually begin what was a life long dream. Originally from South Africa, Eduardo, his wife Roz and their daughter Tatiana immigrated to Canada eight years ago after he was offered a position in advertising. He is still creative director of his own advertising agency in Oakville, known as Legal Graffiti. With his international experience from advertising agencies in three different continents, de Abreu not only brings a great amount of mar keting expertise to the table, but he is now able to combine his love and passion for the movie and entertain Barrie Erskine · Oakville Beaver Star Scoops owner Eduardo de Abreu lets customers dine with the stars, while they decide which flavour of ice cream to treat themselves with. ment industry. young customers. for the ice-cream "connoisseurs." "My wife and I have always been Star Scoops offers an impressive There is also a variety of fruit sher major movie buffs, and now we get selection of 48 ice cream and six bets and sugar-free ice cream. to put that love to work in our new frozen yogurt flavours. The store car But scoops are just the start of the venture," says de Abreu, who has a ries Stoney Creek ice cream, a brand ice cream experience at Star Scoops. movie collection of over 5,000 titles. that has been around since 1929. You can enjoy a fresh crepe or waf The entertainment industry plays Star Scoops is dedicated to ensur fle, as well as an "extremely thick", a big role in Star Scoops new design. ing every palette, from child to adult, homemade milkshake using any of While enjoying a scoop of your will be pleasantly surprised with the the ice cream flavours in the store. favourite ice cream or frozen yogurt, array of flavours offered at the store. Star Scoops also presents freshly you can sit among countless movie For kids, the most popular flavours made sandwiches and salads, hot posters that line the walls, cutouts of are Bubble Gum, Rainbow Sherbet, and cold beverages, as well as daily Xena, Harry Potter or Bond (yes, Chocolate Chip Cookie Dough, home made muffins, bagels and James Bond), and enjoy non-stop Cotton Candy and Mint Chocolate cookies. top-flight movies on video screens Chip amongst many others. "We have regular customers who around the store. For more refined and sophisticat come in just for our coffee and sand The glitz of Hollywood is the ed tastes, Star Scoops also carries wiches, they skip the ice cream alto new ingredient that gives the store flavours like Raspberry Bugabear, gether," says de Abreu. its energy and excitement, and de Butter Pecan, Pralines & Cream One of the most popular items Abreu shares that interest in all Chocolate Peanut Butter and Hoof regular customers in for is their cof things entertainment by giving away Prints with quite a variety in the fee. The store serves "Seattle's free movie posters and buttons to his chocolate and coffee based flavours Best," which, according to de Abreu, is known as one of the best coffees in Canada The soups at Star Scoops are freshly made and the sandwiches are made right before your very eyes, always ensuring the highest level of quality and freshness. Start your meal with a freshly made soup, like Tomato Tortellini, Butternut Squash, Chicken Com Chowder and many others. Top off one of their signature sal ads with your choice of seven differ ent salad dressings, such as Oriental sesame, Blue cheese or Thousand Island. For your main course, choose from daily specials like Thai beef and rice. Oriental Sesame Chicken, and any of the Wraps or nine different sandwiches. "Nothing is pre-prepared, we want to make sure the customer sees us making everything from scratch to ensure only the best," he says. "For those people on the go, give us a call and we can have your order ready when you get here." You can also enjoy a warm after noon or a scoop under the stars on Star Scoops' outdoor patio, next to the fountain overlooking the Town Square in downtown Oakville. The store's success to date, according to de Abreu, is due in part to his star cast of team players - his staff. "We have a great group here, they're always friendly and extremely knowledgeable about our products and ensure that each cus tomer's needs are met," he says. Essentially, de Abreu hopes this combination of delicious homemade ice cream, food and hot beverages, along with the parlour's Hollywood inspired design, will offer people a whole new experience to buying ice cream. "I'm trying to bring all this exquisite taste and flavour to people, in an enjoyable atmosphere," he says. W ho D oes It. DECKS & FENCES HOME IMPROVEMENT Artistic Decks & Fences 25 Years Experience j* CONSTRUCTION/ f p RENOVATIONS · Sm all or Large Renovations · H om e Im provem ents: Kitchens * Bathrooms * Fireplaces See Additional Rough to Finished Pool & Garden · Custom Design and Sheds Installations 1Retaining Walls. 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