PAGE FOUR EVENING WEAR 4 1 4 t Full . Dress Shirts, Vests, Gloves, Col- lars, Ties, etc. "THE CLUB" 112 Princess St. Rheumatic Pains Quickly Eased By P Hamlin's Wizard Oli A safe 'dd Bhabmless § reparation | to relieve the pains of Rheumatism, tica, Lame Back and Lumbago is | Hamlin's Wizard Oil. quickly, drives out soreness, and lim- bers up stiff aching joints and thuscles. | You will find almost daily uses for it in cases of sudden mishaps or ac- | cidents such as sprains, bruises, cuts, burns, bites and stings. Just as re- liable, too, od earache, oth athe. croup and colic. - Get it {rom druggists for 30 cents. If not satisfied return the bottle and get your money back. Ever constipated or have sick head- ache? Just try Wizard Livers Whipsg Guaranteed little pink pills, 30 cents. ranteed, BLACK SEA FREE T0 ALL ADRIATIC AN AND TURKISH QUESTIONS WILL BE SETTLED Russian Peace Néarer--But Farther Intervention by Great Britain is Mot Possible. a London, Nov. 11---Premier Lloyd George speaking at the Lord Mayor's banquet, and referring to the Su preme Council's' effort at peace early this year, said: "I hope the time is not distant when the powers will be able to re- new that attempt with better pros- pects of success." Russian The Premier recounted briefly the. world's troubles, saying: "Apart from Russia, the outlook is d." He spokg optimistically of the set- termes of the Adriatic and Turkish question which with Russia, he said, constituted the world's chief prob- lems. He recalled that exactly a year ago, at the same hoard, he announc- Pg a PN A A INN ss "When you buy Postum know its are sure : Ma ket fiygustions | ores Ss a pil ed in flavor that do L#Y 2 It penetrates | nh Te BUSINESS | dng" agin » AIS PERSPIRING CUSTOMERS BUY 1,000 OVERCOATS Selling 1000 ter Palm-Beached and straw-l atted men in early Septe r might sound like trying to "n * the frigid season a| little, but the Hub, of B scored such a success that the entire 1000 co ed of within three h newspaper unusual as t ercoats to -and all vertisements | preseason ! 2 really wasn't "planned at | al vs Joseph Katz, advertising | manager of the Hub. "To be perfectly| frank with you, when we bo t these 1000 overcoats last February, our original idea was to hold them till the winter of 1919. At that time the mar- | ket skies were darkening and every live retailer was looking to his oars. Which reminds me that it might not] be amiss to get away from the subject a moment, in these days of indiscri- minate accus ms of profittering, and remind the dear public that if it} wasn't for this far-sightedness on the | part of many retailers many things would be selling for much more than * NOW. 'But to get back to the overcoat alé our se thought wus 'What a stunt it would be to pull off an over- coat sale in het weather!" We had] some faith in the outcome---but we may as well admit we were not as cocksure about it as we would have been about a sale of women's fur coats. The latter case hl been tried before; it was an institution, and then, | too, women had the bargain instinct more keenly developed than men. cond "We went ahead. The first adver-! tisement was run a day ahead of the big one 'giving the details, It simply icarried the words: WOULD YOU BUY YOUR { OVERCOAT NOW IF WE SAVED YOU MONEY ?--THE HUB "That's all; no price; no argument. "The next day the page ad appear- ed. It occurred to me it would be effective to compare the keen bargain | instinct of women with man's indiffer- {ence to ways of saving money by | Spe nding it, and so the ad began: A woman will buy a fur coat in | August because she can save nioney. | Is man made of the same stuff? | "Then the advertisement continued: 1000 WINTER OVERCOATS {Bought in February and Put Away as an Investment, Will Go on Sale at $33. Anybody is entitled to change his mind, Last February we bought a | thousand overcoats with the idea of {putting them away; clothes 'were | going up; looked like extra money for us. They did go up--but we've chang- ed our mind about holding them. There was a charce to pull off a big stunt ta {make a thousand new friends for the store. So here we are with a January sale of overcoats in September; a sale of winter overcoats of known worth a sale that will save the men of this town a lot of momey. When we tell you that WE'D .PAY AS MUCH AT WHOLESALE TODAY you know there's a good reason why ii |ENTERS NEW BUSINESS AT 40; | friends &- COLUMN + | Eorren Br MANSFIELD | F HOUSE ¢& Gorman) | ! you should get your winter overcoat several months ahead of time, "Phe 1000 overco ats were gone ini three days, We don't know how many | more we could have sold if we had had them. There were many calls for days | after the sale ended. ! { LEADS AT 54 { Starting in the retail milk business | fourteen years ago at the age of forty, | after spending twenty-five Joars m {butcher shops as a meat cutter, Ed-| ward D. Snyder, of Hazleton, Pa., has Jitained such a degree of success that he has been given the title of the "Milk King" throughout the Lehigh | field, and men go there from all over | the state to study his methods, His recipe is brief and to the point: | "Keep your wagons, cans, bottles and help spotlessly clean; pasteurize all milk sold, and don't keep your light under a bushel basket, but tell the public the prec -autions you take for their safety and health." While the above is Mr. idea of what has been the vehicle! which bore him from a mediocre] salary to comparative affluence, his | and associates add a few more contributing causes to explain | {how their model dairymen, who took | tout 130 quarts of milk and sold only eighty his first day in business, can now handle from 3500 to 4000 quarts a day, as well as other dairy products. | Chief among them they class his| methods of publicity. The Snyder | wagons and trucks all have the napre, | "E. D. Snyder," on them, and a| wooden milk bottle enameled to re-| semble a bottle filled with the lacteal product, as their sole sign, Covering | the whole Lehigh field, no one can see a milk bottle fut that instantly the name "Spyder" is associated with it. Mr. Snyder follows up this publieity | plan with newspaper advertising. He | says he can't write advertisements, | and he has "readers" composed at the newspaper offices, running ten to| twenty to thirty lines a day every day | the newspapers issue in the year, These "readers" discuss all kinds of topics connected with the dairy busi- ress, such as the prescnce of tuber-! culosis and typhoid germs, as well as measles, scarlet fever and infantile paralysis germs in impure milk; the use of the pastuerized product; the importance of getting certified milk for the feeding of babies; the comfort | that the careful housewife enjoys: in| getting the product from a place] which she can expect to be clean all | the time because it is sanitary and| hygienic whenever she pays it a sur-1 prise visit; and other details, all of! which take up the good milk situation, which the Snyder dairy ' business | meets, Snyder" s | LEMONADE FROM "WELL" { A Wichita, Kan., druggist recently | doubled his sales on lemonade by | having a stonecutter make a top of | sandstone which he placed pn a section of his counter. Beneath this he placed a stone jug in a box lined with ice. A sign, reading "Ice-cold lemonade direct from the old stone well," com- | leted the arrangement. | Each person who secured a cheek drew his dipper of ice-cold lemonade from the stone well, which, after a few days' advertising, was 'thronged all day long, ed the abdication of the German Em- peror. Hel did not believe that the few well-informed then expected that the ensuing year would bring such progress toward a settlement as had been made. The Premier, taking up the most difficult questions left for settlement --the Adriatic, Turkey and Russia-- said: ! "The Adriatic . question --has-gath- ered about it a deep passion, but 1 am confident a settlemetnt will be found compatible with the interests and honor of our gallant allies. On the other ;hand, I am certain that justice will be done the nations emancipated from the Austrian yoke. The Premier declared that there was complete eement between the allies that Turkish domination of the Greeks, Arabs and Armenians should end, and that the Black Sea pleasant," he continued: "A few weeks ago there was a promising prospect of early issue, but today indications point to a more prolong- ed and sanguinary struggle. I do not believe that the Bolsheviki atmies are going to conquer the whole of Russia, but I dread an interminable series of swaying campaigns, devast- | ing the country and the prosperity of | the world. "The allies gave an opportunity to] the Rlssian people to decide their] form of government, but unfortun- | ately, no section was ready. We have given real proof of our sym- pathy to the men of Russia who helped the allied cause by sendin one hundred million sterling es of material, and support of form." every serted that England could not con: should ber free to ali nations. "The outlook in Russia is tinue intervention in a dangerogs civil war. of i ce it a Bhs change. 'additional a- } rea rice and 'quality. do not es LUELLA SAYS PAW USED T'SAY MAW NEVER COuULTI TAKE A FOKE - BUT MAW 3AID SHE DID] ONCE - THE DAY SHE MARRIED Aim! DIDN'T BRLIEVE IT "Agnes says she's a pesfeet 36." "Don't make me laugh. It must be' | her age she referred to, Instead of | her figure IT WILL The Coffee | Cup: This lack of sugar is go- ing to hurt my popularity, HARDLY FLATTERING She--i appreciate the compliment,' but I'm afraid 1 could sever make you happy. He--Oh, yes, you could. You don't know how easily pleased | am. THE END I thought you were the best of ends, We were, une til we tried to "spend a month with our fam. 1iiés in the same summer cote He did not regret the cost, but as-| SUCH A CUT you remember me from Atlantic City? Shei tipped so many people while 1 was there, | can't remember "em all. Your "Mua Cigar. Storm van Let wen, of Utrecht, has prepared another surprise for the | smoker, says the Jour- the American Medical Asso- elation. He has made an investiga- tion of the actual nicotin content of (cigar smoke collected under condi- tions comparable to those that pre- wail in the actual performance of smoking, in whieh some of the pro- | WEDNESDAY, ; Should be loyally supported by every citizen. . This Bank gl lad] y furnishes full inforrietion, and is Pp eased to co operate with intending subscribers. THE Bank of Nova Scotia Paid-up Capital - Reserve and Undi vided Profits .- § 9.700.000 18,000,000 DO N' T think that becaus stomach can d food you are proof against indigestion. The most important. digestive work is done by the bowels, liver and kidneys. Unless these are active and work in harmony, you are in Ganges of self-poisoning, BEECHAM'S| Sold every. where in Canada. your Nery ll THELEN i) In boxes, help the bowels to functionate proper) , and influence the liver «i | FT MAY COST A PRECIOUS LIFE TO FIN eys to act very efficiently. How Much Tobacco | Will My Heart Stand A Question Vital to Every Man Who Smokes or Chews habit make it easy for yourself by get- ting Nieotgl tablets and taking them aus directed. Th he habit really quits you, and its departure is a pleasure equal to its indulgence, f you want to know how much easier it is to quit the habit with Nicotol than without it, go tweniy-four hours without tobacco and gets what an effort it costs you; then be using it as usual snd tke Nicotol Bits, At the end of an week discontinue smoking or Shep Ing for a day, and it is probable you will have no ZeéNire to resume. least your de- sive will be greatly diminished, and an- other wee k or twe should wake it not nly Jom posmibic, hut a pleasure, te quit. r. Connor, formerly of Johus Hopkins, Hospital under whose advice been used, sald when on Halbert was shown to him : have Nicotel te conguer the to- he may not lose them. He is indulging ba Enews J aan Ox Hhe.s nse of pre- or anywhere, Te. il' toll ou nas using tobaceo " injurious and t dt is far better to | auld Rieotol is truly a wend: 1 rem- quit the Nabit tha xpatiment to ang edy for the tobacco habit, way ahead of bow much tobacco" your | stand ion we have ever sold before. We results. are ant oFinad by the manufacturers te ght of 'quitting is ua- money to every dissatisfied men----even to those who gf he we would aetipermit the now that tebscco injures them--and to really quit kes mere oe IL pe ring than they hay and oa they can: fart y endure. Te quit the' D OUT BY EXPERIMENT. The beart of every user of tobacte bears a double burden. It does its allot- tod ask and' then fghts nicotine for supremacy. At long as the heart wins he when it loses dies, but before the. net OE oary of nicotise you pase through many A cay and suffer avy pangs. like human Barer gS--S0mma are stronger than others: haré{are, some hearts will stand mio! than phere, but there is a mie} to what Bh ad stand, 7 who puts this additional strain on his heart a dose) he day by smoking cigarettes, 3 pipe or che By SL ing tobaceo--is oh with health and Iife te lose ing to wah but 'the chance that I can therefore recommend it high' ¥ hen the doctor's Statement was one of our leading druggists he Casto our name uniess the remedy unusual merit." Nicotel is alg LL y under an iron-clad mone: back ae by all up-to-date druggists. (5) a hs SES ry NOVEMBER 12, 1918 [ETRE AGENCY FOR ALL STEAMSHIP LINES or information and rates apply | + Hanley, OF. & TA, G.T. SAILINGS--RATES QUEBEC--LIVERPOOL EMPRESS OF FRANCE 4 pam. November 25(h ist, $150 up: ina, 100 up; 9rd i $63.76 MONTREA L-~LIVERPOOL 10 a.m. Cabin Third Minnedeea Nov. 18 $100 up We 50 MONTREAL fia ASGO . HOW I rte tortan Dee. 10 358 RJ S61. 25 MONTREAL--ANT Sootdan Nov. 26 Noo, -- p $70. 00 War Tax $5.00 $3.00 Apply Local Agents or 1 King St. Kast, Toronto. CANADIAN PACIFIC CEAN SERVICES NY ~OBOURG REAMERY BUTTER | Ask your grocer next time for J a pound. KINGSTON PRODUCE CO. (Distributors) 111}; Brock" Street. freee Rabi in jess than tem days' time, ~ mm The Cash Store PRESERVING PEARS baskets or by the peck. OICE EATING APPLES St. Lawrence, Snows, Mclne ' tosh Reds and- Wealthy Hickory Nuts, Almonds, Wal« nuts, Brazils and Filberts--=all fresh. 1,000 tins French SARDINES; No. 1 quality The United Gry 188 Princess St. Phone. 307 Next to Standard Bank 4 That Hair Matiress OR THOSE FEATHERS SHOULD BE RENOVATED NOW. SEE US. "WE ARB EXPERTS. Kingston Mattress Company $58 Princess strewts Fhone 03, N placing a Long Distance telephone call, users some- times a cular perso to speak to a@ parti- in the distant city, whereas it would serve their pur- pose equally well to talk to anyone else at that person' 8 telephone or in his office. 3 "Particular person' long distance ser- vice takes from 2 to 5 times as rouch circuit time as a call from telephone to telephone, and the operating labor is much greater. + Oftentimes of course, 'particular per- son" service is necessary. We 'suggest, however, that where possible when placing a long distance call you tell the operator that "anyone at that number will do." The saving of time is worth while. The Bell Talephone Cr iv of Canada