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feel ist hoi, sitios iy. tate, PRP Ore ee eee i act Big BS ated. eee Oe eee is ae 42 ea 25 S x: a THURS., SEPTEMBER 17, 1936 Page ? + The Ottawa Spotlight By Wilfrid Eggleston iad Ottawa, Sept. 15.--The federal government has decided to launch '2 drive on unemployment by means of a housing campaign. The National Employment Com- mission, after considering the various aspects of unemployment in Canada, was much impressed by the fact that about one-half of the unemployed in Canada were connected in.some way with the building industry. Some business leaders, in fact, say that only two major obstacles now stand in the 'way of complete recovery for Canada. Ome is, the discouraging Jow level of building activity, and the other is, the drought losses of this summer. Whether this is true or not, it is quite evident that if building activity could be raised to its pre- depression levels, work would be found for several hundred thou- sand people, either in construc- tion industries, or one of its al- lied acitvities, or in other lines of trade to supply the new army of the employed. It was 'these considerations which led the National Employ- ment Commission to stress this possible way out of the depres- sion for Canada. And, beginning in some centres at once, the idea is: A Three-Fold Plan 1. To guarantee lending in- stitutions so that loans can be made cheaply to persons wishing to paint, enlarge or rehabilitate their homes. The co-operation of municipalities will be necessary for it to succeed so will the help of the banks, the construction companies, and the welfare and service clubs of the country. It is hoped to launch a fifty million dollar rehabilitation scheme. 2. A low-cost housing scheme is to be initiated, by co-operation between the Dominion, the pro- vinces and the municipalities. This will call for some govern- ment subsidies, as the average worker cannot afford to pay the rent of the kind of house he should have, according to studies made in various centres. 3. An enlargement of the pre- sent Dominion Housing Act, so that it will get under way and really accomplish something. The farmer, at least, is being remembered. Under the first two heads of this program ,the rural resident is to be given the same consideration as those who dwell in the cities. Several Obstacles There are several "ifs" about the scheme. One question is whether the average home-owner can afford to borrow money, even if he can get it cheap, to improve his present dwelling. If he is al- ready carrying all the load pos- sible, he won't be able to take ad- vantage of the scheme, even with low interest rates..~ Another question is: will the municipalities co-operate by ex- empting such a man from extra taxation for a year or two at least? What holds many people back from improving their prop- erty is the knowledge that if they do, taxes, which are high enough already, will rise some more. Still another is: will the dealers in lumber and other raw materials in building, the trades unions and all the other factors entering into the cost of a house, co-operate by tendering their services at the lowest possible figure they can? The high cost of housing, the high cost of money, and the high level of taxation: these are the three big bogeys which have dri- ven residence building down to such low levels. In the first seven months of 1936 residential con- struction contracts awarded were valued at $22,300,000. In 1928 and 1929 the totals at that time of the year were $85,600,000 ard $81,- 000,000 respectively. No wonder there are reported to be 80,000 houses short in Can- ada, and at least another quarter of a million not really fit to live in. 1 These obstacles are met in a small measure by the proposed legislation announced last week. Money rates, at least, will be cheaper. But the municipal and private interests will have to make some contribution toward the other difficulties, it would ap- pear, before a big forward drive can be expected. The goal, however, seems to be worth working for. If 200,000 persons could be re-absorbed into construction and allied industry. and as many more drawn into other industries to look after the workers' new needs, the employ- ment problem in Canada would S. J. HUNGERFORD President of the Canadian National Railways, who was named chairman of the new directorate anonunced by Premier Mackenzie King on Thursday night last., Mr. Hungerford brings to his new office experience gained dur- ing fifty years of service with both the major railway systems of Canada, and an in- timate knowledge of tjhe transportation requirements of all sections of the Domin- ion. He has held in succes- sion, important positions of responsibility in connection with the operation, mainten- ance, construction and admin- istration of the Canadian rail- ways. Railroading has been his life-work and, by reason of this fact,she knows and understands the duties and problems of all grades from apprentice to executive office. have practically disappeared. Not much can be done until next spring, but a few experi- mental projects will, here and there, be started. A HEALTH SERVICE OF THE CANADIAN MEDICAL ASSOCIATION AND LIFE INSURANCE COMPANIES IN CANADA IN THE HANDS OF THE BAILIFF _|"Well fare the man that invented Sleep." -- Cervantes. Every day of their lives doc- tors have to be official receivers, administrators, bailiffs, helping weary and worn sick people to restore health balance and avert crashes. Every day they have to urge and demonstrate the prin- ciples of health economics which alone can restore solvency and may even in time bring back prosperity. But what has been done wrong must be undone: ex- travagance must give place to retrenchment. We must get out of degt in Mother Nature's books and keep out. The medicine called "Rest" can bé dispensed to sick people fairly freely and taken almost ad libi- dum without great harm. But the medicine called "Exercise" should be prescribed to sick or even convalescent people in exact doses and often even marked with a "Poison" label. For too large doses or at wrong times will do harm, and prolonged wrong and excessive dosages may even kill, thave killed many and many a 'time. Tuberculous people forty years ago were often told to walk in the open air. The air was very good, but the walk at wrong stages and in wrong amounts, actually killed. Now 'they are told to lie and rest in the open air. Both air and rest are good and fairly safe, so casualties are fewer. A time comes for the ;Stronger, medicine of walking in the open air, but that should be by prescription of a physician who knows all the tricks of this very tricky disease. What rest is, how to rest, how 'much to rest, how many energy- consuming odds and ends can, 'should, must be. given' up are eSNAPSHOT GUIL ACTION' IN 'STILL' PICTURES aA Fling wide the gates! A small bundle of energy goes into action. Exposure 1/50 second at f.11. LTHOUGH the word "action," as a photographic term, is more frequently associated with the mo- tion picture camera, we should not forget that it plays an important part in picture-taking with a "still" camera. We should not allow either the word "action" or the word "still" to mislead us. There can be a lot of action repre- sented in a picture that we distin- guish from motion pictures by the word "still." The sense of action may be conveyed very strongly when the rapid or violent movement of a person, animal or object is "stopped" by a "still" camera equipped with an ultra-fast lens and a fast shutter. Take, for example, a shot of a jockey hurtling over the head of his mount as it stumbles in a steeple- chase. There is no sense of stillness about that, and it is an "action" shot no different from that taken by the motion picture camera, except that, instead of a series of negatives depicting changed positions of the subject, there is only one negative. But action, photographically speak- ing, does not always mean the representation of violence or veloc- ity. It may mean also the depicting of some expression or suggestion of action, which may be very slight, but the result is that the "still" © picture is far from still in the mean- ing it conveys to us..This any ordi- nary camera can do. For instance, in the photograph ofa person, the way the eyes are turned, the expression of the lips, the posi- body, caught at the right moment, may very vividly convey a sense of action and be even more dramatic than some rapid movement that was "stopped." Little actions of the face, body or limbs, such as we often see on the stage, can be immensely significant. They may suggest per- fectly something that has happened or is about to happen and when we catch them on the negative, our "still" picture comes to life, truly be- comes an "action" picture, Our skill in obtaining any kind of "action" picture with a "still" cam- era depends upon our ability to choose the right moment for snap- ping the shutter. It may mean a little action or a big action. It may mean the high jumper's heels just as he clears the bar or it may mean an ab- sorbed child at his building blocks. It may mean the twinkling of water in a brook or the rush of a great cataract. It may mean only the glare in a night sky from the hearths of a steel mill, or, inside the mill, a great hydraulic hammer "stopped" in its fall. Experience does the most for you in timing such pictures, but it is surprising how Lady Luck will help you if you do not depend entirely on one exposure. If circumstances per- mit, try another and another of the same subject. Keep shooting: The chances are that one among a half dozen or more will be good enough to show with pride, because, hap- pily, it caught the "action" at just - the significant moment. tion of a hand, the posture of the "102 JOHN VAN GUILDER. among the first lessons a sick|severe when all is going well, and|but when the fire is dead out the everything tempts him off the|carpenter is the man for your man must learn. Anything that consumes energy pleasurably; with profit, painfully or waste- fully, is work. Talking is work, indeed often one of the most wearing forms of work in that it dissipates both physical and ner- vous energy. An argument or a vivacious conversation may be violent exercise. Standing is work, and- even sitting is less restful than lying. Excitement or emotion consume high voltage. Games of bluff or chance are bad. Even chess costs more very often than can be spared. Fussy dress- ing or "dolling up" is bad medi- cine, Even reading must be regulat- ed, but after heavy and intense books have been laid aside for the time, there are still, thank hea- ven, whole cases of pleasant and placid volumes to wander through almost at will. Writing must come under control. Letter- writing has been a fateful leak- age for many a sick person and letter-reading not always condu- cive to rest. In short, beware the postman! While rest is an almost univer- sal medicine there is none more difficult to fit exactly to the needs of each and all. No two need ex- actly the same prescription. One man's meat is another man's poi- son. One canont lift hand to head without harm, or have a visitor for a minute without danger, or whisper without wasting some chances of recovery. Another, still a sick man, could be sent to the woods to fell trees asa medi- cine for his ills. 5 _A time of special danger is the time when restrictions begin to be removed, when the bankrupt- spendthrift is allowed a trifle of pocket money, and feels like a millionaire; when the bland diet of rest can be spiced and made perhaps more palathable by a sprinkling of exercise. Remem- ber that the spice is not diet, only seasoning, and that a spice appe- tite may upset the whole diges- tive' processes. Harmful little interests have a way of growing into strenuous main purposes and harmful and laborious occupa- tions. Any fool can be wise for the day when the fear of death is on him, but it takes the wisdom and self-control of a man to per- job. Yet if rest has a major place in therapy, work has its indications also. Even rest has to be recov- ered from. Exercise wil! restore function, get muscles into condi- tion, keep down fat, break mono- tony, and, if rightly judged as to time, kind and amount, -- not otherwise--contribute to the hap- py result called cure. What a house on fire needs is the fire-fighter, not the carpenter money. But be sure about t he ashes. Better too much _ fire- fighting than too little. Be pa- tient. Go slow. Don't fall into debt again. Illness is a school, and if you have learned nothing while in bed, you are hopeless- Be not weary in well-doing, for in due season ye shall reap, if ye faint not. Questions conceining Health, addres- sed to the Canadian Medical Associa- tion, 184 College Street, Toronto, wil be answered personally by letter. MAKING UP A SHOPPING LIST The hall needs a new rug. More towels are needed for the bathioom, and the kitchen floor could certainly stand a coat of paint. The children need shoes. The car will soon need tires. Well, we buy a hundred new things every year. Scattered throughout Canada are manufacturers who make the very things we need. Their products are on sale in certain stores within easy reach. Certain of these products, aad certain of these stores, are espe- cially fitted to take care of our special need. But which products and which stores? Which can we afford, and which do we think best? We must look to advertising for advice. Advertising is the straight line between supply and demand. It saves time spent in haphazard shopping. It leads you directly 10 your goal. By reading the adver- tisements. we can determine in advance where the best values can be found. shopping becomes a simple With the aid of advertising, and pleasant business, and budget figures bring more smiles than frowns. From the pages of this paper you can make up a shopping list that will save you money! Sell It By Advertising ! * maker's goods. brass, wood, leather, of the materials that make up a list of personal And even experts are fooled, sometimes by concealed flaws and imperfections. purchases. Advertisements Are a Guide to Value %& Experts can roughly estimate the value of a product by looking at it. -handling and examining it. texture, the "feel" and the balance of it all mean something to their trained eyes and fingers. But no one person can be an expert on steel, foodstuffs, fabrics, % There is a surer index of value than the senses of sight and touch--knowledge of the Here is the most certain method, except that of actual use, for judging the value of any. manufactured goods. Here is the only guarantee against careless work- manship, or the use of shoddy materials. name.and for what it stands. % This is one important reason why it pays to read. the advertisements and to buy advertised The product that is advertised is worthy 1} of your confidence. MERCHANDISE MUST BE GOOD OR IT COULDN'T BE CONSISTENTLY ADVERTISED Buy Advertised Goods More accurately, by Its appearance, its and all