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â- â- Hi 14 M;-^;7-llllirT^^n.v^^aiTa4ti^ THELAKESHORENEWS Established 191.2 with which is combined THE WIJLMETTE LOCAL NEWS Established 1898 ISSUED FRIDAY OF EACH WEEK LLOID HOLLISTER, INC. 1222 Central Ave., Wilmette, III, Telephone . Wilmette 102* ~*27oO A YEAR SUBSCRIPTION __ regular advertising rat^==:==:=:=_===== " FRIDAY, AUGUST 24, 1923 Separate the Grades # Gi^ f/w J5ttJiii«5 A/en JW â„¢y- Enforce the Traffic Laws. Muzzle the Dogs. Build the Truck Road._______ JUSTIFIABLE PRIDE Certainly a man is justified in be- ing proudâ€"sometimes. There is surelv some occasion on which a man'ought to feel proud. Even the w. k. village blacksmith looked the whole world in the face/' and doing such an audacious thing as that indicated a certain degree of pride. One may be proud but not too proud. But just what is that pride that is less than "too" proud r Isn't it the kind that comes when one looks back at a piece of work he has done and finds nothing to be ashamed of ? When he approves of his efforts, believes that he has achieved something worth while? Did not God himself call his Cre- ation "good?" Lucifer, too, was proud, but his pride was the kind that comes be- fore a fall. He was too proud, in- ordinately proud. His sense of pro- portion was abnormal. He made the mistake of thinking that he was worth as much as his superior; everybody knows that was a great mistake. But suppose that you have made jsomething that is really good. Aren't you justified in feeling a jthrill of increased self-value? The boy that has made a well shaped kite that "flies like a bird"â€"may he not look at it admiringly and ap- plaud his own efforts? "He put in his thumb, and pulled out a plum, and said "What a fine boy am I!" Does a%one criticise littlti Jack Horner for that outburst of self-gratulation ? And not to be falsely modest, we say now and here that at not in- frequent intervals we get out an edition that tickles our self-respect. AT WILMETTE AND CENTRAL Wilmette .and Central avenues are the busiest streets in Wilmette, and their intersection is its one bus- iest spot. Ivlen, women, children "are^uTthat point crossing in'"'aIT~3i^ rectiorts. It is Wilmette's market place. ; Automobiles are continually pass- ing these four corners north, south, east, arid west; and when shows are > at the Village Theatre, the lines of cars packed on both sides of Wil- mette avenue, north of Central, make the crossing especially hazard- ous. | "^We^uggest that a traffic police- man be posted at this corner every ?#reek^daylrom three o'clock to eight. iUSifieet-'this '..location is so near „ the ilviilage hall, this traffic policeman gmight also be used for emergency ;B;«aJf5.|;;;f..". â- ;.; :';";:;;;'."":;" '%f"' :'. "â- ;:;' l'"";-,n «W I The policeman might also see to f-0. that every car comes to a full Ustop before crossing this congested /.""' intersection^j2£MJiii^^ Of course the people that work for Lloyd Hollister, Inc., are barred from this contest; neither they nor anv of their relatives, blood or law, can compete. Not even our editors, ad-writers, ad-solicitors, office pro- pie, compositors, press-men, or the devil. .- Read the ad on another page ot this issue and gor-toâ€"itâ€"quick! NEW~EYES FOR OLD \ young woman of twenty, born and bred in an inland Illinois town, while visiting friends near Chica- go, got her first view of Lake Mich- igan. , â- , Never before had she seen a large bodv of water. She was spell-bound. Literally, she feasted her eyes upon the sight of that beautiful body of water. The more she looked the more she want- ed to look. We who have lived on the north shore so long, take the lake for granted. Familiarity has bred a certain indifference. But though we cannot forget the past, and see Lake Michigan for the first time, we can, by an exercise of imagination, put ourselves in her place. Then the old will have the flavor of the new. Then we shall have new eyes for old. APPEARANCES As Adam long, long ago said to Eve, "Appearances are deceitful." That was when she suggested that the apple was good to eat. But there has been many another since Adam's time who has been forced to the same conclusion. Some years ago a certain man winked at us in an unduly familiar way. Not to be outdone we con- descended to return him wink for wink. But it was not long before the vertical movement of his eye- lid grew so frequent as to irritate us. All our resentment, however, vanished when we discovered that his winking was not intentional, but rather a mechanical reaction due to his eye having been struck some time, before by a stray tennis ball. Since then we have tried to sus- pend judgment until we could in- terpret every action as benevolent. McCORMICK ROAD A splendid boulevard from the bridge that spans the Drainage can- al at Railroad avenue in Evanston, skirting the canal on its north arid west side to Lawrence_^avenue at California avenue! From its Chicago terminus at Lawrence and California there will be excellent motor roads east, south and west. That will give the whole north shore easy and speedy access to the Chicago park system and thence not only to the west side but also the western suburbs. Some day soon we'll go motor- ing down Railroad avenueâ€"Main street in Wilmetteâ€"and then at the :anal to the right and over McCor- mick road. From there to Law- rence avenue we'll have a ride of seven-Qr-eiEht=ffliles One hundred dollars in cash money, to the man, wornan, or child who submitsthe ^best^ew nanie for whatisjiowjrh^ Ne^rs ^^Qie^with^ienbest essay telling why leor she thinks it is the best , t„^.„. name|||He (or she) must s^nd in ^^^-two-4%s-~(1) hest nameand <2) KflllliiS ;bes^ these jJpfljI^G things will be given one hundred M OIL BURNER RULES Persons using any of the various oil burning devices for home heat- ing purposes should be careful to observe the regulations laid down by the state and underwriters' laws. Fire chief Houren of Wirinetka calls special attention to these rules. Here they are. Study them. 1. Not more than three hundred gallons of fuel oil can be stored in- side the house. 2. Not more than 60 of these 300 gallons can be kept in a tank for gravity feeding. 3. If the house owner desires to store more than 300 gallons, he must store them outside the house. 4. The outside tank must be more than ten feet from any build- ing. '. ' ^^^--^^^^..^r--- To^a^^d^legat^cOTpicSon^nte sure to comply with these regula- tions. msmmM A Daily Necessity Jf.a triangle made a god*.they would give hirii three sides. ^_Men_who have little business are great talkers.rj<feys^ True liberty reigns only among the brutes^^r'i^v ^SflfV -M_\;..__ Milk is a necessary part of your dietâ€"whether old or young. It is an essential food for proper growth and body development. You should drink at least a quart of BOWMAN'S MILK every day. Start todayâ€"the milk way is the health way. Bowman Mjllr MIRY COMPANY UliifV. •fill fctlt.! Ultfl | w% Hlff'i p; &§MM""' K& imn, Here's Lake Genevas Invitation isti to Lovers of J Game Fishing Thele are facts that every fisherman within reach of Lake Geneva should know. They cover one representative day on Lake Geneva's rich fishing grounds: Almost 2000 pounds of bass were taken out of the lake, which included scores of ._,_strings of small-mouthed black bass, the gamest of all fish,, the strings weighing * as much as 48, 56 and 60 pounds each. If you're a fisherman, come ,to Lake Geneva. It's a great trip by North Shore train and motor coach, which con- 44 nect at Kenosha at-convenient times. f A witticism provesTnothing^ ^^KPSlil