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58 WILMETTE L.aJ .t November 30, 1928 "Motorists often a·sk," said W. C. Abel, Winnetka Exide dealer, "why some batteries last longer than others. Starting December lat and continuing all mon~. The answer is simple, they last longer Optn SatutdatJ Eotninga Until 9 P. M. because, other things being equal, they get better care and attention. "A storage battery, as a rule, re· Established in 19!0 quires very little attention, but in these 101-810 GROVE ST. - - - · · · · Private Parking Space days of hustle and bustle," he ·says, "It Pbonea: Univeraity 5712 Greenleaf 2300 is easy. for motorists to forget the litThe Largest E~clusive Carpet, Rug and Linoleum Store tle black box hidden beneath the drivNorth of the "Loop" er's seat. As a consequence, most batterieos are neglected. Unfortunatelyt ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ tWs ~n~ncy s~ms ~ be gro~ng r every day. "Once it is installed, the average motorist forgets his battery until it begins to give him trouble. Then, and not until then, he takes it to a service station for a 'going over.' Usually when this happens, he is in need of repair work and may be surprised at the size of his repair bill. New Chevrolet Sedan at a $125.00 Discount. "Large battery repair bills are unnecessary. The engineers of the New DeSoto at a $125.00 Discount. world'·s largest manufacturers of storage batteries, The Electric Storage Battery ·company, claim that a monthly These cars carry a new car guarantee and inspection of a battery will go a long serv1ce. way toward insuring maximum life. Furthermore, it will do much to keep down the upkeep costs. "Ten minutes a month is all the time required for such an inspection. Regular addition of approved water is an absolute nece'3sity. Often a little corPhone Wil. 3064 · 332 Linden Ave. rosion removed from the terminals or a tightening of the connections or ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ cables will prevent future troubk. The ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ cha~ing rate of your generator should be properly adjusted to meet the difference between summer and winter driving. ·"All of these jobs are small and can by quickly attended to. But if they are neglected, they are apt to nece'3sitate the spending of many dollars. BARRY'S BIG CARPET, BUG aad LDIOLBUM SALE Don't Forget That Battery, Ia Tip of Winnetka Dealer Winnetka Dealer Sees Leadership Coming to America As the world's money market has been transferred from London to New York, so will leadership in automobile styles from European to American control, according to Gould C. Davis, Hupmobile dealer of Winnetka. "America's new priority in motor car design was one of the significant features of this . year's automobile shows at Paris and London, Savs Mr. Davis who has made a study automobile trends a5 disclosed by the range of new models displayed. "While in the past it has been expected that American cars would follow the styles of European designers in their manufacturing, the impression one gains this year is just the reverse. Formerly American manufacturers went to Paris and London to get the trend of the year's modes in automobiles, as revealed by the creations of Europe's designers, but tbe latest an~ most beautiful types of Europe's automobile factories exhibited this year followed clo5ely the styles already announced in connection with the 1929 models of American cars. · 'D AVm G. BARRY of I'OR SALE . L and ll Auto Serviee llberal~o1Vanee lor JOur Old "While we have taken style leadership from Europe's producers, we can still get many valuable ideas from them in the mechanical details of car manufacturing, and · many representatives of the engineering departments of American automombite companies find it profitable to pay dose attention to ideas developed in the .engines and· chassis of their trans-Atlantic colleagues. "Hupmobile is keeping pace in Europe with its record breaking progress in the United States." 1111111111111111111111111111111111111111 illllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllll ii SROCK ABSORBERS IF you have been " holding oft"" from having a set of Houdailles on your car- here is your opportunity. We will give you a liberal trade-in allowance on your old instruments, regardless of make. You will not be forced to throw away your old devices, thanks to this offer! 01' Man Wiater Is Here Boadallle Trade·ln Moatb World-wide attention is foaued on Houd- aille RIDING COM· FORTI Double-acting u weU as hydraulic, Houdaille& are contributing more to the comfort, speed and SUCCESS of America's finest cars. The most critical engineers In America and EolOpe have made them standard equipment on Lincoln, Fofd, Pierce-Arrow, Cunning· ham, Stearns-Knight, Jordan, Nash Advanced Six, Chrysler 80 and 33 foreign cars. P·oteat YoUl' Cu as You Do Yousell Give your car a chance to serve y'ou during the winter as it does in the summer. A Pines Winterfront for your radiator, Weed Chains for your wheels and alcohol for your cooling system will serve as insurance against zero weather. . Don't wait and wish for Houd. ailles. Come and take advantage of our Trade-in · offer and ride in REAL comfort. Come in and let us give you a price on these necessities. SKOKIE MOTOR CO·. 435 Main Street AUTHORIZED Wilmette 955 THE MADISON GARAGE 620 Madison St., Evanston Ph. Greenleaf 1110 SERVICE UIIIUIIIIII-IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIDIIIIIIIIIIIIIIIIIWIIIIIIIIIIIIIIIHUIIIIIUUIIIIIIIIIIIIIIHIIIIIIIIIIIIUII