30 WILMETTE LIFE January 10, 1930 LORD'S: Fountain Square The Semi .. Annual Sale THE JANUAI Januar y · Sale of Cors~t.~ features newly . designed garments exclusive with Lord's Three exquisitely fashioned form-moulding corsets . made for us by a famous· maker, whose name we mav not mention because the January prices for these three features are so much lower than usual. of Oriental Rugs People who know and love fine Oriental Rugs wait for this sale-and take advantage of its opportunities. This time hundreds of antique and modern rugs are included. Satin Girdle Brassiere, $5.95 A sleek, fitted garment with uplift bust, elastic over the hips, diaphragm control. The brassiere-top is of swami cloth of the finest quality. The back is moderately low, for sunback and formal wear. Save as much as lf2 Satin Princess Girdle Satin Short Girdle $4.95 An admirable garment for the medium figure that is adapting itself to the clinging lines of the ne\V frocks. It is a little higher at front, and is boned lightly back and front. Lord 's-First Floor, East $2.95 A side -hooking narrow girdle for the young woman of slim figure. It has a little boning back and front-and inserts of durable mercerized elastic. January Sale of felt and velvet HATS $J.95 A large assortment of hatsreinforced by additions from our higher-priced of groups. Plenty black- brown. Hats for afternoon New ~1~ BRAS I Women's ·$59.50 to $85 An uplift ¥h lo straps that ros front . . of net in pale :sh Fur-Trimmed Coats Norma, broadcloth, imported mixtures; with skunk, kit fox, \Volf. A swami b)sier. picture abo'~ ' model in la,or $49.50 $ one of crepc.n bined , maye dressier wealt blue. red. Germania Chinchilla Coats $19.95 Reduced from $29.50. Well-tailored, and lined with wool plaid. In crimson, navy blue, tan, and green. Lord's-Second Floor -for street wear. Many are recent arrivals! Lord's--Second Floor Lord's: Fountain Square Lord's : Fountain Square