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"TO THELAIS 1iscV>U \,oui*r.Naioa A dvprtiser, aild dik a to isto <)the ladies", .besterhat!Tm I.was -wh they looked dheir best before a hot coo.tvbt o hmind their. freedom with, fertile field frqaî ti tgoods il s- yil nr devices for the horjie, appropriate costumes for each hôur and place and suitable gadgets for this , aiid that. And with that aNvakening -of a new f reedom they opened to you pcodu fln& open a -.~h h, .. a rich and fertile market for -your merchandise. Mere f man realized the ladies. knew how to buy . no", thcy ex un buy lis tic,,and socks. Statistics prove that %Nonen arc your best ar ihc'me in i)'cîe homes mnarket-. that thenîajority of buyingps for homes and fanijîjes is thecirs .when cor? Le m't band rd easilv here. 'they have~.~ the money to spend. In the territory served by the Chicago Suburban Qunility Group ar womn ith far more money to spend than the average. They are nistresses of fine homes in wvhich Many clUbs aliord fiLe makers e they are vitally intecsted.. They send rcide oa excellent public and private ,scbools and ýc ol e g es_ They entu.tai their clubs. They have time for* taking part nA :',-rjr t- in s po r ts and- recreati on. Nlany have thecir own cars, arcenebers of country clubs and riding academies. Thiey : , travý,el anJd d so. lu every phase of exis.tence, these wornie reflecta ",7nns clubýs and gi r.t ihrd 1> ouler foe qualir ry ,xn4 perClfcect audience for your advertising message. But their social and civie activities have developed Mang .':a ul~, ri!e L'lliflT.,,sr ýdL'r tien r t tof r 1 d1 ,rsan4d înyeiin ft in themii an unÙsual loyalty to thecir oVvn comulunitics. They do flot go far afield to buy, prçferrihng here a mnarket for quah;ràV nrJardse, to patronize thcir local businesses. Vour vertiing message ciee i h ight, publications of, the Chicao Sufburban Qual1hy Oroup will reaithemthroghchnnlsinwhc teyhae heutos onidnc. n __gae À à -4 4 44nlil'Z _r f.OAK LEAVES HIGHJLAND PARK PRESS, MAYWOOD HERALD LAKE FORRSTER, 44.IGLENCOE NEWS WJLMETTE LIFE. WINNETKA TALK EVANSTON REVIEW