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Alâ€" ook igh the ini, lini arâ€" an ni ni ni hi ni es rA_n(l,ln'mgrmvmg things sit up and take notice. g __â€" Advertising is like that. ysd : e â€"â€"â€"â€"â€"~Sgles don‘t grow where sceattered showers of metroâ€" 3: politan and nation,lâ€"sdvofliting fall. & It takes a veritable downpour of â€" concentrated advertising, especially in times like these when the $4 crust of resistance is hard. § : Of course before there can be any crops, seeds must be there and the ground must be fertile. There are plenty of these two factors in the fertile Cow ""my, *\ e f C e e opronntaes s /\/\;\' >T'~â€"-\\ ///4"//?” f o ~A shower won‘t do what a downpour will. For in Nature, we find a sound basis on which most any business can be conducted. And especiâ€" ally this advertising business. ; Ask any farmerâ€". . . or watch your own garden Scattered, intermittent showers are not in â€" producingâ€"profitable â€"crops. : Then Aquarius . . . in another mood. ... ._riding â€", on .black storm clouds . ... empties his watering pot on the parched earth.â€"A regular _ downpour! _ galore . . . and wealth indicates buying power. _ ra;n all over the richest of this suburban territory : through the eight publications of the Chicago ; . _ Suburban Quality Group. Your advertising mesâ€" es se sage in them will make sales bloom. § t Wllynotuhlllp!ronflctm'-my'ddoiu CHICAGO ~~~ }fg@enmamam < Do it TODAY! : : _ SUBURBAN QUALITY ... and make for a bountiful harvest. * __ ‘:\: ‘.\\x\;\&\‘Q\‘\mel""[‘”’5"//;/%/7’?, e l nE â€" 7*"'_7 *â€"â€"â€"1016â€"17â€"18 WILLOUGHBY TOWER * _Phone: CENtral 3355 . . to stimulate sA «<<o 1 SAaath .14 Te rmaata , stt + hasc. : n * “\\'[\“;_ffi \ ”:’:-/l_é‘/" + * * much help I\r?lyr?h l yesyvey=f j 4 / J 22 VE \\W 4 / /;é;},m/ {r/// fi"' 4 \Y\ § \\‘H"‘%‘%// / nerminmnd on chake ‘There‘s a willingness on the part of the 221,000 people who live here to buy if asked in the right way .. . a willingness not found anywhere else. ‘They are only awaiting that localized downpour 4 * ‘j10 EVANSTON REVIEWâ€"_â€" WILMETTE LIFE _ â€" WINNETKA TALK 7 GLEN&OE NEWS _ LAKE FORESTER _ MAYWOOD HERALD _ .z ut $ «/7 7L, HIGHLAND PARK )1 OAK LEAVES *{ 49