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Pag* 2 NORTHWEST HERALD Section C Friday, July 12, IMS International 'Big Three' possible in next decade Domestic automakers are link­ ing up with foreign manufacturers at a pace that could consolidate car companies into a few interna­ tional firms within 10 years. According to senior economist John Hammond of Data Resources Inc., "There will be 25 names, but the linkage will in ef­ fect create three or four com- panies.It will probably take five to 10 years before all lines become clearly visible." These links are nothing new; many began during the 1979 energy crisis and have increased during recessions. "Everyone has an advantage in some areas such as production, distribution or marketing," Hammond added. For example, the GM-Toyota Joint-manufacturing venture in Fremont, Calif., is a mutually beneficial situation. Until recent-, ly, Toyota was limited by import restraints, and GM had a manufacturing-cost problem and a vacant plant. Toyota guarantees substantial growth, GM learns manufacturing techniques, and a strong link is in place. Cost is another consideration. Domestic and foreign carmakers can keep production costs down by working together on development and manufacturing, and then marketing separately. Even with three or four super firms, concludes Hammond, "there will still be some specialty manufacturers such as Mercedes- Benz and Jaguar." IZnruH'lVUSH IS AfJ zo ANTIQUE <D Cadillac, Italian style *> Americans' growing taste for European luxury cars has helped create what John 0. Gret- tenberger, Cadillac general manager, calls "small pockets of opportunity born of the splintering effect of precise taste." In an effort to capture part of that market, General Motors Cor­ poration's Cadillac division in Detroit is working with Pinin- farina S.p.A. of Italy on their new Allante coupe. Pininfarina will provide Cadillac with 7,000 Italian- designed Allante bodies a year; Cadillac will install the engines. The Allante, which is expected to be available in 1967, is a sporty two-seater estimated to cost more than $40,000 -- a price that makes it an "ultra-luxury" auto. The image of Italy fits a niche. Cadillac has planned this line to compete with other luxury vehicles vehicles created in Europe. BMW, Sab and Mercedes, for example, have increased their share in the U.S. luxury market from 21 percent to 35 percent in the last five years, and Cadillac hdpes to help meet the demand created by "aspirational, am­ bitious and athletic yuppies," con­ tinued Grettenberger. "The Italians do very good things -- not radical, but long- lived, classic things. With the Allante, we are looking for a car that can put a lasting halo around our whole production line," he ad­ ded. If you'v* had your car for 25 years, it it officially an antique and qualifies for special license plates. ̂ Sales of service contracts up Most car buyers think of options as being sunroofs, air conditioning and power windows. But one of the hot­ test-selling automobile options these days is the extended-service contract. A "Wall Street Journal" article reports that contracts are price from $175 to $1,365 and cover me­ chanical breakdowns long after the manufacturer's warranty expires. "What people are doing is paying several hundred dollars up front for some service they may or may not need a few years down the road," said John Fobian, director of engi­ neering for the American Automo­ bile Association. "It 's like insurance." Oen of the main reasons this busi­ ness has grown is because car own­ ers are keeping their cars for longer periods than ever before, which means the cars are more likely to face costly breakdowns. Sales rise in March The domestic auto industry sold 193,625 cars through early March, up 3.1 percent from last year. The seasonally-adjusted annual selling rate is 8.4 million units. Ac­ cording to market-share figures from "The Wall Street Journal," General Motors leads with 53.5 per­ cent, followed by Ford Motor Co. (27.6), and Chrysler (14.7). Ameri­ can Honda holds the next highes market share with 2.3 percent with American Motors holding 1.4 and Volkswagen coming in with 0.5 percent. AREA AUTHORIZED NEW CAR DEALERS There are about 100 companies (including the Big Three auto mak­ ers) that offer contracts through dealerships. Many dealers feel ex­ tended-service contracts help them develop stronger relationships with customers. According to Jim Caplinger, own­ er of a Chrysler/Chevrolet/Oldsmo- bile dealership in Arkansas, a cus­ tomer is a lot more willing to have all the necessary work done when the car is covered by an extended- service contract: "It's a way we can build a good relationship with customers so they keep coming back." AMERICANS LOVE LUXURY According to a recent article in "USA Today," the luxury-car mar­ ket is reaching the middle of what is expected to be a nine-year boom. Sales of luxury cars (loosely de­ fined as cars ranging in price from $17,000 to $57,000) began to take off when the recession and enery con­ cerns faded in 1981, and boom sales are expected to continue as Yuppies climb the professional ladder. Luxury cars represent status, and according to Ford Motor Co. econo­ mist L. Raymond Windecker, "Lux­ ury cars provide a sense of econom­ ic security. All's well with doctors, lawyers and basketball players." To meet the growing demand, Mercedes and Lincoln are adding production capacity. Honda Motor Company is also working with Aus­ tin Rover Ltd. of England to create a luxury, executive-style car. No details have been release on the vehicle, but marketing plans for the U.S. will be released shortly. HANSFORD CHEVROLET $n C Goodwrench mw PER HOUR Service All GM Cars & Trucks Service toaner by Apoointmenl Route 47 In Huntley (312)669-5155 tHt no lime eou«t»" sunt HANSFORFS ÎPl * BUICK McGRATH BUICK 945 E.Chicago, Elgin 312/695 6700 JERRY BIGGERS Chevrolet, Inc 1385 E Chicago St., Elgin 312 7^2 9000 GMC HERITAGE GMC 909 E. Chicago St., Elgin 312 742 4900 HONDA McGRATH HONDA 945 E Chicago, Elgin 312/695 6700 i. | ^ftCHRYSLER Plymouth FENZELMOTOR SALES Chrysler Plymouth Cars Dodge Trucks Dodge Cars 106 S State, Hampshire 312 683 2424 DATSUN MAZDA HERITAGE MAZDA 909 E. Chicago, Elgin 312 742 4900 PONTIAC m HERITAGE PONTIAC 909 E Chicago St.. Elgin 312 742 4900 BROTHERS DATSUN ! SUBARU 1040 E Chicago St., Elgin I 3V2 888 2030 1 ALGONQUIN IMPORTS S^les 4 Service 3722 E Algonquin Rd ' (R'e 62) Algonquin 312 658-4100 FORD \ BERGADON DANZ FORD, INC. 151 N State, Hampshire 312 683 3100 TOYOTA TOYOTA VILLAGE 900 N. LaFox (Rte. 31) South Elgin 312 741 2100 JIM DANCA OLDSMOBILE RT. 31 & 176 CRYSTAL LAKE 815-459-2288 Providing you wi th the same qual i ty products and service at the same locaTion by the same owner tor over 29 YEARS! dL. m-. % A.P.R. ON THESE SELECT MODEL 1985'S (A.P.R. DOES NOT APPLY TO U$ED CARS) GREAT PRE-OWNED CARS...AT HOT SUMMER PRICES! 1965 OLDSMOBILE CIERA SEDAN '11,495 1984 OLDSMOBILE CIERA CPE '10,495 1914 TOYOTA CELICA CPE 1 9,995 1913 BUICK RIVIERA CPE *12,995 1913 OLDSMOBILE DELTA CPE.. 1 7,995 1983 NISSAN 2 DOOR..... 1 3,995 1983 B0ICK REGAL SEDAN 1 6,995 1983 OLDSMOBILE DELTA SEDAN 9 8,995 1982 OLDSMOBILE 98 REG. SEDAN 9 5,995 1982 CHEVROLET PICKUP ' 6,995 1982 OLDSMOBILE DELTA CPE 1 6,995 1982 CADILLAC C.D.V $ 10,995 1982 CHEVROLET CAVALIER SEDAN 9 4,495 1981 BUICK REGALSEDAN $ 3,995 1981 MERCURY COUGAR CPE $ 4,995 1981 BUICK REGAL CPE 9 5,995 1981 OLDSMOBILE 98 REG. SEDAN „• 7,995 1980 FORD LTD CPE.. 9 3,995 1980CHEVROLET CITATION CPE 9 2,495 1980 TOYOTA CELICA CPE... 9 4,995 1980 PONTIAC BONNEVILLE CPE. . 9 5,495 1980 BUICK SKYLARK SEDAN 9 4,495 1980OLDSMOBILE OMEGA CPE 9 3,995 1980 CHEVROLET CAPRICE SEDAN ...9 4,995 1979JEEP WAGONEER 9 3,995 1979 OLDSMOBILE DELTA CPE 9 3,995 1979 PONTIAC SUNBIRDCPE.... 9 2,995 1979 BUICK LeSABRE CPE 9 2,995 1979 FORD E3SOVAN 9 7,995 1978 FORD LTD WAGON 9 1,495 1978 CHEVROLET NOVA CPE 9 1,495 1978 CHRYSLER LeBARON WAGON 9 3,995 1978 CHARISMA TRAVEL TRAILER .9 7,995 1977 BUICK RIVIERA CPE .9 3,495 1977 CADILLAC S.D.V 9 2,995 1977 OLDSMOBILE CUTLASS SEDAN ...» 1,995 1976 PONTIAC SUNBIRD CPE... 2,495 PI GM QUALITY SERVICE PARTS Irl GM QUALITY SERVICE PARTS OINIRAl MOTORS CORPORATION Keep That Great GM Feeling with Genuine GM Parte. GENEROUS GMAC &BANK FINANCING AVAILABLE HANSFORD CHEVROLET BUICK RIVIERA $|4 ME option, 9130cartifiadmiiot I #9 '5995 *9995 <10,495 <8995 1984 loodod, ovory 1983 CAVALIER TYPE 10 HATCHBACK 4 cylinder «v8emeHc, power sleering, power bfflitc, foor <l>foQper 1983 MAZDA RX7 SPORT COUPE 6 tpood. wMi only 14,116 cortMlod mttat 1983 OLDS REOENCY till, crulao. window*, locks, oh 1983 CHIVY CAPRICE WAGON iitoto, 3 toon, local ono ownor 1983 OLDS CUTLASS CIERA LS SEDAN V6 dwMl. Ml, cruito. ttoroo, air, loodod 1983 BUICK REGAL SPORT COUPE Lot* o» goadiot, 14,160 cortifiad milo* 1982 BUICK CENTURY REGAL 4 DOOR V6, automatic, •*. roar dofoggor 1982 PLYMOUTH RELIANT WAGON 4 cylindor, automatic, powor Mooring, air 1982 DODGE ARIES SEDAN ' 4 cylinder, 4 tpood, original ownor 1982 CHEVY CITATION HATCHBACK SEDAN V6, automatic, air, 1 owiw 1982 BUICK RIVIERA Burgondy, VS. ovary option, 37,116 miiot 1981 CHEVY CITATION HATCHBACK SEDAN V6, auto, bucfcot aoata, air 1981 CHEVY CITATION 2 DOOR HATCHBACK * V6, automatic, ON, powai tiaaring, powor kxokai, I ownor S 1980 CHEVY CHEVETTE , « cyI.. auto., original ownor 1980 PONTIAC FIREBIRD COUP! V6. automatic, tlaiao, OH, doih bluo 1979 TOYOTA COROLLA COUPE Automatic, on, I ownor 1979 CHEVY CHEVETTE 4 cyl., auto., 1-ownor _ 1979 CORVETTE T-TOPS Automatic, tilt, crmta, an, 31,260 taitilivd miiat 1979 OLDS CUTLASS SUPREME COUPE aOMtnotfcrTl.1. . 1979 CHEVY IMPALA ' SEDAN V0, automatic, tilt, ciu»we. an 1979 LINCOLN MARK V COUPE loodod with option., PhtuKin tool 1979 FORD T-BIRD COUPE Spiil Molt, tilt, crone, on 1979 CHEVY CAPRICE •stato Wagon, VI. auto., tilt, crulao, olr *6995 '8995 •6995 '3995 •3995 '5495 •10,995 '4895 *4895 •2495 '4995 •2995 •1995 11/195 •3895 '6995 •3495 '4495 TRUCKS! 1984CHEVY PICKUP.. 4x4 SILVERADO MMVl V8. auto., tilt, crulao. olr | | 1984 CHEVY S-IO (fAAI PICKUP *6995 V6. 4 tpMci, 1600 lb pay loud, I owrr*f w # m W 1984 CHEVY BEAUVILLE VAN V. ton 8 puutnyei »on, till, ciuitc, ON 1983 CHEVY S-IO BLAZER 4x4 V4, auto., olr, Tahoo oqulp. 1983 CHEVY SIO 4x4 LONGBOX PICKUP V6, 4 tpood, local one ownei 1983 CHEVY S-IO SHORTY PICKUP 4 cyl.. automatic. I ownor 1982 PLYMOUTH VOYAGER TRAVEL VAN 9flQOC Till, cruita, ttaiao couotta u Vf f V 1982 CHEVY 4x4 SILVERADO PICKUP 6.2 diotai, automatic, air, cruito, ltoroo, 8600 GVW, block boauty 1981 FORD WTON 302 V8, automatic, local ono ownor 1980 CHEVY % TON 4x4 PICKUP 8600 GVW, V6, automatic, I ownor 1979 CHEVY *A TON SILVERADO PICKUP 41-4, tilt, cruika, V8, outomatk, air ' 1979 CHEVY LUV tlMi LONG BOX PICKUP 91 Wj 4 cyl.. 4 tpood, with cop • • » • 1978 CHEVY 4x4 PICKUP CLASSIC V8, auto., good work truck 1978 CHEVY BONA VENTURE VAN VB, automatic, oir, tilt, cruito *11,995 *8995 *6995 *5495 *8995 *5895 *5995 *5995 1978 CHEVY 14 TON 305 V8, automatic, 31,04$ i •1995 •5995 •4495 9 A.M. -- 9 P.M. Monday-Friday Route 47 In Huntlay (312) 669-5155 0TNE tlCllTTlf C0UNTIT Of HE* HMSFOMPŜ I