Lake Scugog Historical Society Historic Digital Newspaper Collection

Port Perry Star, 23 Dec 1974, p. 43

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® Those toys tucked under the Christmas tree prob- ably are subjected to rougher treatment than almost any other Yuletide gift. From the time the youngsters come racing down the stairs on Christ- mas morning 'til'long after the fabled day is but a pleasant memory, toys take a beating. } Since Americans will spend over $4 billion on toys this year, the leading toy manufacturers are do- ing their utmost to assure that consumers receive good value for their money. One method of produc- # Right up our alley! Being able to wish our loyal friends . patrons season's best, sincere thanks. CENTENNIAL LANES VIV and JIM RIDER, Prop. a Old Anglican Church, Greenbank, Ontario Now Greenbank Centennial Hall To the people of Port Perry, Reach and Scugog who supported us so well in- 1974 we wish a very MERRY CHRISTMAS and a Prosperous and Happy New Year LAKE SCUGOG HISTORICAL SOCIETY SCUGOG SHORES HISTORICAL MUSEUM ing better quality toys is to select better quality materials and the nation's toy-makers are constantly upgrading their materials, especially in' the area of plastics. _ : Among the most rugged thermoplastic materials are Tenite cellulosics, sup- plied by Eastman Chemi- cal Products, Inc. Featur- "ing high impact strength, outstanding clarity and excellent colorability, Ten- ite cellulosics include ace- tate, butyrate and propio- nate. Fisher-Price Toys, a di- vision of Quaker Oats Company and the world's largest producer of play- things for pre-school chil- dren, utilizes Tenite cellu- losics for nearly a dozen different toys. The com- plete housing of the "Roly Poly Chime Ball," for ex- ample contains two types of Tenite butyrate -- the clear version and a blue- colored variety. Clarity and toughness were prime requisites in choosing materials for the Chime ball. The dome had to be clear so that the toddlers can view the tiny animal figures activated by rolling the ball. At the same time, the dome had to be especially durable to withstand constant drop- ping and other rough treatment. Following ex- tensive testing, Fisher- Price determined that Tenite butyrate in clear and color formulations measured up to its strin- gent specifications. Today rugged cellulosics can be found in several other best-selling Fisher- Price toys, including the Corn Popper, the Rattle Ball and the Music Box Clock-Radio. PORT PERRY STAR -- CHRISTMAS EDITION 1974 --19 Letters Ove There's something special about Santa Claus in a small southern Indiana town where the famous Christmas legend has be- come somewhat of an every- day reality. This town with a popula- tion of about 300 year-round residents, and a family of deer, is the jolly old gent's namesake home -- Santa Claus, Indiana -- as well as the home of his helpers, and the location of his overflow- ing mailbox. A unique landmark at Santa Claus is the U.S. Post Office near the intersection of Indiana highways 162 and 245, and next to the entrance to Santa Claus Land. There is nowhere in the world where you can find a post office like this one. Its architecture is that of a stone-fronted fairyland castle in design and while the community has but slightly more than 300 year- round residents this post office each year is flooded with about four million pieces of mail. The bulk of all this mail comes around Christmas time to receive the cherished Santa Claus postmark. Still others arrive addressed simply to "Santa Claus, 47579." Letters addressed to "Santa Claus" represent the tens of thousands of chil- dren's "want lists" that foretell visions of Christ- mas morning, promise cook- ies and milk, and extend best wishes to Santa, Mrs. Claus, and Rudolph. And, to the delight of children everywhere, all of these let- ters receive an answer from Santa Claus. This unique practice dates back to the late 1920s when Robert L. Ripley popularized the town by featuring it in an article in his "Believe It Or Not" column. After the article appeared, mail began to mushroom, especially 5% rflow Mailbox ~ BR Now THE Most FAMoUs RESIDENT in the town of Santa Claus, Indiana, population 300, is Santa Claus himself who re- ceives well over 100,000 letters annually from children across the country and around the world, As Santa Claus in costume and Jim Yellig out of it, a 42-year career has been devoted to making sure letters are ered. letters addressed to "Santa Claus." Tourists with children al- so started to arrive and make visits to the post office with their Christmas mall, following in the steps of Ripley who also sent his Christmas cards through the office here as proof that there was indeed a Santa Claus -- as verified by the postmark. For over 40 years, children have met Santa himself, played hy Raymond Joseph "Jim" Yellig. Besides taking up the role of Santa Claus at the Santa Claus Post Office in the ear- ly 1930s, Yellig also em- barked on a project that now involves much of the community of the Santa Claus, Ind. area. He noticed that the incoming letters were being stored away be- cause there were too many for the postmaster of the day to answer and took pan in hand, along with his wife, to make sure children who cared enough about Santa Claus were answered. Pope's Yule instructions Pope Gregory I in his instructions to missionaries on Christmas festivities sent out, from Rome in the year 601: "The people . . . should celebrate a religious feast and worship God by their feasting, so that still keeping outward pleasures, they may more readily re- ceive spiritual joys." 7 (Christmas is a winter wonderland, covered by a blanket of pure white snow. We © Grant Menzies Motors and Staff extend to all send you our warmest wishes and a hearty "Thanks."

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