Lake Scugog Historical Society Historic Digital Newspaper Collection

Port Perry Star, 24 Aug 1977, p. 6

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6 -- PORT PERRY STAR -- Wednesday, Aug. 24, 1977 The Classifieds: they're entertaining,informative . Nee BAT HEN TRUCKS Buy, sell, hire, rent, swap, barter, give away. No matter what you might be looking for, chances are you can find it in the classi- fieds. The classifieds of course are an important aspect of any newspaper, large or small, and the Port Perry Star is no exception. We've heard of some who buy the Star and read noth- ing but the classifieds. Others tell us they are the first pages they turn to, reading them faithfully be- ~ fore going on to the rest of the paper. It is probably safe to say that there are few indeed who read a newspaper without spending at least a couple of minutes Still in 1952, carrots were on the market for a dollar a bushell, delivered, too. Cedar fence posts were sell- ing for 40 cents each, 'And bricklayers were in demand for work on the Port Perry Public School building. The Toronto union rate of $2.35 'per hour was being offered. Going further back in time, to 1942, when Canada and the world was in the middle of war, and the 'pages of the Port Perry Star were filled with news from the fronts and ads extolling those at home to Buy Victory Bonds, a local hairdressing establishment was offering the following: "Shampoo and wave for 50 cents; Marcel for 75 cents; manicure for 35 cents, and permanent waves at $1.95 and up." It would seem from read- ing the classifieds of the 1940's and 50's that farm fences were in poor repair, as farmers advertised often |, that stray animals had been found. The ads usually ran like this: "Found on my property, one heifer. Owner may claim by identifying same and paying for this ad." With Port Perry sur- rounded by a thriving agri- cultural region, Star classi- fieds have been used to buy and 'sell just about every- thing on the farm from "a number of chunks, about 100 (continued on page 8) glancing over the columns, In one form or another the classifieds have always been a part of the Star, and their popularity as a service to the public has grown over the years. In the 1950's for example, the classifieds took up a couple of columns on one page. Today, the Star often carries four pages of columns, most of them from private individ-- uals who have something to sell, rent or give away. And while the classifieds do provide a useful service to the public, they can in themselves make fascinat- ing and at time humerous reading. In fact going through the old issues of yesteryear is like stepping back in time. While many of the classi- fieds of years gone by offer- ed pretty much the same _ things as today, one can come across a few surpris- ing items. For example, in July, 1963, one had the chance to buy a "man's heavy duty bicycle, with knee action and balloon tires" for $20. And in June of that same year somebody was looking for "Live Poultry. Also new goose and duck feathers and ticks. Best prices paid." Farmers today might be interested to know that back in 1963, a new John Deere bailer was selling for the "special price of $1795." That may not have been a bargain then, but at today's prices...... And speaking of bargains, how's this for a sale of "seamless micro-mesh 'nylons special at 49 cent per pair, or three pairs for $1.45 Also face cloths at six for 59 cents in the summer of 1963. Save 6% The 1978 Models are just around the corner and will increase 6% or more in price. This makes now an ideal time for you to take advantage of our already low, low prices! Good Selection of Most Models!!! SPECIAL DEALS ON VEGAS & MONZAS IN STOCK, WHICH WE WILL SELL TO THE PUBLIC AT DEALERS' WHOLESALE INVOICE PRICE. STOCK NO. 546 1977 VEGA HATCHBACK Equipped with buckskin cloth trim, electric rear defroster, 3 speed automatic transmission, white wall tires and AM radio. This car is finished in light gold paint. Suggested list price is $4449.20 $ 94 OUR INVOICE PRICE 3953 ALSO YOUR PRICE ... STOCK NO. 486 1977 VEGA KAMBACK STATIONWAGON R Equipped with cloth trim, eleciric rear defrost- er, 3speed automatic, custom wheel discs, white walls, AM radio, deluxe bumpers. This car is finished in Firethorn metallic with black plaid trim. Suggested List Price is $4723.25 § 10 OUR INVOICE PRICE & ALSO YOUR PRICE ... Relax, put your feet up, and turn to the classifieds. Iriformative, sometimes entertaining, they have al- < ways been an important part of any newspaper. = UL Te Lg Back about the same time 8 STOCK NO. 524 somebody looking to get * 1977 MONZA TOWNE COUPE nto) He apiary business Xr 2 Equipped with cloth trim, body mouldings, vinyl mig a he LU roof, electric rear defroster, sport mirrors, bee hives, and 15 empties in DEK K y H automatic transmission, power steering, white good condition." J oR E wall radials, AM radio. This car is finished in Some of the classifieds = 'iE dark brown metallic & trimmed with Buckskin. read like they might have : Suggested List Price is $5279.30 interesti g our wvaice price « SAG FQ I Sn i en ek B Sc ALSO YOUR PRICE .. [one from the winter of 1952 PONTYPOOL ~~ ¢ brary. Biel AN Ye 2 54,00 OFF WITH PRESENTATION OF THIS AD = 7 % Sales Tax and $23.00 'License pants, shirt and sweater on E !F CUT AND WRAPPED ON OUR PREMISES. : Plates are extras on these examples. highway near Port Perry." . . : Whether or not the owner ® Cutting & Wrapping - 9 Ib. : WE NEED TRADES SO WE CAN claimed them, however, will E VT : g * PAY THAT LITTLE BIT EXTRA never be known. =o Quick Freezing - 2 Ib. : 4 TO MAKE YOU HAPPY WITH (Cars, iy Rig E a i E _ i always been a n i E mares | (OR OT We | fechas and noe, © © Beef Killing - '8.00 a head 2 : ' 1952, a Plymouth Coupe, Eg Sales Leasing Service 1 vintage 1933 was up for sale i} 1 Concession South of Pontypool E : for $150. That same car: E On Manvers 2nd Line, 2 Mile East. g today would probably be a 8 Orono: 783-5894 Oshawa: 725-4245 gE ¥ collector's item. AO FNP ERE NFEEE SBR ENE EN EE EWS

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