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PORT PERRY STAR -- Tuesday, May 10, 1988 -- $5 Viewpoint by John B. McClelland The Do's and the Don'ts Every week as editor of this paper, | receive sev- eral, no numerous requests from people wanting a publicity article" printed in the next issue of the ar. We really have not set policy on these kinds of articles, and we try to be accommodating, especially for non-profit community groups and organizations who want to publicize an up-coming event. But we make no promises that an article will ap- pear in a specific issue, and I've had my ear blasted on many occasions when an article got over-looked or lost in the production-day shuffle. Many organizations like to buy a bit of ad space (which assures their message is printed) and submit an article for publication the same week. As | said before, we try to accommodate commu- nity groups in getting their publicity articles printed in the right issue. But let me give you a few tips right here on how your article will stand a much better chance of ap- pearing in the issue you want it to appear in. Do not walk into my office on a Monday with a hand-scratched slip of paper and say "here, make sure this gets in tomorrow's paper." That will virtually guarantee it will not appear in the next issue. _If you really want to get my attention, submit the article the prior Friday, typed, double spaced and in complete sentence and paragraph form. There is nothing that turns me off quicker than a publicity article in point form, hand-scratched with arrows and squiggly lines all over the page. press releases. If you belong to a group or Olyanizetion that wants publicity, appoint someone who can type, or or write legibly, and someone who can put together sentences and paragraphs. Hand deliver or mail your press releases. Do not call the office and ask that it be taken over the phone. If you are planning an opening, a ribbon cutting, a reception or whatever, and you would like a photo taken by a Star photographer, schedule this on any day of the week except Monday or Tuesday. And give us a few days advance notice, please. A big part of the job of any community newspa- per like the Port Star is to provide information to the community. But you can make our job a lot easier by following the basic steps outlined above. Don't ask me or any of the staff here to write or re-write your news releases. Mail them or bring them to my office in person, clearly written in paragraph form, on the Thursday or Friday prior to the issue of the paper. Do this and you'll see the editor smile once in a while, and the chances are excellent you'll see your publicity release in the issue you want it to appear in. Try me on a Monday morning and you will see (and hear) the editor snarl. And here's another little bit of advice on how to get on the "good side" of the editor. Don't stop me in the street or the Post Office and say "oh, by the way, our group is having a function next Thursday night, could you take a picture for the paper." Please, phone the office, give me the date, time and location, or leave same with front desk staff if I'm not in. | don't carry my schedule/ & appointment book in my pocket. Enough said on those topics for now. | have no problem providing free space for publicity items in the pages of this paper for community groups and organizations. But there is a right way and a wrong way to go about it. I've just out-lined some of the do's and do not's. KNIFE IN THE BACK Remember not too many years ago when the country was aghast at the way the Conservatives engineered the demise of then Party leader Joe ark? Well, poor old John Turner is feeling the same kind of heat. A lot of Liberals in the country don't like the way John has performed as Party leader and the knives are clearly out and all pointing right at his back. He says no way he'll resign. He's hanging in for the next election and plans to be the Prime Minister when all the votes are counted. Brave words. Frankly, he has been a disappoint- ing leader of the Liberals. With all the fodder served up by Brian Mulroney and his gang, Turner and the Libs are still stumbling along in third place in the polls. Turner no doubt will survive to fight one more election, likely this fall. But as the Liberals continue to consume each other in public, the NDP will be laughing all the way to the polls. All those voters who might want to vote Liberal because they can't bring themselves to vote Tory under any circumstances will be looking very care- fully at Ed Broadbent as an alternative. Unless Turner can perform some kind of mira- cle, line the Party faithful up solidly behind him, and | simply don't have the time to re-write your (Turn to page 9) 2 2 + 2 37 Yesterday's Memories 35 YEARS AGO : Thursday, May 14th, 1953 Fifty Canadian girls will sail next week for the Coronation in England. Among these girls is Port Perry's Jean Samells, who along with the others will be a guest of W. Garfield Weston. At the Kiwanis Music Festival in Peterborough, Miss Don- na Samells placed second in the Piano Solo Class under 13 years. Donna obtained a mark of 86. William Brock, son of Mr. and Mrs. Arthur Brock will sail May 21st to attend the Coronation. 30 YEARS AGO Thursday, May 15th, 1958 Mr. Paul Delaney of Port Perry received his graduation diploma at a ceremony held in Trinity United Church, Toronto on May 6th. Mr. Clayton Love, Mr. Arnold Roach, and Mr. Glen Hill, have been notified that they are winners in the General Motors Golden Milestone Contest. 20 YEARS AGO Thursday, May 9th, 1968 Between 700 and 800 Liberals crowded into the R.H. Cornish Public School last Friday evening and elected Norman Cafik, a 39 year old businessman, to carry the Liberal banner in the newly formed Federal Ontario Riding for the June 25th election. The only charter member of 30 years ago and still a member of the Port Perry Lions Club, Roy Cornish, cut the huge birth- day cake on display at the Club's 30th Anniversary Celebration last Monday night. Mr. Edgar Leask celebrated his 80th birthday on April 28th when 37 relatives enjoyed a dinner party in his honour at Port Perry United Church. Mrs. Gladys 'Archer, Port Perry, was in Toronto recently where she attended a welcome home party in honour of her granddaughter, Wendy Brydon, R.N., who just returned from India where she worked at the Christian Medical Centre for the past 18 months. 10 YEARS AGO Wednesday, May 10, 1978 Eight juveniles and 16 youths from the Blackstock area received over 100 charges by police after a six-week investiga- tion. Charges included 69 for break and enter, 10 for possession of stolen property, 6 for wilful damage and one for assault. A petition signed by 30 business people within the designated area of the proposed BIA (Business Improvement Area) was presented to council, which effectively defeats the formation of a BIA for downtown Port Perry. Employees of Flamingo Pastries held a buffet and party at which plant supervisor Dorothy Bourgeois presented a flamingo sculpture, by Bill Lishman, to Mrs. Marj Jackson. Flamingo Pastries has been purchased by Vachon Foods Ltd., of Quebec. AE SR TE MASE SETS TS TH eters Woman should pay for gasoline To The Editor: Just a little note to the woman in a brown sedan who pulled into one of our local gas stations on the morning of Wednesday, May 4. My son pumped gas for you. He says you told him to fill it. After letting him pump thirty-six dollars of gas into your car, you The cost of land To The Editor: I have read recently in your paper different peoples views on the current high price of real estate not only in this area but in all the radius of Metro. I believe the point that was missed & the most important fac- tor is land, the lack of lots. You can't build a house if you don't have a lot. If lots are scarce, and they are; it not only drives up the price of lots but houses as well, ~ both new houses & older homes. The idea of controlled growth by municipalities large & small, may have only contributed to our present housing crisis. There is plenty of land suitable for hous- ing. Small farms uneconomical to farm, abandoned gravel & sand - pits without disturbing larger good farm land. The problem lies with the slow process of allowing the development oi residential lots. Basically most people want a good sized lot 14 to '. acre on which to build a decent sized (Turn to page 11) EE LEE informed him you only wanted twenty. You say he was wrong, he says you were wrong. Whatever, it makes no difference. The customer is always right. What really infuriates me is the gall of you to be able to drive away with thirty-six dollars of gas in your car for which you refused to pay more than twenty. My son is working to put himself through college, must pay his own tuition, books, transpor- tation, and car insurance. You just cost him three hours pay toward that amount. A trivial amount to you maybe, but cer- tainly not to him. Any decent person, even if the gas attendant was wrong, would have arranged to pay the dif- ference. After all, the gas is still in your car and you would have had to buy it sooner or later. So while you chuckle over the extra sixteen dollars of gas you got for free, just remember that it wasn't free. My son has to pay for it by working three hours for nothing. There are some nice people in Port Perry, but there's always one rotten apple isn't there? I hope you sleep well tonight. Maria Newman, Port Perry. Great show! To The Editor: Congratulations to our Choral Society for a grand performance. Countess Maritza was never treated better. Just a delightful evening. Sincerely, N.R. Caswell, Port Perry. to the editor. Letters to the Editor ... our policy It has always been the policy of this newpspaper to encourage our readers to make use of the letters to the editor column. Our readers have a right to freely express their opinions and view- points on just about any subject, and we feel that a lively letters column helps make a better community newspaper. We insist, however, that a letter writer sign his or her name. On rare occasions, we will agree to with-hold publication of a letter writer's name, if we feel there are very good reasons to do so. Under no circumstances will this paper print an anonymous letter While we enjoy receiving letters from our readers, we must con- tinue to insist on knowing the identity of the writer. ]