McHenry Public Library District Digital Archives

McHenry Plaindealer (McHenry, IL), 1 Nov 1928, p. 8

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• • > ' «fW^FW,Jl^<!iW|^.p 1 MI nii^ii ,rf: \ THE M'HENRY PLAINDTALER, THURSDAY, " - -r> - '••"(• =A. *• ' ' > N; v"» r2?4>' ->/•'.£-">>s 7MW " 'Wll'll I. ' 11 1 ^Mii||Mj|h,tj||iaii|^^T|.-|,^|rj,Ynnif|||rt||j^i<tMiMijfai<M^ .. •.T-i^lf.-..,. ,. ,.,. 1t|||-fi lv#5" TKI AtrCTIOlf SALES B, Herbert J. Baugh g In Chicago's Loop Stored during the lioliday season, you may notice a red 0- I Coi •erns; also a capper strenuously announcing, "Sale by auction," giving ' ?Jbedestrians an invitation to step in- » Jide and buy tjieir gifts at cost. Entering one of these shops you will find 1j»n a raised platform a well-groomed Auctioneer who states, "Gentlemen, for advertising purposes and to gain your confidence, we are giving away % , Useful articles. It is not often you have a chance to do business with a f: reputable firms like ours, whose only ?• stipulation is that th free gifts must > Hot be opened, our reason being not to cause dissatisfaction among customers as it is impossible to donate to everyone and those not fortunate may be disappointed. Now please hold up your hands, who wants something for nothing?" , . "Thanks, plenty of customers," and «• he distributed about six or eight sealed envelopes tossing some of them . amongst the trowd. "I will give you another chance," he continued. "These ? ten small boxes contain an article rey, ~ tailed from $1.00 to $1.50. Who will give me fifty cents without making ^ iny examination?" Some cappers " ftarted to buy and soon he was jing- |5 ^ling ten half dollars which he held up, % then said with a smile, "I certainly am gaining confidence and the men who responded will have no regrets. All if tfou buyers step forward, here is your tnoney back, for I appreciate your faith, and this is real advertising in • which you gain the benefits." "I am now going to give you another chance to get something for nothing. I have here twenty small, ' neatly wrapped boxes which contain a gift worth $10. They must all go for „ *5.00 each. This is your opportunity to buy something worth while, withut seeing what you purchase." It was not long before he had disof them. His actions then were ntirely different. He tucked the bills nderneath the string of each box, Ihen placed them on a shelf in front of spectators. "We will let them stay Ihere for a time as I want these customers to remember that it was of their own free will that they gave me the money to purchase something • Which they had never seen. A won- . 4erful value, how&ver, could not be duplicated for the amount asked and Ir •• H • ttY, - * ' JQ r I I': K funded Room Have yon considered Irailding a paneled room . in your house f ; ]For an effect of quiet ^gnity in the library, use ' wood paneling with builta* bookcases. For home-like comfort • in the living room, use it with built-in window seats. j, For stately distinction il|l the dining room, use it with beamed ceiling. / 4 You will find that, no Blatter where it is employed, wood paneling can not be surpassed in warm ^beauty aid enduring charm. UAIIENRY LUMBER f A "IVIIQUAUTT AND SERVICE FIRST VVF» Phone 46 West McHenry later oh they will be tickled to death with this investment. For a few moments I am going to sell some gold watches, jewelled, guaranteed; the finest timekeepers sold by our department stores for $50 to $75.00. The highest bidder takes them." They sold for $25.00 and he had five customers. The cappers, of course, bidding the price up to the required amount. "These watches would be dear at $15.00. Now we come back to the $5.00 sales," indicating the boxe«. "Buyers please step forward and listen. I never promised to return your money," and he commenced to gather up the $5.00 bills from each package which he flourished in front of the men as though they wee* geiag tevbe returned. "No," someone said. . CK "And you are perfectly satisfied and contented if I do not return tjfeis money." "Yes," said a capper. -- "Well gentlemen, thank you, here are your purchases," which he handed out without the money. You have surprising values and I'm sure this buy will delight you. So I will bid you all good afternoon and thank you for your confidence and patronage. Mr. Cohen will now take my place. He has a fine line of diamond rings. I should advise you all to stay for they are wonderful values." , The boxes contained a cheaply plated fountain pen and pencil worth at the most $3.00, and the men who had been so cleverly worked disappeared sadder and wiser individuals for the free gifts were cheap collar buttons and Isleeve links. Such things actually take place in Chicago and this short story is perfectly true, so visitors take warning! a AMY POLITICAL ADVERTISING POLITICAL ADVERTISING Cxeehoelovak Maidens In Native Coe tuiiUk SEVERE TEST IS MADE ON FORD RADIATORS In the Highland Park plant of the Ford Motor Company at Detroit, there is a machine which tries with all the efficient fiendishness of an engine of destruction, to shake the life out of a Ford automobile radiator in the shortest possible time. Ten hours is the time allowed to this machine, known as an agitator. At the end of that period the much abused radiator is taken off the machine and examined by experts for any signs of damage and a brand new Ford radiator, also filled with water, is put on for another ten hours of torment. This agitator device is part of the testing equipment for radiators that are being: built for the new Model "A" I Ford car. When you watch it jiggling] and jolting and shaking the gurgling j radiator, you have a feeling that noi automobile driver could drive a car over roads and at a speed which would give it such a severe shaking up and still hold on to his wheel and his seat. Then the factory foreman tells you that within the period of ten hours this agitator gives the new radiator more and severer jars and jolts than the average Ford car will get in its whole lifetime of service. And he tells you also that the great majority of radiators tested on this agitator comes through the , ordeal without a sign of injury. Those that spring even the smallest leaks are rare indeed. Then the foreman takes you through the radiator factory and shows you why this is so. He shows you that every part of the radiator which is touched by water is made of either copper or brass, which will not rust and which' will resist corrosion to a high degree. He shows you also that the construction of the entire radiator is rugged and strong--parts welded and soldered together in such manner that engine vibration and road pars cannot shake them apart. To make sure that the finished radiator is free from leaks of potential leaks, as soon as it comes off the assembly line it is given a severe compressed air test. Filled with air under high pressure and sealed, the radiator is submerged in a tank of water. If there is the slightest sign of bubbles, due to escaping air, the radiator is thrown out as faulty. The foreman points out to you also the features of this new Ford radiator which make it an unusually efficient unit of the cooling system. The upper and lower tanks are large. The openings through which the water flows^from the tanks into the radiator tubes are bell-shaped, thus providing faster flow and faster circulation of the water. The tubes of copper and the fins of brass permit very rapid radiation of the heat and therefore quicker cooling. Throughout the radiator of the new Ford car has been built in keeping with the greater power, speed and durability of the Model "A" Ford. ft b W N,' il Our cleaning process will renew The sheerest silks and satins too. - --Mr. Before and After Fabrics that are as delicate as the petals of a rose will not be injured by our careful, skillful uleansing. "When Things Look Dark Send For Ty PHONE 143-W rANNA HOWARD CLEANING &PBESSIN&, BOLQER'S OHUQ SROW; (fraptra! by th« National G«ogrt»i>hl« 8ociety. Washington, D. C. > CZECHOSLOVAKIA is an excellent example of a cultured nation which, owing to the overthrow of the old order In Eu rope, Is now a, free land. It was on American soil that the plans of freedom of this nation were developed; Its Declaration of Independence was written In kn American city and shortened to meet the space limitations of an American newspaper. In success or failure, this keyland to central Europe cannot but be of interest to America and to the world. » - Prague, the capital of the new republic, is one of the most interesting of the world's cities, and to one who comes to know its charms it has a peculiar appeal. The view of the ancient palace of Hardcany from the opposite end of the old Charles bridge is one long to be remembered. The favorite view of Prague is from a hideous view-tower on the Petrin. From its top one can see the Bohemian forest bn the Bavarian frontier and th£ other low ranges that inclose the great plain of Bohemia; but as a vantage point for viewing Prague, it is distinctly disappointing. Even the high spires of the St. Vitus Cathedral cut the hillside Instead of the skyline, and the rolling city, caught in the boomerang curve of the river, seems much flatter than it really is. A, better point of vantage, fet the view-tower in the grounds of the early Eighteenth century Schonborn paiaee, now the residence of the American minister to Czechoslovakia. From that lower level the ragged skyline. Which is Prague's chief charm, is visible and one gets a more intimate view of the spots where history has been made in many a hard-fought fight. When the sun begins to set behind the Petrin, the saw-toothed towers of the cathedral, to which one's gaze so frequently returns. Stand out dull brown and edged with darker tones against a hazy sky; but the dun brown buildings beyond the romantic towers of tbe historic bridge of Prague respond to the farewell kiss of the setting sun as do the towering columns of Baalbek, glowing with a mellow light. Then one suddenly realizes why the Bohemians call their beloved capital Zlata Praha, Golden Prague. Areadee of Prague. Prague Is essentially a city for the pedestrian wanderer. A sight-seeing bus or a lorgnette would chase awa.v the charm. Formal sights are disappointing except to experts, but to him who likes to loiter among medieval scenes, taking pleasure in watching this old lady whose worn umbrella shelters a slender stock of fruit, or contemplating with leisurely delight the life that surges through the cov ered passageways lining tbe cobbled streets of the Mala Strana, few cities so Intrigue one's interest The Czechs who emigrate to Cleveland ought to feel at home there, foi Prague is also a city of arcades. Some of these are low-arched passages that remind one of an Old Chester whose cubist lines are bent to graceful curves, or of the dimly-lighted "souks" that usher one into the caravansaries of Bokhara. Others are great open halls that onf their way through massive modern blocks, their plate-glass walls placarded with posters and pierced by entrances to moving-picture shows and cabarets that love the dark, with hairdressers' windows full of cheap perfume at high prices, and with a postage- stamp dealer or two. No modern' arcade in Prague would be complete without a postage-stamp dealer whose windows are pock-marked with treasures for the philatelist. The native costumes of Czechoslovakia are a never-ending delight. Although each town has its peculiar style, In each there are such differences as are due to Individual tastes. In the small downs women are nonconformists in matters of dress. The men run more or less to type, with high boots, brightly polished but dusty to the ankles, wide white trousers, and a shirt1 eloquent of wifely toil besld# some sylvan stream and nicely embroidered at the wrist and throat with delicate designs which do not suggest the horny-handedness of the women who produced them. A panel of dark material hangs down In front and a ga^sash of red and black, much like the Filipino giSi string, hangs to the ankles. The vest s is thickly braided and has innumer-^ able frongs. Colorful Garb of the Women. But the women run the whole gamut of color, and when one sees them massed in the mellow light of a great church Interior he looks to see what stained-glass window or prism-decorated chandelier has thrown its varicolored beams across the multitude. The women's shoes are stout, highcut, and topped with patent leather^ trimmed to a scalloped edge, so that they give a strangely graceful appearance to the stocky legs of the peasant women. Their stockings are for protection as well as for display, some with small square designs knitted into the dull black. The skirts are plain black, 'with no trimming (pccept a line of fine embroidery, worn, like the attractive smocking of the Chinese coolie apron, just below the waist, but the'y are very heavily plaited and are hung above a surprising number of lace-trimmed, petticoats. The waist-length jacket may be quite plain except for an applique design of hand-made lace around the bust and on the sleeve from elbow to wrist, but the head-dress and apron are as gay In tone as the obi ot a Japanese doll of twelve. Some of the Slavic head shawls, whi :h give a Madonna oval to the broadest ef peasant features, are neat white cotton with red polka dots or a dark gray design. Others are shin*' rnery white silk, embroidered witl* light tints or heavy designs. There ts something about manifold ptalts that is as redolent of remaned as the speech of a Parisienne, and,, when a fringed scarf Is added, th» shapelessness of the peasant and the high cheek-bones of the Slavic face cannot rob the wearer of a charm which In the half light of evening or from a moderate distance makes mere man want to burst Into some sentt* mental ballad. And when a few hundred gaily-colored aprons--bright green, changeable to gold, yellow with a silver overllghtt pink, blue, cerise--are displayed Inl one moving picture, it matters not that the wearers lack the classic beauty of a Venus or the form of a Juno. It Is a very charming scene. Commerce Is working havoc wlthl the lovely peasant costumes of Czecho* Slovakia, for anallne dyes are being substituted for vegetable colors which were not only much softer when new, but which fade Into mellow tones no chemical dye can duplicate. Machine Work Ruining Art Factories are calling the wometj from the farms, where they utliize<i the winter months In working out the designs traced by the village designed or in evolving their own. Thus, grad* ually the arts of the past ai£ being lost. City girls and foreigners, whose sense of art is Inferior, have conceived a great liking for these peasant cosr tumes, with the result that there is a market, not only for the product of months or years of loving labor, but, also for hurried work, devoid of Im agination and machine-like in Its me» dlocrlty. The value of a fine costume runs Into thousands of crowns, and cheaper ones iiave to be supplied, xutf result is deplorable. Not only are hideous color combinations displayed and machine-mad# ribbons used in place of better orn»> ment, but the costumes, donned bf those to whom they are only a type of fancy dress, lick the dignity which is never lacking when they are use4 by the real peasant. Names are a continual plague to the traveler h» Czechoslovakia who learned his geography before the- World war. When the Czech divorce from Austrta was recognized by the great powers, the first thing the little country did was to go buck to Its maiden names. This, of course, has given great Joy to the people; but why a trade name as valuable as Karlsbad should be sacrifled for Karlovy Vary 14 a little hard even for Czechoslovakia's sincerest admirers to understand. It Is bad enough having to drink the water without having to learn a name like that, and one Is quite surprised te know that Mariea bad is just as attractive under the Impossible cognomen of Marianskt/ Lazne as it waa under Its OermfOk name * k.V *-,• <V * • • jt- S ? V'% <;:,R * "vvfk-v'rr, '-v •' - Message ^ ^ 4 V:V';' 'IT IS NOT ENOUGH MU&llLY TO ELECT A GOVERNOR BEST INTENTIONED AND THE MOST CAPABLE ADMINISTRATOR CANNOT GIVE A GOOD ADMINISTRATION UNLESS HE HAS THE SUPPORT OF A SYMPATHETIC LEGISLATURE AND A CABINET Off STATE OFFICIALS OF HIS, OWN POLITICAL PARTY. „ ... IT IS ESSENTIAL, THEREFORE, THAT THOSE WHO BELIEVE IN THE REPUBLICAN CANDIDATES SHOULD VOTE FOfc * v THE ENTIRE TICKET. DIVIDED RESPONSIBILITY IS ALWAYS k MISTAKE. ELECT THE ENTIRE REPUBLICAN STATE TICK ET AND A REPUBLICAN MAJORITY IN THE LEGISLATURE/ ' AND I PLEDGE YOU A GOOD ADMINISTRATION." VOTE FOR RICHARD J. LYONS Republican Candidate --m -- For Representative 8th Sen. District rVv Registry Clerk: "You've been married before? Then you must tell me to whom." Movie Star: '"What is this--a memory test?" --Canadian Magazine. "My wife's clever, she 1ttt9W8 exactly how much to cry for a new dress, how much to cry for a coat, and how much for a bracelet." "She's quite a cryterian, isn't she?" --Our Navy. "Did you hear the jolt* M that movie actress?" "No, what was it?"-p- "Her secretary didn't keep the records straight and now she finds she has two more divorces than die ha4 weddings."--Goblin. It is reported that a wife promised her newly acquired husband roast beef and gravy for dinner. Later she complained that the butcher sent the beef but not the gravy.--Gait Reporter. ^ / A Resourceful, Ambitious, Courageous Young Man who will handle the affairs of McHenry County Justice and Fairness •vi \ ' ' . o k\

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