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¥ IS Section Two -- page pjve THE McHENBY PLAINDEALER Thursday, September 9. 1965 Thousands Expected To Attend Cheese Festival All Jewel Beef Is i' A\ ' I -•? " ; • i I i T ,Y t gjgf iipps • ,j..i ..^r U.S.D.A. Qwce .. AND THEN SOME! A "Fort Knux' for 'Green County Gold'--Here is one atflif the lypioal cellars where Swiss cheese undergoes several jjveeks to severul monihs ol curing or uging. This important slep provides Swiss cheese wilh its characteristic • nut-like flavor. Curing takes place under carefuljy con- .frolied temperature and humidity conditions, first at the jWcloiy and then in the plant ol the dealer (assembler). The trat|i' i .nal wheels or round Swiss1 shown here are turned over periodically 1o preserve their shape as the '"eyes or holes are formed. The process is much the same for the block Swiss, commonly called rindless. To the north of* McHenry about a hundred miles, the curtain is going up again on the "cheese celebration of the nition" Saturday and Sunday, Sept. 18 and 19. It will be the 1965 Green County Cheese D?ys in Monroe, Wis., revived after an absence of ten long yGars. •The last such event occurred Sept. 10, 1955, when Monroe and Green counly played host to~approxima1ely 100,000 visitof §".For one reason or anotherr- the usual five-year interval between Cheese Days stretched into ten years. The 1965 revival results from floods of inquiries from all over the country. Local sponsors are convinced that guests who attend the 1965 Cheese Days will find that -- like our. fine Old World natural cheeses -- the "flavor" of this year's event will be belter since the product has had an extra five years to "a^e." You might ask, if you've never been to one, what is a Cheese Day celebration? It's a traditional festival time set aside by this foreigntype cheese producing community to act as host to many times its normal population at a gala celebration, centered around the chief industry whose products delight a nation of lovers of fine food. Cheese Days started out as a modest Monroe affair of fun and food in 1914. It continued at varying intervals, expanding into a Green county event and growing in the process. The crowds increased by the thousands, the parades by the mile, and the Swiss cheese consumption in sandwiches by the ton. So, after the 1935 Cheese Day established the event as a Wisconsin institution, it was decided to hold Cheese A pair of cheeseland queens-- Pat Raster, who reigns as "Miss Cheese Days," poses with a queen of the Brown Swiss world, "Frodo," Wisconsin grand champion cow from Sugar Valley Farms, owned by Dr. Nathan E. Bear of Monroe. Frodo (full name "Loucon Haven Frodo") has won Tri-State and national milk production honors, as . well as top awards at state fairs and international livestock j-hows. Miss Kaster, who grew up on a dairy farm, was 1965 Juda high school valedictorian and served as Green County Dairy Queen during her Senior year. Both queens will share royalty honors with Wisconsin's "Alice in Dairyland" at Cheese Day in Monroe Saturday and Sunday. September 18 nd 19. Day every five years. When the 1940 Cheese Day was over there was no question that it had become a national event. Because of the war, there was a ten-year interval until the next Cheese Day. Apparently, that delay merely whetted the interest of the Swiss cheese fans. Something more than 80,000 of them turned out for 1950 Cheese Day. It was more color, more program, more sandwiches and more fun for more people. But, even that repord-breaking celebration in 1950 was ov^f-shadowed five years later when the tenth program was held Sept. 10, 1955. Experts on crowd-estimating agreed that the throngs at Cheese Day in Monroe that afternoon came close to 100,000 or even topped that figure. Plans for the 1965 Cheese Days Sept. 18 and 19 now are taking definite form. They are being shaped, seasoned and cured out -- or aged -- to insure that the fine flavor and atmosphere of Old World Swiss will be at their best on both days. Saturday's variety program of enlertainment will include Swiss features in song, music and yodeling; a "kiddie parade in the afternoon, and a drum and bugle corps competition in the evening at the high school's Holyoke Memorial Field. Sunday's events will cover a full range of fun, Swiss music, Turnfest exhibitions and other features of colorful fun. The main attraction, however, will be the gigantic Swiss Cheeseland Festival Parade Sunday afternoon. Scores of bands and other marching units, floats and other gala parade features will make the 1965 event by far the largest ever held. All in all, 1965's Cheese Days -- the eleventh edition -- should shatter all records] for community events any- j where. I WATER SAMPLES Recent water samples taken in the body of Wonder Lake and delivered to a licensed laboratory revealed the following results: water temperature 75 F. north, 31,100 intestinal,, organisms per 100 ml.; 74 F. central, 10,600 Intestinal organisms per 100 ml; 74 F. sout,h, 23,200 intestinal organisms per 100 ml. GRANTED CHARTERS Charters have been issued by the state to two for-profit corporations in this area. One is International Decorators, Inc., 4618 W. Rt. 120, "to manufacture, manage, buy, sell and deal in goods, wares and merchandise of all kinds." The other is to Richard's Cleaners, Inc., 3108 W. Idyll Dell road, for "cleaning and dyeing of clothing, carpets, draperies, cotton and woolen fabrics and other materials." READ THE CLASSIFIEDS usten FUNERAL (HOME MCHENRY, n i rNpis Dear friends It is natural that simple faith, in time of bereavement^ be reinforced by religious ceremony, and also by social ceremony* Physical aspects^ such as casket and vaults, provided they are prudently selected by the bereaved and are honest expressions of sentiment, are helpful symbols to carry the bereaved fami Ty through the trying days of grief# Respectfully, ambulancs SERVICE Ifeonc 383-000 Hot new action look! 'Jeep1 Wagoneer with 4-wheel drive 'Jeep' Wagoneer combines handsome new styling ...with the heart of a mountain goat! Twice the traction of ordinary family wagons...plus new 250 hp V-8, or Hi-Torque 6, and Turbo Hydra-Matic* automatic transmission. Power steering, power brakes available, KAISER JE«P COMROMATTON TOUOO 1 OHIO You've got to drive it to believe it! See your 'Jeep9 dealer* MCHENRY GARAGE 36 W. MAIN S™^JRy_ ILLIN0IS SEE*S»1B(K*£S • ma tM&MCOfaOBON NBC-Tft Stood Stoiis JEWEL'S "EXTRA CHOICE" BEEF BEARS THIS... . runtrr- Double Symbol Of Excellence! V2S2: "Extra Choice". USDA J*E There is no U.S. Government grade "Extra Choice". However, all Jewel beef is either U.S.D.A. Choice or Prime. Since we select only the best of U.S.D.A. Choice heifers, we call our beef Jewel "Extra Choice." Here's why: • Jewel meat inspectors choose only from heifers graded U.S.D.A. Choice. • Only 1 out of every 3 government graded U.S.D.A* Choice heifers meets Jewel's high meat selection standards. 9 Every heifer selected by Jewel is stamped "J.I." This -- along with the U.S.D.A. Choice shield -- is your double symbol of excellence! U.S.D.A CHOICE / U.S.D.A. CHOICE GROUND ROUND STEAK . 77 GOV'T. INSP. -- GRADE A WHOLE SALAD OR STEWING CHICKENS . . 25 (Cut Up Chickens -- LB. 30c) U.S.D.A. CHOICE -- Bmclcss, Rolled RUMP ROAST . . YOUNG TENDER -- THIN SLICED BEEF LIVER . . . 89k 39k PORK CHOPS centercut lb. 79c e /tfe&Msfltite/c// SWEET, JUICY LARGE 27 SIZE Canta- ILK'" loupe EACH Pascal Celery <P«29c JEWEl'SO\NN,f*^*N° Sweet Cof" pOZEN 99* G. W. BRAND GRANULATED SUGAR ROYAL JEWEL -- Regular or Drip Grind C O F F E E . . . . . . . . . 10-LB. BAG 2-LB. CAN 1 29 CHICKEN NOODLE CAMPBELL'S SOUP FLAVORS OR DIET RITE COLA ioy2-oz. CAN 6 16-OZ. plug BTLS. dep. 16? 49c PATRICIAN -- WHITE, PINK* YELLOW Bathroom T I S S U E 1 0 R O L L S 69 |»ASTRY SHOP &MALL -- Reg. 43c COFFEE one CAKES 0%7