PG. 10, - PLAINDEALER - WED., MAY 15, 1968 Desire For Progress If the idea of human progress can be accepted, it must be traced to communication among peoples, and to a great extent, advertising. "The building of better things for better living is one of the great rewards of advancing civilization. But the most active force causing man to produce better things is the creation of the desire for better things. . < This is how one business executive explains the trend to a progressively higher standard of living. Without desire, regardless of the human potential and physical resources, no nation attains a more enriched life. It is a mistake to judge advertising only in terms of its contribution to trade and the material welfare of a nation or a com- , munity. Advertising is a motivating force behind many advances in civilization. We cannot think of a cultural, charitable, or educational institution which does not make use of advertising to move people to take part in spiritual and intellectual betterment. There is scarcely a church which does not advertise through circulars, postings, newspaper notices, or even the ringing of church bells. American universities, through catalogs, bulletins, notices and mass media, spend more than ten million dollars aruiually on advertising. « Advertising includes drives to create the desire for better government, better health, recreation, travel, art appreciation and reading. And it spearheads every charity drive, motivating the most selfless instincts. Truth In Packaging Does your egg carton look different since Jan. 1? It should. The new U.S. Food and Drug administration's so-called "truth' in packages" regulations affected many egg cartons0 Now the size of eggs (small, medium, large) must be of the same size print as the quantity. The quantity or amount must be printed on the top panel, not less than % inches high and within the bottom 30 percent, of the panel. The minimum net weight, which traditionally has been expressed in ounces per dozen, now must show the weight in pounds and ounces. So now a dozen large eggs will show the net weight of 24 ounces (1 lb. 8 oz.) This should help impress on the consumer that she is buying 1% lbs. of top quality nutrition when she buys a dozen large eggs. . What does the hen think of this? She's always been in favor of truth in packages. She never lays a half egg and 99.9 percent of the time her product is perfect when she manufactures it. It is reported on good authority, however, that she is amazed by the way humans sort and sell the egg by size. A 5-6 gram difference in egg size (just 3 ounces per dozen) hardly seem important to the hen. Even creators of cakes and souffles get confused on the question, "How do I adjust my recipe for extra large - large - or medium eggs?" The practical answer is "you don't". Few recipes are formulated that exactly. As a matter of fact, 3-5 grams of egg albumen may cling to the inside of the egg shell in a strictly fresh egg. And yolk size, or the ratio of yolk to . albumen, may vary as much as 10 percent among strains of chickens. No wonder the hen cackles when she lays an egg. If represents 24 to 30 hours of work for her. And she may be happy that she doesn't have to stamp the weight and grade on each egg. M. O'G O FROM WHICH PIRATE5 WERE REPUL6EP IN 1595 CAN 9TILL £E 5>EEN PY TOURlbT^ IN 6>AN JUAN, PUERTO RICO.'THE WALL6> OF EL MORRO FORTRESS Rli>E FROM THE £EA TO A HEIGHT gJ C?Oe THE UNUSUAL IN PUERTO R/CAU COOKING, TRY RELLENOS. PE_ PAPAS. SHAPED i IKE Eou ROLL'S> THEY'RE FILLEP WITH MAt?HED POTATOES ANL> HAVE 5PIL.Y MEAT IN THE CENTER. &HE BEST HOTEL IN THE AREA A ROUND ^5AN JUA A/ 15 MORE THAN A HOTEL-" IT'6 A COUNTRY CLUB-, TOO'THE 222- ROOM DORADO HILTON, LOCAJEP ON IT6 OWN 25fc> AC EE-? OF TROPICAL LANDSCAPE, NOT ONLY WA^ bUCH REPORT FACILITIES A6> A &EAUTIFUL feJEACH ANP bWIMMINu POOL , PUT ALSO A COMPLETE Id - MOLE CHAMPION GOLF LOUkt>£ - - ANP EVEN A HOR5E&ACK RIPING ACAPEMY/ Q B 8 B 5 rB'B'STTBTfl'B 5 8 8 8 B B 0 o o"J Are You New Town? : 1 Do You Know Someone New In Town? o We would like to extend a welcome to every newcomer to our community. : s CALL O -5 w Joan Stull 385-5418 Ann Zeller 385-0559 rflttflflttflflflgggflgBflggQgPOgQflgPPPOPggOOOOOOOO<> ROYAL WELCOME by larry e« lund en w FORTY YEARS AGO (Taken from the files of May 10, 1928) Stilling's Tire Shop and Filling Station is the name of the fine new building just completed for John Stilling in this city. The building, which is a one story building of pressed brick, is situated on the corner of Elm and Park street. State highway patrolman Philip Quinto, 36 years old, was seriously injured late Saturday afternoon while on duty on Route 19 between Woodstock and Harvard. He was taken to the Harvard hospital where it was found that he had received a fractured skull besides other injuries and bruises about the face, head and body. Little Clarence Freund, three year old son of Mr. and Mrs. Carl J. Freund, met with a serious accident when his arm became caught in an electric washing machine wringer. PUBLIC PULSE (The Plaindealer invites the public to use this column as an expression of their views on sub.fetits of general interest in our community. t)ur drily request is that writers limit themselves to 300 words or less signature, "ull address and phone numr. We ask. too, that oneinividual not write on the same subject more than onc e each month. We reserve the right to delete any material which we consider libelous or in objectionable taste.) OUR SCHOOLS "Dear Editor: "A few suggestions for what they are worth for our citizens to think about. I see by the papers that the school board is trying to solve the problem of overcrowded school rooms because of the failure of the passage of the recent school bond issue. So here goes - A certain contender for the office of governor of this state (whose name I will not mention because of partisanship), said in a campaign speech where I was present - quote - If I am elected there is one thing I believe in. WE all like progress but have to learn to make the best of what we have until we can afford more - Unquote. "The harrassed middle class voter is tired of plans we can do without and higher and higher taxes. This calls for more strikes for higher wages, higher prices and in the end we are back where we started. "In my opinion the voters of today have not done so badly without smaller classrooms, larger gyms, larger laundries, etc. It's time we called a spade a spade. "Remember the fable1 of the bull frog who boasted that" he could blow himself larger than any other frog. His bluff was called and he blew himself into bits. "If common sense were used, the bond issues would pass when the time is ripe. "Netti Sarley " Lakemoor" St. Patrick's church was the scene of a pretty wedding May 5 when Miss Mildred Welch of this city and Mrs. George Donavin of West Chicago, plighted their troth before relatives and friends. A real estate deal was recently closed which will transfer the Peter Heimer business building on Riverside drive from Mr. Heimer to Albert Barbian. About a year ago Mr. Barbian purchased the grocery and market in the building from Mr. Heimer and now he has followed up by buying the building and ground. Miss Lillian Doherty, who is attending Rosary college in Chicago, was honored by her schoolmates recently when she was chosen May Queen at the College Day banquet April 30. The ceremony of crowning the May Queen was observed May 6. TWENTY - FIVE YEARS AGO (Taken from the files of May 13, 1943) Peter J. Brown, McHenry, has recently acquired a registered Holstein - Friesian bull from the herd of James D. Curran, West McHenry. Change of ownership for this animal, Curran Farm Double Senator Fayne, has been officially recorded by The Holstein - Friesian association of America, Brattleboro, Vt. Thirty-two girls from the McHenry Girls Service organization again kept their party date at the USO in Waukegan last Wednesday, joining the Glencoe and Winnetka U.S.O. groups. A wedding of interest to friends in McHenry occurred in St. Elizabeth's chapel, Lubbock, Texas, last Thursday afternoon uniting in marriage Miss Barbara Eber of Evanston and Lieut. George E. Johnson of McHenry. Another lovely spring bride of this community was Miss Marie King of Johnsburg who last Saturday became the wife of Mr. Everett Ray Klinker of Morris, 111, Mrs. Elizabeth Thompson was happy over receiving a cablegram from her son, James, who is stationed "on an island below the equator". Mrs. Martin May was surprised by a group of friends and relatives at her home on Washington street Sunday honoring her not only because it was Mother's Day but also because it was her seventy-third birthday. TEN YEARS AGO (Taken from the files of May 1, 1958) The first anniversary of McHenry Savings and Loan association in their beautiful new building on Elm street is being observed this week. George J. Rodenkirch of A.S. Motors, Inc., was honored for accounting proficiency^, by Chrysler Motors corporation at a local ceremony nfeld at A.S. Blake Motors Inc. Mr. Rodenkirch received the award in recognition of continued outstanding performance in the field of accounting. Mr. Rodenkirch has been an employee of A.S. Blake Motors Inc., for the past twelve years. Mr. and Mrs. Anton Lennert of McCullom Lake "observed fifty years of married life on Sunday when a celebration in their honor was held at their home. Willard S. Kiddelsen, 43, aviation metalsmith, first class, with the U.S. Navy, stationed at Glenview, died April 23 at Great Lakes Naval hospital following a short illness. Mr. Kiddelsen, who had served in the Navy for sixteen years was the son of Mr. and Mrs. George Kiddelsen of Crystal Lake road. Miss Jane Blake was elected to student government of St. Francis school of nursing in Evanston for the coming year. She has been class treasurer and maintained a 3.5 average out of a possible 4 this past year. Jane will enter ha: sjenior year next fall. Miss Agnes Land of Chicago became the bride of Mr. Larry Ekerofh of McHenry in a nuptial rite solemnized April 12 in the Methodist church in McHenry. MAKE YOUR OWN TV TEST 1. He brought "Undersea World" to television. Bobby Bryant Jacques Cousteau Barry Nelson 2. Star of "Battle oL the Coral Sea." Cliff Robertson Bill Dana Dana Andrews 3. Star of "The Lion." William Morris William Holden Fred Astaire 4. Replacement for Dean Martin show. Bill Dana Frank Sinatra, Jr. Joe E. Lewis 5 . " C a n d i d a t e " f r o m Smothers Brothers Show. Jonathan Winters All Monday Pat Paulsen UDj OU -- | 'J3A8 A | pj Olj - £ *J9M8j A awijawos- £ 'jaipjOM juanb f ijjadxe - g ^UODS •uesjnDd 'jf 'DJ|OU|5 usp|0|_| uosjjaqoy n o a j s n o } : S 2 l i M S N V In today's society, we hear so very much about unemployments the need on the part of government to train people, to set up the job corps, and it goes on and on. But the situation of unemployment does not seem to exist in many areas, and we would be tempted to say in 'most* areas. To prove this {J^int, one needs only to glance through the help wanted a<ls in this newspaper, any other one in the county, or any paper in the metropolitan areas. And be assured, these are not the only areas where help is wanted and wanted desperately. It has come to our attention that the problem of potential unemployment is not the fact that there are no jobs available.. .there are many. The attitude of the prospective employee has much to do with whether a job is to be offered to him or not. Reprinted here is a copy of an "open letter to a discouraged youngster" who has applied for a job. It is reprinted through the courtesy ,of th6 Tool & Die Institute. We think it makes a very strong point that is worth reading. "Dear Kid: "Today you came to me for a job. From the look of your shoulders as you walked out, I suspect you've been turned down before, and maybe you believe by now that kids out of high school can't find work. "But, I hired a teenager today. You saw him. He was the one withpolishedshoesanda necktie. What was so special about him? Not experience, neither of you had any. It was his attitude put him on the payroll instead of you. Attitude, son, A-T-T-I-T-U-Q-E. He wanted the job badly enough to shuck fhe leather jacket, get a haircut, and look in the phone book to find out what this company makes. He did his best to impress me. That°s where he edged you out. "You see, Kid, people who hire people aren't 'with' a lot of things. We know more about Bing than about Ringo, and we have Stone-Age ideas about who owes whom a living. Maybe that makes us prehistoric, but there's nothing wrong with the checks we sign. "Ever hear of 'empathy*? It's the trick of seeing the other fellow's side of things. I couldn't have cared less that you're behind in your car payments. That's your problem and President Johnson's. What I needed was someone who'd go out in the plant, keep his eyes open, and work for me like he'd work for himself. If you have even the vaguest idea of what Pm saying, let it show the next time you ask for a, job. You'll be head and shoulders over the rest. "You know, Kid, men'have always had to get a job to get a girl: Case the situation, wear a clean shirt, and try to appear reasonably willing. Maybe jobs aren't as plentiful right now, but a lot of us can remember when master craftsmen walked the streets. By comparison, you yion't know the meaning of'scarce'. "You may not believe it, but all around you employers are looking for young men and women smart enough to go after a job in the old-fashioned way. When they find one, they can't wait to unload some of their worries on him. "For both our sakes, get eager, will you? "The Boss" Colleges In Country Provide For Returnees WATER STANDARDS SETThe Illinois Sanitary Water board, meeting last week in Springfield, gave final approval to rules and regulations establishing water quality standards in Illinois. The revised regulations are concerned with standards for Lake Michigan, the Little Calumet River, Grand Calumet River, Wolf Lake, the Illinois River, lower section of the Des Plaines River, the Fox, Rock , DesPlaines and Kankakee Rivers and certain interstate tributaries intrastate waters exclusive of interstate waters, the Chicago River, Calumet River Systems and the Calumet Harbor Basin. Dr. Franklin D. Yoder, director of the Illinois Department of Public Health and chair man of the Sanitary Water board, said approval- of the standards containing criteria and the means for implementation and enforcement moved Illinois a giant step forward in the control of surface water pollution. Water quality standards contained in the rules and regulations were approved by Secretary of the Interior Stewart Udall in January. The latest draft regulations are causing many schools to develope new readmission policies assuring students whose studies have been interrupted by military service the highest priority in readmission. J. Roscoe Miller, Northwestern university president, says: "The highest priority would go to students who have entered the service after beginning graduate studies, the next highest will be for students who have been drafted or volunteered for military service after being admitted but before beginning classes." "We have about 750 male students in graduate work who started their work as late as last September and who therefore are not eligible for continued deferment," said Dean Robert Baker of the graduate school. "We expect 75 per cent of them to be drafted. The next most vulnerable group will be the men who get baccalaureate degrees in June. A few may be able to register the next fall, but they have from Jttly to September to be drafted," he explained. The University of Chicago has simply stated that "students in good standing at the university , who are unable to continue their studies-because they are drafted, enlist or choose conscientious objector status-will be readmitted to the university as soon as they are able to return." This university will attempt to make fii^incial aid available to such students, too. Loyola university has recent- Become an at home in spare time 0 FREE Booklet Accountants, auditors. CPAs earn S7.500 to $15,000 a year -- some more. LaSalle trains you at home in your spare time. Thorough and practical; previous bookkeeping unnecessary. Individual Instruction by CPAs. Cost Is low. LASALLE EXTENSION UNIVERSITY of CA»CQQO • A CorreMpondenre Jn»t\tut\un INSIRT >fPliSINTATIVE'S AOOtllS A CITY Mfftl Please send Accounting booklet McHenry PUIndtaltr Edumtloo Bore*a. Dept. 611 381Z W. Ehn St. McHenry, m. 60090 /one Phone Get a better job--earn more money. Prepare for a Wayne in spare time at home. Low cost Hi^'h school cr.nlun t t-s ;»\or;in«- S"_,7 more pav per week than non-Knuhiales Thev (,'ct better jobs -- so can vo-u' Finish hitfh school at home in spare time Simplified step-bvstep lessons plus personal attention help \on graduate c|tiicklv. Jf over 17 and not at school. f,'et full information now. For Free Booklet, Phone 385-0170 or Mail Coupon Big Pif • Job S LaSalle trains you in spare COWING j" WAYNE SCHOOL j | McHenry Plaindealer | I Education Bureau, Dept. 511 ! 3812 W. Elm St. • I McHenry, 111. 60050 | I Please send HikIi Srhoul booklet. I | | Name Age i _ • Address - J Town I | Phone Zip | Step up from the ranks of the untrained-- prepare for a big pay job in the kind of work you like--where salaries are high, promotions frequent, and you are in demand in good tunes or bad. LaSalle trains vou at low cost. 1 © For free booklet telephone 385-0170 or nfiail coupon ity • Pre: time at home for opportunities in • BUSIiISS LAW ANAGEMEIT VH •• B9& BBS BB OB ra rri ebspi | LASALLE EXTENSION UNIVERSITY! _ 0/ Chicago ' A Corretpondenc* ? • McHenry Plaindealer • I Education Bureau, Dept. 511 I | 8812 W. Elm St. I | McHenry, 111. 60050 • _ Please »end free opportunities booklet _ J Name Age • | Address _____ | | Town | Phone Zip • O Check here for G I. Bill facis. | ly extended its priorities for students affected by the draft and enlistments. Upon questioning Vincent I. West, associate dean of the graduate colleges of the University of Illinois at Urbana, said, "I am not aware of any policy of admission preference here." But most schools across the nation have adjusted tp the priority readmission situation. According to Dean Baker of Northwestern the continuation of the Vetnam war for an extended period would cause many readmission difficulties for graduate schools. "If we should go for say three years of having all the students who normally come into graduate school go into the service, and then the war suddenly ends, they might all wish to enter graduate school at once," he said. "That just wouldn't work." "The only time we would be able to handle them all is if the war Is over by September ,and,they are not drafted. Otherwife the opportunity to go to graduate school would simply be denied to a great number of people," Baker said. TWO LICENSES REVOKED;NINE ARE SUSPENDED Secretary of State Paul Powell has announced revocation of the driver licenses of Leon E. Dodge of Woodstock and James F. Hermle of 7702 Beach road, Wonder Lake, for driving while intoxicated. Suspensions have been ordered for James H. Bottcher and Dennis E. Gilmore of Algonquin, Dennis R. Dillard and Gary B. McCauley of Union, Leo T. Jenkins of Woodstock, Eugene D. Olson of Crystal Lake, George W. Tipps of Cary and John W. Waggoner of Huntley, all for three violations, and Michael K. Kelly of 307 Venice street, McHenry, for attempting to flee or elude police officer. Probationary permits have been issued to Richard Cross and Wright" E. Sprinkel, Jr., of Woodstock. The first use of cigarettes in US was when the southern states imported them from Europe, for use of soldiers. Some 2,000 men and women have made lt their hobby to explore out-of-the-way or little- known caves during their spare time. FREE INFORMATION ABOUT SCHOOLS AND CAREERS To help our readers further their education, The McHenry Plaindealer offers this opportunity to learn more about the subjects In which you are interested. Mark the courses in which you are Interested. You will receive brochures and Information free of charge. 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Business • Steam Fitting • Stenotype-- Machine Shorthand • Tax Procedures • Telegraphy • Teletype • Television • Textiles • Time, & Motion Study • Traffic Management • Typing • Welding • Woodworking -Age- Addr Town - State. Phone___ -Zip- Occupation. Working -Hours_ AM_ .PM Phone 385-0170 Clip And Mail To: McHenry Plaindealer Education' Bureau 3812 W. Elm St, McHenry, 111. 60030