PAGE f • PLAINDEALER • Natural vitamin E--It's all in the name, so read labels carefully WELL-INFORMEI) CONSl MERS not only read the label, but also understand what they're reading. This is particularly im portant when choosing vitamin E, which ran either be naturally derived or synthetic. You know you're buying natural vitamin E when h little "d" precedes the scientific name: d-alpha tocopherol. Reading the label I t ' s be coming a na tura l ins t inc t among smar t consumers to day . Vet many of the smar tes t consumers a re not aware tha t reading a label does not a lways mean^ unders tanding i t And unders tanding i^ the key to wel l - informed shop ping Consider the case o l v i ta min E. which comes in both na tura l and synthet ic forms Many heal th-consc ious peo ple recognize the impor tance of vitamin E to good general heal th and value i t a<> a da i ly d ie tary supplement Yet many people who pur chase the v i tamin regular ly do not a lways know whether thev a re ge t t ing the na tura l or the synthe t ic var ie t \ Why Because even though they read the label . the \ may not unders tand what i t says Actual ly , d is t inguishing be tween na tura l and synthet ic v i tamin I- i s rea l ly qui te s im ple Al l i t requi res i s under s tanding a s l ight var ia t ion in the name used to descr ibe each In fac t , many suppl iers of na tura l v i tamin 1 wi l l in c lude the exact name on the labels to assure cus tomers tha t they a re recening vi ta min h f rom l(X) percent na i - ura l sources . key to naming Here ' s how the naming works . Vi tamin I i s a lpha to copherol and . when i t i s found SEMINARS CONDUCTED OK •MERSTMDHK I t fMft t f t tTf NmRKISNAL KUTNMSMPS 4EANK MOOT STKSS BY RON BAER, M.A. C9WSELK. PSYCHOTHERAPIST INDIVIDUAL. MARITAL FAMILY, AND GROUP 10W. TERRA COTTA CRYSTAL LAKE, IL. 455-3400 (24 HRS.) alpha tocopheryl . I f the label on a bot t le of v i tamin E reads s imply "a lpha tocopherol" or "a lpha toco pheryl ace ta te ," i t could be f rom ei ther na tura l sources or synthet ic sources or perhaps a combinat ion of both . When the label shows both "d l" and "d ," you know you are be ing of fered a combina t ion of sy n the t ic and na tura l ly der ived forms. In tha t case , i t ' s wise to ask what pro por t ion i s rea l ly the "d" form. But what ' s in a name? And why do vi tamin E labels mer i t WEDNESDAY. MARCH 25. 1181 such carefu l scru t iny? The answer i s tha t na tura l and synthet ic v i tamin E are ac tua l ly very d i f ferent th ings --right down to the i r chemi ca l formulas . In most cases , synthe t ic and natura l forms of a v i tamin have ident ica l molecular s t ruc tures . However , v i tamin E is an except ion . The syn the t ic v i tamin E molecule i s s t ruc tura l ly d i f ferent f rom the na tura l product . Natura l v i ta rmm E has a grea ter b io logica l potency than the synthet ic mater ia l . On a weight bas is , na tura l v i tamin E is about 36 percent more potent than i t s synthe t ic counterpar t . This means tha t users have to take more of the synthet ic v i tamin E by weight to equal the na tura l . Important differences Fur thermore , na tura l v i ta min E, in addi t ion to conta in ing d-a lpha tocopherol , a l so conta ins d-beta , d-gamma and d-del ta tocopherols These o ther , tocopherols a re not present in synthe t ic , v i tamin I Another d i f ference be tween the two formula t ions is the w a y i n w h i c h t h e y a r e produced Natura l v i tamin I i s d is t i l led f rom var ious veg e table o i l s such as soybean oi l and concent ra ted in to cap sules and table ts Vi tamin E can a lso be manufac tured syn the t ica l ly through a chemical reac t ion . Essential nutrient Scient i s t s have recognized the impor tance of v i tamin E to human nut r i t ion s ince 1922. >et the way i t works has long remained a mystery In 1974. the Nat ional Academv of Sciences s ta ted . "Vi tamin I i s an essent ia l nut r ien t for h igher an imals , inc luding man " Def ic iencies of v i tamin E have been known to impai r fa t absorpt ion , and many researchers be l ieve v i tamin E prolongs ce l l l i fe due to i t s an t ioxidant proper- l ies How vi tamin E per forms i t s essent ia l work may s t i l l e lude sc ient i s t s . But the wel l informed consumer need not he confused by the two types of v i tamin E. in na ture , i t occurs only in what i s known as the "d" form Therefore , the correc t name for na tura l source v i ta min I i s d-a lpha tocopherol or d-a lpha tocopheryl . When vi tamin E is manu fac tured synthet ica l ly , i t con ta ins both the "d" and " I" forms. Therefore , synthe t ic v i tamin E has a "d l" pre ceding the name and is ca l led d l -a lpha tocopherol or d l - THE GREAT McHENRY DINING EXPERIENCE This year's McHenry Area Trade Fair offers a new entry - The McHenry Food and Drink Cooperation T w e n t y - t w o l o c a l restaurateurs are spon soring a booth at this year's fair to better acquaint the public with one of McHenry's largest in dustries, the food and beverage industry As a thank you for con tinuing patronage, the restaurateurs are offering an opportunity to participate in the "Great McHenry Dining Experience." The "Experience" includes breakfast, lunch, dinner, and a nightcap at any of the participating restaurants Two winners will be chosen at random each day at the Trade Fair In addition to the drawings for the dining experience, the McHenry Food and Drink Cooperation will feature souvenirs to be given away, promotions, free hors d'oeuvres and telephone service to make reservations or carry out orders during the weekend of the fair at their booth Look for the "Great McHenry Dining Ex perience" entry blanks in the following participating restaurants: Bimbo's, Circle "R" restaurant, Don's Dairy Frost, Don's Submarine I & II, Foxhole Tap & Pizzeria. Fritz's Catering & Carry Out, Laurie's Pizza, Le Vichyssois, Little John's, Longhorn Steak House, McHenry Country Club, Mr. C's Beef & Booze, Old Mill Inn of Wonder Lake, Plum G a r d e n , P u n c i n e l l o , Raymond's restaurant, Rawson's Chalet. Snug Harbor Boat Club. St. Regis Pub, T&H Busy Bee, Top Deck, and Windhill. See you at the fair! ENTER and WIN BREAKFAST • LUNCH • DINNER «P NIGHT CAP AT YOUR CHOICE OF LOCAL RESTAURANT TWO WINNERS WILL BE CHOSEN EACH DAY MMLWC Great Mc Henry Dnpp Experience-* • FREE SAMPLES • PROMOTIONS AND f»OB LOTS ORE! SPONSORING RESTAURANTS: 1. BIMBOS 9. LITTLE JOHN S 17. RAWS0N S CHALET 2. CIRCLE R' 10. LONGHORN STEAK HOUSE 18 SNUG HARBOR BOAT CLUB 3. DON S DAIRY FROST 11. Mc HENRY COUNTRY CLUB 19. ST REGIS PUB 4. DON S SUBMARINE 1 A II 12. Mr. C s BEEF A BOOZE 20 T A H BUSY BEE 5. FOXHOLE TAP A PIZZERIA 13. OLD MILL INN of Wonder Lake 21 TOP DECK 6. FRITZ S CATERIN6 A CARRY-OUT 14. PLUM GARDEN 22 WINDHILL 7. LAURIE S PIZZA 15. PUNCINELLO 8. LE VICHYSSOIS 16. RAYMONDS McHENRY FOOD & DRINK CO-OPERATION • ALL AT THE McHenry Area Restaurant Booth The MeHeniy Trade Fair March 27, 28 0» 29th PARKLAND JUNIOR HIGH SCHOOL - RT. 120 AT REMGWOOD RD.