PAGE f- PLAINDEALER - FRIDAY, JUNE 24. IMS Summer sports begin... Proper training and equipment improve athletic performance After the bitter cold and ' short, dark days of winter, the balmy summer weather is an open invitation to take to the great outdoors. And. just about everyone re sponds. heading outside in pursuit of their favorite activity. Athletes, in particular, seize the opportunity to practice then* sport. How ever. for many of them the relative inactivity of winter is succeeded by a sudden surge of activity which, unfortunately, is often fol lowed by problems such as pain, fatigue or "wear and The reason for this is that KNOCK STORE rrcg V IVOOD •Rocking Horses *Kitch«n Tobies •Bedroom Furniture •Desks •Choirs •Dining Room Furniture •Doll Houses Dolt Yourself AND SAVE $$$• •Rockers •Children's Furniture •Dividers t Shelving •Wicker Accessories •Mony Small Gift Hems QUALITY CRAFTSMANSHIP' SUMMER SALE TIM* JM.Y 41k ROCKING CHAIRS Adults REG. PRICE ft Chi,dr0n MS. MOM a TUB II CONVENIENT LOCATION ON RTE. 120. JS'.TOUKftFW toc V* Mi. West of Rt*. 12, Volo*(S15)344-4088 SAT t SUN Haai fpw If have not trained property, are not in peak physical con dition and. instead of taking it easy in the beginning, make the error of doing too much, too soon. If you're serious about your sport, whether it is run ning. golf, tennis or any other common athletic activ ity. you want to avoid com mon," wear and tear" in juries which impede per. formance. Before any problems have a chance to develop.--and certainly once they have -- consult a podiatrist or other medical practitioner with expertise in the area of podiatric sports medicine. This is a relatively new med ical discipline which treats athletes and their endeavors with the seriousness they de- These practitioners can. draw on recent advances in podiatric biomechanics, the science which deals with human morion and relates it to body structure, to cor rect and possibly prevent problems resulting from var iations in foot or leg struc ture. Based on the doctor's evaluation of a particular case, and takina into ac count the type of activities you pursue, Sporthotics*-- custom-made foot orthotic devices designed specificaly for athletes -- may be pre scribed. These orthotics work on the principle of maintaining a correct relation between the various parts of the foot and leg. ensuring that no muscle or group of muscles is forced to bear the brunt of any physical activity which occurs. In the case of athletes, this sort of control goes a long way towards resolving or preventing iqjuries and con ditions such as sore feet, ten donitis, strained ligaments, backaches and knee prob lems. al of which may ham per athletic activity. In addition. Sporthotics may be instrumental in improving performance, increasing endurance and reducing fatigue. This is why. in the long run, those athletes who have experi enced what Sporthotics can do for their performance consider them to be their most important piece of equipment beside their feet. Of particular interest to those athletes who concen trate on a particular sport is the fret that specific types of are designed to ' for the special move ments and positions which are unique to different sports. , - Thus, one design of Sporthotics is appropriate to tennis-players, another to golfers. Runners are fitted for different Sporthotics depending on whether they are joggers, marathoners or sprinters. ' And. for those aB-around sports enthusiasts who aren't devoted to a specific sport, there are All-Sports Sporthotics which are suit able for a wide range of ath letic activities. If you would like to learn more about Sporthotics and how they can help you im prove your performance, send for a free brochure en titled " Facts for Runners and Other Athletes About Biomechanics and Or thotics." . It's published by the Langer Biomechanics Group, the world's foremost laboratory engaged in the fabrication of custom podia tric devices, and can be obtained by writing: The Langer Biomechanics Group, Inc., Dept. M, 21 East Industry Court, Deer Park, NY 1I7». A little bit of help can make women beautiful The world's leading beau ty company, Avon, is about to personally counsel every woman in America who wants personal advice to know more about her indi vidual beauty needs. 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