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McHenry Plaindealer (McHenry, IL), 20 Jul 1984, p. 37

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Athletes won't be the only ones to break records this year; the network will be setting records of its own, though not the type that wiN gamer the Olympic gold. ABC will broadcast an unprecedented 187% hours of the games from July 27 to Aug. 13, includ­ ing weekday, daytime cov­ erage for the first time. The broadcast will be fed to more than 140 countries on six continents. Here are some of the American athletes to watch during those hours: Carl Lewis -- The reign­ ing 100-meter World Champion may become the only Olympian since Jesse Owens to win the 100 meters. 200 meters. 4x 100-meter relay and long jump. Mary Decker -- Last year in Helsinki. Miss Deck­ er earned a double victory in the 1.500 and 3.000 meters in the first track and field World Championships. Injuries and the American boycott kept her out of the * 1976 and 1980 games. Peter Vidmar -- A two- time winner of the NCAA ail-around championship. Vidmar has an excellent chance of joining the exclu­ sive club of American men who have won Olympic medals in gymnastics. Greg Louganis -- The diver has earned 18 perfect Roone Arledge 10.0s as well as 752.87 total points in a single 3- meter springboard compe­ tition. No other diver hat received more than sever 10.0s or broken 700 points Edwin Moses -- Thii four-time world recorc breaker has won 8< straight races in the 400 meter hurdles since 1977. Advertisers, expecting millions of viewers to wattf these and other hopefuls, have paid befweer $215,000 and $260,000 fOt each 30-second prime-time commercial slot. ABC News and Sports President Roone Arledge expects the network to gross more thar $440 million from the event, even after spending $200 million to produce the coverage and paying $22E million in broadcasting rights to the Los Angeles Olympic Organizing Committee. That amount, however, is now being disputed because of a con­ tract clause calling for a reduction in the event that major countries boycott. ©*

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