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NORTHWEST HERALD Section B Frlda^, August 30,1985 Page IS ends better I B I E b / EDITION ADDITION A sparkling new new­ spaper is coming your way. And ifs coming to you early Saturday morning in time for you to catch up on the week and take a peek at whafs ahead. Your new Saturday newspaper what you have been waiting for. More features, more photos, more news you can use to make your Northwest weekends even better. From comics, like Garfield and Peanuts, to features of interest and advice columnists, your Saturday newspaper will entertain you! For up to the minute local, regional and national sports results, Complete game coverage of your hometown teams, your Saturdaynewspaper will inform you. For a look at the world around us, a review of the week's happenings, your Saturday newspaper will keep you on top of the news. For advertising messages, garages sales and selling or buying household items, your Saturday Northwest Herald is your showcase of values. \> ' . - An Important Word to ripor I Advertisers The Saturday Northwest Herald is a fresh new idea... what a perfect way to showcase your merchandise and services to over ,33,000 homes in your market. Northwest Herald readers are your I friends, neighbors and customers. Just as your business is diverse and unique, so are the people reading and responding to Northwest Herald advertising. And in that American retailer spirit the Saturday Northwest Herald Newspaper is presented to you as a viable, exciting new avenue for increased advertising exposure. This edition affords you an advertising opportunity previously unavailable, and the readers the advantage of having up to the minute shopping news when they do the ma jority of their shopping. Your Northwest Herald Advertising Sales Representative will tailor an effective advertising campaign to bring more customers to your door. The best ticket in the house. The Saturday Northwest Herald, ing with ojjr promise to bring you complete coverage of McHenry County sporting activities, we go one step further and brighten your Saturday by offering the latest in Friday night sports reports. We will emphasize, of course, your local teams' results in football, , basketball, baseball, tennis, golf, swimming, volleyball, cross country (and soccer. But we will also fill you in on all the late-breaking national sports headlines from the busiest sports night of the week. The Northwest Herald sports staff has been given a tough assignment - cover everything it possbily can, and let the readers know every score of every event of the night before. Ifs an assignment and a challenge we accept. We will do our best to make sure your report, even if ifs just the final score, gets in Saturday morning's Northwest Herald. Because you care about Friday's events, so do we. And this is our promise to bring you everything we possibly can. i L4 News doesn't stop when the weekend rolls around. Your Saturday edition of the Northwest Herald will feature news of the same quality and variety readers have come to expect in the daily newspapers. Not leftover news; not a lot of uninteresting articles thrown in to fill space. Saturday's Northwest Herald will bring thought- provoking features that will interest you, your family, and your neighbors. No longer will you have to wait until Monday for reaks on the weekend. A full editorial staff will report news of the day. Your Saturday Northwest Herald will have a regional focus, to give the weekend reader a rundown of what's happening in the area. It will contain reports on county agencies and government, area clubs, and community events. Your Saturday Northwest Herald will also contain a few surprises: like a soap opera update and an entertainment rundown. From time to time we'll feature recipes, fashion, home improvement stories, or automobile how-to's. We all know the news doesn't stop when the weekend?olls \ around. Now you don't have to miss it anymore. he The Edition Addition Sweepstakes - fun and challenging for the ehfire family. You could be a $100.00 weekly winner, or even qualify for the Grand Prize drawing for a fabulous vacation for two. Five questions pertaining to general news, sports, and area history will appear each day Monday through Saturday. Answer the questions daily, or catch up when all question are published in the Saturday edition. Send in your entries weekly for the $100.00 drawing. All correct entries will be included in the Grand prize drawing.. See your local edition of the Northwest Herald for all the details and have fun playing the Edition Addition Sweepstakes. August 31st is a Special day. We're sure your Northwest weekends will be better with the Nortnwest Herald, delivered to your door each Saturday morning. Extensive sports coverage, leisure activities, local news from around the corner and capsule news from around the world, more features - your Saturday Northwest Herald has it all. The quality of life en joyed in Northwest Newpaperland is unequaled for its affluence and prosperous growth. Northwest Newspaperland is a world apart from Chicago. The long-time residents provide an element of stability and continuity while growth is evident all around us. August 31 is a special day for Northwest weekends. So be sure and watch for your Northwest Herald, bright and early. •RTHWEST Making Northwest Weekends even better