a - THE MIRROR THE MIRROR | PUBLISHED EVERY FRIDAY AT THR PLETCHER JOHNSTON PRESS, 123 ON- TARIO ST., STRATFORD. PHONE 115w FLETCHER JOHNSTON, EDITOR SUBSCRIPTION RATB - $1.00 A YRBAR Stratford, October 24, 1924 The Late John Brown. _ After the passing out of this life of one of Stratford's most represent- ative citizens, iu the person of John Brown, ex-M. P. and ex-Mayor, it is natural to reflect on the charac- teristics that made him great. Not the least of them was, "that he treated everyone alike.' This in itself gave him a distinction that is always indicative of the finer qual- ities of a gentleman. While this trait of his character was undoubt-> edly coustitutional, the exercising of it is as necessary to its perpetu- ation as the use of any other faculty. John Brown did uot concern him- self about any particular class, but all classes whom he came in contact with, either in a business or social way, were considered as his friends. It is not a misnomer to call this quality greatness, for the men of | power are not the men who repre- sent the highest force of mankind. _ Greatness should be measured -accourding to a man's humanities, _ by the qualities of heart and soul, for these qualities always inspire reverence and emulation, and were _ Outstanding qualities in the-dife of John Brown. The late citizen, Jolin Brown, had that friendliness of heart that made it possible for him to enjoy one of life's greatest pleasures-- that of being a friend to man, Another Rotary Frolic Stratford will again have a Hal- lowe'en Frolic on that bewitching evening, October 31. The enter- tainment for the evening is being devised by members of the Rotary Club which will be the sponsor for the event. The benefits of a Hallowe'en Frolic, as initiated into the city, with a snow and ice storm last year, are many. One good benefit, and by no means the least, is the harm- ' less channels into which it turns much youthful ingenuity, formerly 'directed at the peace of mind of both householder and pedestrian. Children will not be able to with- Stand the temptation of coming up town to enjoy the carnival, and as a result outhouses, fences and steps in the city will not have to undergo the usual hallowe'en attack. More important than this, how- ever, is the motive which is actu- ating the Rotary Club in setting aside the evening. The money that is made by the body is to be direc- ted into most worthy channels. The summer camp, as held last summer for six weeks at Thames- .ford for children of the city, was one of the results of last year's fro- lic. Crippled children will also he treated for theit infirmities under the auspices of the Club and with the money that the citizene spend enjoying themselves. All that any- one can do is to discard dignity, loosen the pocket-books, and with the memory of the joys of the car- nival nights of the Old Boys' Re- union, sally out for a real, good time. Blame The Weather Conditions It's an ill wind that blows no good--and here's the proof : Fred C. Kelly, in his book, "Bus- iness Profits and Human Nature,"' recounts the curious effect of wea- ther conditions on people and their various buying habits. Cold weather, he says, boosts more lines of trade than hot wea- ther. Rain may do good or harm, depending on what one has to sell. City department stores are hurt by a rainin the morning, because it prevents many women from going: downtown for the day. A shower in the early afternoon, however, helps business because the shoppers are caught in the stores. They can't comfortably get home, so they shop all over the store, eat lunch there, and then shop some more. The rain that thus helps the big stores hits the smaller shops be-- Cause tlany people who would other- wise look around do their buying uuder one roof. : Appetites are not sokeen on dark dismal days as on bright clear ones. Yet people eat more on dark days ! The reason is that they are con- tent to sit and eat on gloomy days, while when the weather is clear aud inviting they eat less and hurry out in the open. ¢ entists notice the influence on human temperament. More people dodge appointments with the den- tist on dark days than in good wea- ther, because they are depressed, and lose their nerve, But o the other hand, gloomy weather means increased practice for physicians because people think more about their ills when the skies are overcast, and seek the doctor more readily. ¢ Some salesmen say people are not receptive to new propositions wheu the weather is disagreeable. Others see an advantage in rainy days because buyers are more apt to be in, and to be less busy than ordinarily. The work of life insurance agents i$ easier in gloomy weather than in bright, since people are them more inclined to think of the uncertain- ities of life. - A windy or rainy day means a loss of thousands of dollars to cigar stores in every big city, because rain and wind make outdoor smok- ing unpleasant. Dickinson's Photo Studio All modern equipment and high-class work, NOW/READY FOR SITTINGS Regular, systematic investment is put by regularly and invested safely at In 3 years--4 per cent. Savings In 5 years--4 per cent. Savings 47 Downie Street. In 1 year --4 per cent. Savings oi... In 2 years--4 per cent. Savings........... How To Build Up a Fortune the basis of most large fortunes. By laying aside a comparatively small amount of money each week or each month every man may build up a comfortable fortune. For example: $10 a week, 6 per cent., willamount to $20,000 in a little over 20 years. Study the following table, which shows how small sums mount up into comparatively large ones in this way: $5 a week $ 265.23 sean «A OS yf 827.26 1,432.50 $10 a week $ 530.45 1,082.33 1,656.61 2,875.39 £25 a week $1,325.28 2,704.10 4,138.62 7,183.86 We would be pleased to open an account for you Che British Mortgage Loan Go. .J: A. DAVIDSON, Manager. Great West Life | Assurance Co. M. J. McCAFFREY, Mgr. 161 Front St. Phone 788w | a i i ag oe ee = =, ~~ i pe HIGH-GRADE COAL AND WOOD G. W. Heagy Yard & Office, 198 Nelson Phone 176 3 -- ----= prebernnast ------ aint emanate: tery ee -- ~. | a Why Build Your House with double walls and air Space and leave the windows with one thin glass to keep out the frost and cold? __ Have Hunter measure those win- dows and supply you with storm windows. 397 ALBERT STREET Che Royal Guardians MUTUAL LIFE ASSURANCE CO. J. M. STEWART, Mgr. Room 5, Bank of Montreal Chbs., Stratford PHONE 413w Lae ANCRUM BRAE PRIVATE HOSPITAL Stratford, Ont. Overlooking Lake Victoria A quiet, restful place for those in poor health Comfortable and home-like rooms First-class Service Moderate Charge All classes of patients received ex- cepting tuburcular and mental Phone 755w or 423 for In- formation aa A Stitch in Time Saves-- Q | But whether its 9 stitches or Your shoes require Our repair shop always gives reliable service and quick service. Superior Shoe Repair 119 Ontario Street Phone 941 Phone 1218w 17 West Gore STOP AND THINK | of the advantage there is in making your purchases from us in- stead of someone who is here today and away tomorrow ! We have been in business here for years and stand back of every sale we make. That's worth a good deal. PETER & SYLVESTER 12 Ontario St. Phone 210 é So : Radio Development ; * stecteat, PastectectectsctestecteatectectesTec%ecToc*ec%natne%.® oaheeleateeleafoateeleeleeeotes: gt ttt Fe oe 90 oe aKa) Nee Maa It is probabie that in the next year or two there will be a development of radio coinmmunication which will far surpass anything thus far at. tempted. It wil! be possible for a man with a smali .et to get in im- mediate touch with another man with & small set, though oceans and con- tinents separate them. The costs of sending messages will be greatly re- duced, and in fact no man who can afford to have a bell on his front door will be able to afford not to have a radio outfit. A man in Honolulu will get into instant communication with _a friend who is travelling in a train - in Germany. A girl in British Col- umbia will call up and communicate with her lover who is at the moment Wying in an airplane somewhere in Asia Minor. These developments are "expected in the very near future, as a result of some recent amazing ex- periments and discoveries made by Marconi. Marconi has yet to make a publie announcement not borne out by sub- sequent achievements. It was in 1903 that he announced that messages had 'been transmitted through the air by wireless, and he predicted that the time would come when there would be radio communication between the most distant points on the earth's surface. This has already been done as the result of building powerful stations, throwing out waves from a half-mile to thirty miles in length. A year ago he announced that he had perfected plans and apparatus for long-distance transmission or very short, low-powered waves, not "broadcast" but sent out in narrow beams, thus achieving increased speed, low cost and absolute secrecy, and making the wireless an even more potent rival to the oceanic ca- ble. Shortly afterwards, radiogram traffic was suspended at Poldhu, and the Carnarvon station handled all trans-Atlantic messages. then set out in his specially fitted yacht, the Elettra, taking with him his mysterious new apparatus and continuing from the yacht experi- ments with his assistant, Mr. Frank- lyn, at Poldhu. The yacht went around the Cape of Good Hope and all the time Marconi was able to send and receive messages to and from Cornwall. The next development was the ap- pearance of Mr. Franklyn in 'the of- fices of Alexander Gray, of the Brit- ish Marconi Company, and a short Statement was given out that great and almost unexpected success had attended the Marconi experiments. Many radio contracts were cancel- led; the construction of several high- powered stations was suspended, and the world knew that some great changes in radio were about to take place. It has been announced that the waves used by Marconi were only one metre long, and that they were sent in any desired direction. Mr. Gray said that the radio efficiency then was only 2 per cent., and that 98 per cent. represented loss in transmission. But Marconi with his short waves had attained an efficiency of from 60 to 70 per cent. and hoped eventually to reach 98 per cent. In addition static had been almost com- pletely eliminated, making it possible to communicate by day or night in all conditions of weather. One very curious observation made by Marconi was that free waves sent from Poldhu in the morning travel over the Atlan- tic and Pacific Oceans to reach Syd- ney, covering a distance of 22,000 £ Marconi- so he does not know. Speaking in Rome a few days age in the very hall where wireless was first announced, Signor Marconi said: : "By the use of short wave lengths, by which I mean waves measured in metres or even in centimetres, in- stead of in hundreds or thousands of metres, and by sending these waves in directed beams like those of searchlights, the following advan- tages are now within our grasp: "First, due to the*low power re- quired, the first cost of sending sta- tions will be reduced by 90 per cent. "Second, due to increased speed, one small station will be able to do the work of several large ones of the present type. "Third, continuous service through- out the twenty-four hours of every day can be maintained. "Fourth, the greater range of workable wave-lengths bands and beams will permit a larger uumoer of stations to be installed without any danger of their interfering with one another. "All this will certainly lead to the scrapping in the near future of all the high-power stations now in exist- ence, and the substitution of small, cheap stations. The rates now charg- ed for commercial wireless messages will be materially reduced. "At first," he added, "twelve kilo- watts of power were used at Poldhu. (Large stations employ as many ag 200 kilowatts). These 'wea' stg- nals were picked up by the Elettra at a distance of 4,000 kilometres, They were so strong that they drowned out all station discharges and atmospheric disturbances zund were far superior to the usual 2900- kilowatt messages. The power was then reduced to one kilowatt. Even this was found sufficient to maintain communication. With a wave length of 90 metres two or three kilowatts were found to be quite sufficient to communicate regularly across the Atlantie Ocean. . "The most notable experiment was conducted on May 30 of this. year. Using only 28 kilowatts, the human voice at Poldhu was picked up, loud, clear and uniform, by the Australian Wireless Company's sta- tion at Sydney." TOGESCERECUEEE TEED E EEE EEE Work Shoes For Men The famous "GREB" Work Shoe for men, in black> and brown Urus calf, standard sewen soles, solid leather throughout, all sizes. The Price-- $4.00 - NEIL D. McEWEN 45 Downie St. Tel. 1182 E NIT UL PEELE Roberts' Drug Store W* are continually being complimented on the appearance of our store which we are trying to make a pleasant place for' you to deal at. We are also pleased to state that our service is equal to our store's appeargince, and to give you an opportunity of trying our.service, we @ffer the following Specials For Friday and Saturday Tare bP gene 29c One 50c tube Colonial AA Club Shaving Cream and . Gold Plated Gillette Razor ting P Shiloch's Only 25 to be sold ~| Writing aper Counh R F in boxes oug fo y 98c Reg. 35c With every bottle of 17c Palmolive Shampoo at 50c is we will give 2 cakes of apo oo Palmolive Soap 25c and 50c . os FREE a good disinfectant Three Flower $1 WEEK END SPECIAL PP OTIIME 5000+ fresh shipment of pee Another fresh ship Facttaliccs Fireside Chocolates | Reg. soc ASSORTED 37c¢ These have proved themselves to bea very popular assort- Fluid ment. Friday and Saturday ea 39c LB. We are prescription experts. Only the purest and the best drugs used. Bring us your next prescription. Hudnut's Toilet Preparations Three Flower $1 Pears' Soap 22c Cake Face Powder... Three.Flower Creams s 50 | Three Flower Tale Spic & Span Hand cleaner a powder reg. 20c 2 for 34c Listerine a5C Size... ee 65c Size,..,.. 54c $1.25 size...99c Let us do your Developing and Printing. We have received many very favorable comments on our work we have already turned out. Give us a trial--we'll do the same for you. A.P.Roberts Phm.B. Where quality is first, last and always 36 Ontario Street Telephone 521 Just Phone, we deliver anywhere at any time. Reduce Y our Coal Bill BY INSTALLING CHAMBER- LAINS METAL WEATHER STRIP Inexpensive, durable, no incon- venience. Estimates given on application. H. WHEALY Phone 14523 296 Erie Street BEAUTY PARLOR MRS. J. H. DICKSON For Appointment Phone 1022] BEACON-HERALD BLDG. STRATFORD, ONT. 7