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6 Bs HA y _ Of General Interest & Uocemeun on There is admirable â€" frankness of | tua statement and much of useful suggesâ€" the tion in the advertising campaign itse which the Shoe Manufacturers of | VC" Canada are conducting in the newspaâ€" on pers. The shoe industry is one of the { most important Oof the industries of han this country. Many millions of capâ€" | YC@ ital are invested and many thousands | sai of men and women are employed in I developing. The product of this inâ€" | the \ gustry takes first place with the best ho« in the world. Yet, largely because of | the present prices and a general misconâ€" % ception due to lack of knowledge of | thi the facts, there has been an inclinaâ€" | 20 tion in some quarters to regard the | am shoe manufacturers aS grasping and tE arbitrary in fixing and gemanding too | m great a profit on their goods. War 4t work made millionaires of some men toe associated with industry and finance sot sy in Canada, as it made millionaires in an other countries; War work and. war i conditions, and other coniations, also thi greatly favored many men who, | 4 â€" through inability or force of circumâ€" be stances, were conspicuously unsuccesâ€" | PO ful in peaceâ€"time business. But where Ju are the millionaires in the shoe inâ€" | No «@ dustry of Canada? Not one. If the | to« profits were exhorbitant, there would | ta) be dozens of millionaires. Investiga~ | e tion by the Reconstruction Associaâ€" | th tion, to which publicity was recently | WC given, shows that the most successful | Pe ef the shoe industries yield less than [ °U tb per cent. on the investmentâ€"aA to vield that would not be satisfying to | tm â€" the average investor. The general public are therefore apparently beâ€" in ginning to take a reasonable view of | to the situation. They see in the high | 52 cost of raw materials, in the increased | fa wages, in the awkward restrictions of fid labor and in the soaring increases in | O° general overhead expenses, ample jusâ€" ba tification for the increased price of | m the product. They are beginning to fo understand that the increased prices fo are unavoidable and do not represent | Us unreasonable profits . to the manuâ€" facturers. fi The campaign in the Press of Satâ€" h urday was devoted to the situation of | W the present. Some people are hopeful | t of an immediate material decline in | W prices. There may be, there undoubtâ€" edly will be, a slump in the price of 1c _ some products, but the most reliable | © authorities agree that, â€" generally, b prices will be maintained at much the present level until the raw materials now in stock are worked out; and it C will be admitted that this is a natural belief and an accurate estimate. Othâ€"| t erwise disaster would follow in whatâ€" | C ever industry serious slump in prices affected. The shoe manufacturers, | S speaking, it is reasonable under the | 4 circumstances to assume, from the C ‘broader standpoint, say there is little likelihood that shoe prices will be very F much lower than at present, for some e months, at least. In any event, they continue, any reduction that the manâ€" n ufacturer will be able to make to the | t retailer will be slight; on the other t hand, there is a possibility that prices on some styles may be higher. The}© retailer bases his prices on what he | N pays the manufacturer; and the manâ€" I ufacturer, in turn, is dependent on the cost of leather and other things as | © well as of labor. The manufacturer | © buys the materials months before the shoes are on the feet, and the price | f;\ of the shoes is naturally regulated by 1 * the cost of the materials of hichl] they are made, and of the ham}work & expended on them,. The logic of the || facts is irresistible. If the price of |â€" raw materials keep Up, if wages are || to continue as at present and labor reâ€" |â€" P strictions maintained, it is unreasonâ€" ( able to expect a reduction in the price |â€" of the finished product. The manuâ€" § facturersâ€"and there are none who follow the markets more closely than the manufacturersâ€"do not apparently look for & general reduction in the cost of the raw material: they use. That may not appeal to sentimentalâ€" sits; it may not be welcome news; it may be disappointing to some who had other expectations; but the people who are inclined to adopt the sane view of the present general situation as to prices and market values have been adding yery largely to their number lately. The advice given by the shoe manufacturers, and it is givâ€" en in all sincerity, will therefore, we believe, be quite largely accepted: ‘"Buy now any shoes you need for vourself or your family. Don‘t buy extravagantly or recklessly, but do so e carefully and judiciously." Again, ‘"He (the retailer) knows, as we do, that if the public demand for footâ€" wear suddenly started up abnormally,‘ scarcity of shoes and higher prices would probably result. This is a sitâ€" uation that should be mutually avoidâ€" ea, and will be if you buy what shoes you need as you need them." In thus taking the public into their confidence the shoe manufacturers are doing \ their part to bring about a better unâ€" Last May, Mrs. Stewart was able ~~ tween the consumer, the retailer and the manufacturerâ€"to establish a reâ€" lationship in which there can be conâ€" fidence and good will, Ohb, I must answer to a name And live upon a certain street, And stairs within a dingy house Must bear the burden of my feet. Still, when the night is dim and sweet, In dreams I roam the silent hills; henpntossictes of" shadow,. vaguoe with Still, when the night is di In dreams I roam the Where aisles of shadow, light, Are petaled soft with T foot it through the silver dark, â€" I shout aloud to field and tree; And all this gypSY heart of me Is longing, longing to be free. SsHOE INDUSRY CANADA Oh, I must answer to a name And live uDOl}‘a C But who shall take Tomato Rarebit \ Two tablespoons butter, two tableâ€" spoons flour, threeâ€"quarters cup thin cream, threeâ€"quarters cup stewed and strained tomatoes, oneâ€"eighth teaâ€" spoon soda, two cups finely cut cheese, two eggs slightly beaten, salt, mustard and cayenne. Put the butter in the chafing dish. When melted, add the flour. Pour on gradually, cream, and as soon as mixture thickens, add toâ€" matoes, mixed with soda. Then add the cheese, eggs and seasonings to taste. Serve as soon as cheese has melted, on Grabam toast. Or keep my life MY OWN soft with daffodiis a certain street; ike my dreams from AND PRICES from being sweet! What part do the boys and girls acâ€" tually play in practising economy in the home? The question suggested itself to me, while listening to the conâ€" versation between a mother and son one day last week. "Â¥ou have the satisfaction that you have paid for your oOwn boots this year out of the papers you sold, Tom," said the mother. Enquiry showed that Tom gathered the newspapers from the neighborâ€" hood, stored them carefully and sold them to a firm in the town. "Aw, the boots aren‘t the only things I have bought," replied Tom, in answer to the query as to the total amount of his profits on the papers. "I got myself a cap, and once when mother was going to have company, I treated to the cucumbers and tomaâ€" toes for the crowd. Besides, I had some of the money for the Exhibition, and some I put in the bank." "Tom had a garden of his own this year, too," said his mother, with a pride in her eve that might easily be pardoned. ‘"We have been taking potatoes from it since the middle of July, and have enough to do us until November anyway. _ Besides the potaâ€" toes, he kept us in green stuff for the table, he supplied us with carrots, beets, onions and tomatoes. He did the work after school, and got in some work as a messenger as well. Lots of people in the town call on Tom to do errands for them. I have trained him to shop quite nicely, and he is very \ trustworthy." As I was sitting on one side, thinkâ€" ing over what Tom‘s mother had just told me, I overheard another converâ€" sation, this one between Tom and his father. "Now," said the father, "I paid fifteen dollars for that suit of yours on Thursday. I want you to go to the bank and draw out twelve to repay me. I am giving you the three dollars for the wood you have cut and piled for me this summer. That will make us even." Tom looked as if he thought that fifteen dollars would make an awful hole in his bank account, which I was told amounted to something over twentyâ€"five dollars. ‘‘Gee!" was what the expression on his face said. But he recovered in a moment, and looking up brightly at his father, askâ€" ed, "And how long do you think I will be making that up again?" "All depends," answered Dad. "I‘d like to have twentyâ€"five by Christmas," he said wistfully. '”“T'hen set yourself to make the twentyâ€"five limit, and beat it!" And Dad grinned. "Do you remember what the signs said at the Exhibition this year?" asked Grandma. She had gone with the family in the motor one day. "‘S_\;‘ei"’. replied Tom. ‘"‘Work and Prosper‘ was hitting you in the eye everywhere." to the conversation, "they should have told the people to ‘save‘ as well." ‘"And how much have you got savâ€" ed yourself?" enquired Tom, "and what are you going to do with your money ?" “i-flave just ten dollars in my bank and Dad said I could have music lesâ€" sons with the money," replied Ella, "That isn‘t fair,‘"‘ and Tom‘s face was somewhat overcast. ‘"Make me buy my clothes, and let Ella spend hers for music lessons." "Â¥ou are three years older than Elâ€" la, and have more chances of earnâ€" ing money. Ella receives most of hers j from her relatives, and I am proud that she should be unselfish enough with her money, to want to spend it on something that will, I hope, prove to be a pleasure to the ones who gave her the money." "How much money has Babs got in her bank, and what is she going to do with it?"" asked Grandma. Babs was the baby, nine years old. "I‘ve got four dollars and a quarâ€" ter in my bank, Grandma," answered Babs, "and I am saving it to buy wool to knit myself a sweater." ‘And h[)w does the baby make so much money, I wonder," said Grandâ€" ma, reaching for the baby, and cudâ€" dling her. "Why, I get a quarter a week for washing the front steps off and sweepâ€" ing off the walk. And I get fifteen ents for setting the breakfast table every night. And there is fifty cents a week for getting up early on Monday morning and help ‘ mother do the washing before I go to school." Tom was laughing at Babs. "On, you can laugh, Tom, if you like,‘" said Mother, "Babs is a wonderâ€" ful help with the washing. And with her help before school, I can get along without a woman." "Doesn‘t Ella work in the house fea asked Grandma. Grandma wore the expression that said, "The baby should not have to do so much work if Ella does not help too." "Oh, did you not know that Ella has a position?" and Dad was laughâ€" ing now. ‘"Ella goes every day after school to the bootstore, and helps Mrs. Burt in the house. Mrs. Burt is very. busy from four o‘clock each day, unâ€" til about six. You see, they do a big business in children‘s boots, and the mothers usually take the youngsters in after four. Ella sets the table, makes the tea, fries the potatoes, and has everything ready by the time the six o‘clock bell _ rings. Then Mrs. Burt can get her supper in peace unâ€" til people begin to come in again after tea. Ella stays to answer the doorâ€" bell until Mrs. Burt has had her supâ€" per. She gets her boots in return for what she does, so I don‘t think Tom has anything on Ella." HOUSEHOLD ECONOMY “WexlIl} I should think not!" and Grandma‘s face was all smiles. She reachedl out and patted Ella on the head. ‘"‘That is the way to bring chilâ€" dren up," said Grandma. "Make them take a share in the work of the home.. Make them feel that as soon as they can they are to help you by supporting themselves. It gives them independence, it teaches them to rely on themselves, it makes them stronger boys and girls, and later they will be better men and women for what you have been doing." "The boy who reaches fifteen,knowâ€" ing the pride and pleasure of a bank account, will never have to be driven to work," said dad. 4 Ella xhade an unexpected contribuâ€" tion to the conversation. ‘"The girl," she said, "who gets used to having a bank account when she is a girl, will want her husband to have one and will help him to get one!" boys and girls acâ€" have put in one Ella‘s contribution Pointers for Participants HINTS FOR SUCCESS Begin at once and do not get couraged. Nothing worth having was ever without working. & In some cases contestants will find friends who wouldg be glad to help them but are now paid in advance for i some other paper and do not want two papers at the same time. â€"In orâ€" der that the candidate may secure this . _ subscription we have arranged to acâ€". | cept and issue vote certificates to covâ€"_ er the payment and will start. subâ€" scription on date desired. | _ The little list of pointers which folâ€" lows is set forth for the guidance and welfare of the candidates who really are in earnest for one of the big priz~ es in the Big Success Contest. We would advise you to clip out the list and paste it up where you can read it every morning and night and follow _ it to a "T." | _ As all papers in Canada are being | forced to increase . their subscription Address all communications, remitâ€" tances, and other matters pertaining to the Campaign Department. THIS SAVES DELAY. Ask questions until you â€" know . about all troublesome points. price owing to the rapidly increasing cost of paper, etc., therefore we must ask our candidate not to solicit subâ€" scriptions for longer than three years. Pay no attention to the other canâ€" didates. The time you spend thinkâ€" ing about others might lose you thouâ€" sands of votes. Don‘t sit idly by and watch someone else walk off with a prize that might ‘just as well have been yours if you had made the proper effort to secure it. Don‘t forget that the grand prize is worth all of your time for the weeks of the contest. of It is not necessary to send in couâ€" pons every dayâ€"once a week â€" is enough. Make them up in parcels and tie securely with cord and write your name plainly on the top ballot. But send in all your subscriptions at once so that the paper may be started at once and you may receive the proâ€" per votes for your work. Cash must be turned in with order forms, otherwise credit in votes canâ€" not be allowed. If for any reason subscribers do not wish to start subscription immediately candidate may take same and mark it to start on the date required. In a case such as this, the candidate will get full votes. A separate order form must be made out for each subscription taken. Money may be sent to the Manager of the Campaign by check, post office order or money order. Make all orâ€" ders for money payable to The Charâ€" ters Publishing Co. Ltdâ€" Firstâ€"You enter the competition by sending in an entry blank properly filled out. The entry blank is good for 5,000 votes, and only one Entry Coupon will be accepted for any one candidate. The contest will close at midnight Then enlist the aid of your friends and neighbors. Use your telephone. Let everyone know that you are a canâ€" didate before they promise thein help to a more enterprising candidate. Be ambitious and determined to win from the start If you have friends you cannot see at once, write them. It will tike votes to win the free prizesâ€"secure the votes. They can be obtained by clipping them from editions of any of our publications, or by securing subscriptions for any of them. > Votes will be given on new subscripâ€" tions and on renewals of old subscripâ€" tions that are paid in advance, also on payment of arrearages. You can get votes and subscripâ€" tions anywhere in Canada. FEW GOOD TIPS Remember oN HOW TO WIN get disâ€" Chevrolet Service How About Y our Tires * Tire troubles are the worst troubles that you can have when running your car. There is nothing that is so hard or so trying as fixing up a blowâ€"out or punched tube. It certainly is not pleasant on the muddy road or the wet nights to get out and change those tires. Our Company will allow you a high price on your old tires if you buy your new tires from our large stock. Take advantage of this offer, call intoâ€"day or the first time that you pass. See our big stock of tires, all makes, all sizes, then we will make a bargain with you for your old tires. Don‘t tire yourself out fixing up old tires, Call UpON US,daBC yU42 troubles are all over. We will give you the last dollar value for your tires and you can go away ready to defy tire troubles. All Kinds of Auto Accessories, Hardware PORT CREDIT Motor Sales & Machinery Co., Ltd. Special Offer For Your Old Tires FORD TOURING GAR TO BE GIVEN AWAYâ€"â€" WHOLL BF THE WINNER? â€"â€" SEE ADVT. OUR WATCHES are the best values in the market. Evâ€" eryone is guaranteed. You can get ideas here for that wedâ€" ding present. 2892 DUNDAS STREET Marriage Licenses issued, Wedding Rings at all prices. Bring your car here for thorough attention. Supplies, Paints, Oils, Glass W. J. SHEPPARD IS OUR SPECIALTY JUST NOW AVOID THIS TROUBLE THE BARKER GARAGE Phone 254 â€" Main Street, Weston pON‘T WORRY WITH OLD TIRES yourself out fixing up old tires, call upon us and your . Marriott Batteries recharged on the premises. SEE OUR SPECIAL OFFER You can secure a fine seâ€" lection of Diamonds for Rings, etc:, Ear Rings. Stick Pins, or Pennantsâ€" here. TORONTO PHONE 130 L-“\_:Qi IT"S TIME YOUR GIRL WAS LEARNING TO PLAY W““WM . x (F=3 en & 4{ D } ¢ \_‘1::‘1_" 1 l _') C3 C \ R BR W A 3 dhax#" i( -‘RPâ€"‘\\\*/;/ |rte s ‘!\fi "*= "CRMrâ€") iB asl M se fgâ€"oâ€"â€"m esn Eo=: W '.?Ei o. Avalon Fox Trot, Hiawatha‘s Melody of Love, Waltz $1.00. Japanese Sandman Fox Trot, Silver Water Fox Trot $1.00. Holdâ€"Me Fox Trot, Frogs Legs Fox Trot $1.00. Come in and see us. Terms arranged. GREAT HITS OF HIS MASTER‘S VOICE RECORDS THE MUSICAL PARLORS 1152 Weston Rd., Phone 120â€"3 CHEER UP! TT PAYS to use a little Paint because it not only preâ€" serves the wood, but it adds value and improves the general appearance of your home or store. We can supply your wants. Also a full line of Hardware, Tinware, Enamelware, Glassware, Chinaware. All will wear till the ware is gone. Get them fromâ€" WHAT ABOUT THAT PIANO? Wardell‘s Monumental Works McCLURES WEST ON HARDW ARE GEO. McCLURE TAILOR AND MEN‘S FURNISHER MAIN STREET, WESTON 7 G. WARDELL, Prop. A. GILBERT SEWING MACHINES FROM $5.00 UP W. E. COLEMAN UP ! BRIGHITEN UP ! Use the Paint Brush BOYS‘ NEEDS AS WELL AS MEN‘S FURNISHINGS WESTON, MAIN ST., PHONE 16 . ~i J [ For Highâ€" 4 g’! ) Class and > @i 1 Artistic Deâ€" YoOU waANT TO CALL AT _7 2696 DUNDAS STREET WEST 10 WESTON ROAD ., Prop. C. W. WARDELL, Mgr. Phone Junction No. 190. We Have a Fine Line WHY, YESâ€" YOU CAN GET THEM HEREK! MT. DENNIS PHONE 2 W e