PAGE 2, WEDNESDAY, FEBRUARY 6, 1985, WHITBY FREE PRESS Businesses must adopt more agressive approach If 1985 is to be a suc- cessful one for local businesses, then they must adopt a more positive and aggressive approach to doing business according to Whitby Chamber of Commerce president Don Frise. Frise made the com- ment at last week's meeting of the chamber after he took the oath of DID YOU KNOW? CIMCARE LTD. PROVIDES HOME HELP ., We can ellp you stay at home by provIdIng MEALS and LIGHT HOUSEKEEPING SERVICES To f nd out how .we 571-3501 Can help you cal1 VALMED HEALTH SERVICES INC. 356 KING STREET WEST OSHAWA, ONTARIO s Homemaker - Companions providing Individual care in the areas of: MEAL PREPARATION LIGHT HOUSEKEEPING "We Heip You Care" 24 Hours a day, 7 Days a week can 433-1494 office to begin his second term as president. (This is the first time in many years that someone has ser- ved two consecutive terms as president of the chamber.) Frise, a local real estate agent, told his small audience that he was "really proud" to have served as the chamber's chief executive last year although he admitted that "a lot of things were left undone." These he hopes to correct this year. This should be a year of confidence for local business, he said, noting that this "area, in spite of what's going on in the rest of the country, ap- pears to be growing and getting better." As a real estate agent, he sees some fairly positive things hap- pening in the local economy. "Many young people are looking to buy homes," he said, "and that, to me, spells con- fidence." However, this con- fidence could be swayed by increasing federal taxes and unem- ployment which Frise said "is going to be with us for sometime." To combat these negative influences, local business has to adopt the lean and ifiean approach and work har- der to remain prosperous. "If we think positively, good things are going to happen," Frise said, "if we don't C$PERM SPECIAL < 20% OFF (WEDNESDAYSONLY) 900 Bonacor think positively, then the reverse will hap- pen." He also told his audience that businesses and residen- Don Frise ts of Whitby "have a lot to be thankful for. "If we believe things are going to happen, then they will." Frise noted that during 1984, the Town of Whitby issued some 2,500 building permits in all sectors and expan- ded to over 10,000 postal addresses. And the reason for this is Whitby has something to give. "We have an identity that's tangible," he said adding that it is up to chamber to make these new people part of Whitby's mainstream. "We have to do our oest to assimilate these people into the com- munity," he said. To this end, the chamber will continue to hold many of its more successful programs in- cluding .the Jamboree, which was first held last year in place of the defunct Marigold Festival, the Peter Perry Award, and the Business Person and Student of the Year awards. Frise also said that the chamber represents only a fraction of the 600 or so registered businesses in Whitby. That means the cham- ber has to focus on membersiip this year. He then called on each member of the chamber to bring one new mem- ber into the organization this year. "I think we have a responsibility, as a business community, to help make things work," he said adding that there are many people with many diver- se talents that can be used to make Whitby a better and more vital community. "We have an oppor- tunity to make a significant contribution to the community," Frise said adding, "to do that, you have to get involved." All this means is that the chamber of com- merce can look forward to a busy and exciting year. As Frise concluded his address: "It's a year to get involved, it's a year for co-operation and it's a year for positive thinking." Chamber of Commerce has vital role to The Whitby Chamber Bob Attersley last week. of Commerce has a vital And to that end, the role tç play in the mayor pledged con- development of the tinued co-operation community, its mem- between the town coun- bers were told by Mayor cil and the local play business organization. Attersley told the 27 people present to wit- ness the swearing in of the chamber's 1985 executive that he wasn't going "to give the usual 'State of the Union' ad- dress" preferring in- stead to let re-elected chamber president Don Frise take the spotlight. However, the mayor did take time to assure the chamber it does en- joy the town's support. "We are very, very supportive of your en- devours within the community," he said adding that with the town's recent and an- ticipated growth in the industrial and commer- cial sectors, the cham- ber will have a greater role to play in thetown. "These new businesses are a very important part of the community." Attersley said, "and there is no community organiza- tion that can be more advantageous to them than the chamber of commerce." One of the major roles of the chamber is to guide these new businesses so that they "can gain some con- fidence in our com- munity. And since the cham- ber acts as a spokesman for the local business community, council is more than ready to work with them to help solve their problem-it and meet their needs. Council is there, At- tersley added, "to help you enjoy success in your organization. "And we appreciate your involvement in the community." CLASSES Meditation classes are held every Monday at 8 p.m. at 121 Brock St. N. Registration is ac- cepted on a first come, fcirst served basis. For more information call 668-4311 or 668-3073. UMM"