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1:>c: )pzç iri niMo e.WEDNESDAYOCTOBER 7,1987 Michael Boyer dealershi*p...... FROM PAGE AI Florida. But he got restless and joined the Apsley activity and now takes care ofit while Michael and Peter operate the Pickering dealership. Michael also brought to Pickering another valuable mem- ber of the Apsley team - Bill Morewood, a service manager with 25 years experience. In Apsley, Michael -Boyer sold more than 700 cars and trucks, Kwkset - s.w. Fleming - Aamco - Bobrîçk - Nutole- 4IRIV ETT- ARCHITECTURAL HARDWARE LTD. Specification Wuting " "$afety Code & Fire Code" "Consulting" STEEL DOORs & IRAMES & ARCHITECTURAL HARDW 0ARE COMMERCIAL HARDWARE * SECURITY SYSTEMS 0 RESIDENTIAL --HARDWARE a FIRE DOORS & FRAMES 0 CUSTOM HOLLOW METAL SCREENS a OVERHEAD DOORS (Steel & Wood)ý 'EXPORT" "IMPORT" '"SPECIALIST19 (416) 668-4455 - Telex 06-981391 Head Of fice: 111 Industrtil Drive. Whitby. Ontario. Canada LI N 5Z9 c» Full Underrîters Laboratory cf Canada Labelinq Service -Glynri Johnson - K.ni Crowder - L.C.N. Closers- Falcon 'I CD CD~ CD, CD along the way earnilg one of GM's hîghest customer satisfaction ratings in the Toronto zone. He's looking to seil 1,200 new and used in bis first year at the Pickering location, and 2,000 in each year thereafter. e-e's off to a good start - in the fir- st four weeks, with the building barely established and the vehicles stili coming in, he sold 100. "I think the business is going to be very, very strong," he says, noting that General Motors did a two-year study on the Pickering area before announcing a fran- chise. Meanwhile the domestic car market is looking very strong, says Boyer. 'We're starting to take back our share of the import market," he says. He recognizes that today's buyer is much more 'demanding" and more educated than ever before. He's confident in the new 'lineup" of cars, stating that any past problerns with the vehicles have been solved with this year's BILL MOREWOOD, (left) service manager at Boyer Pickering Pontiac Buick GMC Ltd. and Matt Graham, a -mechanic, prepare a car for painting in the new baint shop at the newly opened Pickering dealership. Free Press photo "Our warranty costs per car are now less and less, so they are better cars." Meanwhile, he expects the used car market to also be very ~VER~N GLASS COSIPDANY (1976) LISIIT[ID specialist in store fronts, plate glass, mirrors, automotive glass send their congratulations ta on the opening of their new PONTIAC BUICK G.M.C. LTD. DEALERSHIP IERN GLASS COMPANY VE(1976) LIMIITED 10 RUSSETT AVE., OSHAWA 4 '(corner of Simcoe & Russett Ave.) 728-6214 or 728-6215 315 Hopkins St. S. Whitby Pontiac Buick G.M.C. Ltd. 401 at Whites Road, (Exit),Pickeriiig homeowners. He prefers to say littie about free trade agreements, but does note that the auto pact should not,be negotiated: "It's been fantastic for Canada." Boyer also ensured that the new dealership was established to bis specifications - he designed it. The showroomn is round, not rec- tangular, with cedar shakes around the entire roof. -It shows well from both sides," he says. referring to traf fie on both the 401 and White's Rd. And the in- terior is, as he describes it, "100 per cent pine" and able to show about 10 cars. The 22,000-sq. ft. building also in- cludes a drive-in area at the back which leads to the parts and service area. But the customer doesn't see that once exited*from the vehicle. "It's designed for cleanliness," says Boyer of another of the unique aspects of bis location. SEE PAGE'A3 Isuzu building plans in place Over the next few months, a multi-feature building will be con- structed in place of the traiter used as office space at Anne Nurse's Passport Oshawa-Whitby Isuzu dealership on Dundas St. E. at Glen Hill Dr. in Whitby. "The numerous service in- novations slated for the new tran- sportation -centre stem largely from customer's suggestions," says Nurse. "Our building has been designed so, customers can see what's going on when their car is in service and have easy access to all departments. " .Nurse is president of the com- pany, one of' the first Isuzu fran- chises in Canada that serves as a GM thrust into auto iniporting. General Motors owns 35 per cent of Isuzu and aims the product at 29 per cent of market that doesn't belong to domcstic production. Brian Hare is sales manager at the dealership. Fred Spai'ks iýs custorner representative; Janet ('oulter administî'at jve sitn Kevin O-Nei, I.techtifijan a nd George Zapora, parus îeîee tative. The dealership now~ seIls the 1- Mark and Truoper Il and wîlI aid the Optimra in Novemnher O(Oshawa) Ltd.; "the floor covering people . . . *A Name You Can Stand On *Comfortably With Quality And *Price.... *Corne and Visît Our Extensive Contract workWelcomed.- * otiac Buick G.M.C. Ltd 401 At Whites Road (Exit), Pickering *495 TAUNTON RD. E.ce *OSHAWA. *723-5291 Il AGE A2, W FI ITH y j-Kttl.,Ktàà, utiriiiiiii iviuvum,, TT 1 7,11711= --, , - Mom@9"w